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    Super Bowl ads go for silliness, tears and nostalgia as Americans reel from ‘collective trauma’ of recent upheaval — ‘Everybody is stressed out’

    Super Bowl ads go for silliness, tears and nostalgia as Americans reel from ‘collective trauma’ of recent upheaval — ‘Everybody is stressed out’

    At a difficult time for America, Super Bowl advertisers ask viewers to take care of themselves and others — and maybe even crack a smile.

    By Dee-Ann Durbin, Mae Anderson, Wyatte Grantham-Philips and The Associated Press
    February 8, 2026

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