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The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

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Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

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He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

1

The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

2

Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

3

He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead
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Y Combinator‑backed AI startup is under fire after its founder offered instant interviews to partygoers who got company tattoos, then apologized
Y Combinator‑backed AI startup is under fire after its founder offered instant interviews to partygoers who got company tattoos, then apologized

LemonLime’s cofounder apologized following a flurry of online backlash and offered to cover removal costs for the tattoos

By Marco Quiroz-GutierrezJuly 31, 2026
Studio portrait of Leopold Aschenbrenner
The power couple of AI is getting married in Carmel, days after groom Leopold Aschenbrenner’s hedge fund nearly blew up
By Eva RoytburgJuly 31, 2026
Mike Wirth, chief executive officer of Chevron.
Chevron posts largest quarterly profit ever, and Exxon income surges as Iran war squeezes oil supply
By Jordan BlumJuly 31, 2026
laptop
The post-pandemic classroom is quietly ditching the laptop-for-every-kid model
By Janice Mak and The ConversationJuly 31, 2026
Mark Cuban’s cofounder once told him: ‘We don’t get as much done because people are afraid of you’
Mark Cuban’s cofounder once told him: ‘We don’t get as much done because people are afraid of you’
By Sarah GlodekJuly 31, 2026
var
The World Cup’s VAR fights are a preview of every company’s AI rollout problem
By Pooya Tabesh and The ConversationJuly 31, 2026
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Future of Work
More in Future of Work
Young Gen Z content creator films videos
More than half of Gen Zers want to become influencers—so now Arizona State University is offering a content creation degree for $142K

Arizona State University is helping turn its students into influencers with a bachelor’s degree in building a social media empire.

By Emma BurleighJuly 31, 2026
Anthropic says its Claude models escaped a testing environment and hacked three real companies

Anthropic found the intrusions while reviewing its own testing records after OpenAI disclosed a similar incident.

By Beatrice NolanJuly 31, 2026
Bausch & Lomb CEO: the AI hysteria is nothing new

AI is being talked about as though business has never encountered a technological shift before. And just like the other times, one thing gets overlooked.

By Brent SaundersJuly 31, 2026
Fed study: AI’s slow productivity story fits a century-old historical pattern

Researchers at the St. Louis Fed looked through 490,000 earnings calls and saw AI productivity surged—but only in talk.

By Nick LichtenbergJuly 31, 2026
More in Future of Work
Success
More in Success
‘Retiring backwards’: How cold economic reality forced Gen X into something like the reverse of baby boomers’ golden years
‘Retiring backwards’: How cold economic reality forced Gen X into something like the reverse of baby boomers’ golden years

Time to get the band back together and get on the skateboard. It’s a retirement plan from a thrift store.

By Nick LichtenbergJuly 31, 2026
Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: ‘How hard can it be?’

The billionaire CEO has spent the last three decades building Nvidia —but says one simple mindset helped turn a diner-booth idea into a $4.7 trillion giant.

By Preston ForeJuly 31, 2026
The competition passed on a flying toy. We built it into $100 million dollar business

In his new book, Spin Master’s Ronnen Harary explains how three founders in their 20s took a toy everyone rejected and turned it into Air Hogs.

By Ronnen HararyJuly 31, 2026
National Guard major rented hotel rooms on the government’s dime just to hide a second wife, prosecutors say

Maj. Collin Welch forged divorce papers, immigration letters and Social Security cards to hide a Mongolian wife from his real family.

By Jonathan J. Cooper and The Associated PressJuly 31, 2026
More in Success
C-Suite
More in C-Suite
Fortune 500 Power Moves: Which executives gained and lost power, July 18–31, 2026
Fortune 500 Power Moves: Which executives gained and lost power, July 18–31, 2026

See which Fortune 500 companies are making changes to their C-suite ranks.

By Fortune EditorsJuly 31, 2026
Apple shows that AI winners don’t have to build the biggest models

A Fortune analysis looks at Apple’s strategy of skipping the AI infrastructure arms race.

By Sheryl EstradaJuly 31, 2026
Meet the jet-setting fashion editor who turned a New York manicure at 23 into Nails.Inc—Despite selling for $40 million, she still wakes at 5:45 a.m.

Victoria Beckham and even McDonald’s helped launch Thea Green’s nail polish in America. Now Nails.Inc sells a bottle of polish every minute

By Orianna Rosa RoyleJuly 31, 2026
Ferrari’s Jony Ive–designed model was mocked by the internet, but it’s selling like hotcakes

When the Luce was released, Ferrari’s former president and chairman said he hoped “they take the prancing horse off that car, at least.”

By Marco Quiroz-GutierrezJuly 31, 2026
More in C-Suite
Workplace Culture
More in Workplace Culture
pete
Scouting America cuts LGBTQ+ spaces at jamboree under Pentagon pressure

Defense Secretary Pete Hegseth threatened to end military ties unless Scouting America dropped diversity initiatives by late August.

By Jamie Stengle and The Associated PressJuly 31, 2026
‘We’re still here standing’: the restaurant world’s fallen angel is reopening with its founder chef or its 3 Michelin stars

Copenhagen’s Noma returns under new chef Pablo Soto with a monthly-changing menu, five months after René Redzepi stepped down over abuse allegations.

By James Brooks, Stefanie Dazio and The Associated PressJuly 30, 2026
EEOC has indefinitely suspended all federal-sector class complaints, lawsuit claims

Attorneys say the undisclosed suspension has left correctional officers facing escalating abuse with no timeline for relief.

By Alexandra Olson and The Associated PressJuly 29, 2026
He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

Instead of selling Grady-White Boats for $400 million, Eddie Smith Jr. was inspired by Patagonia founder Yvon Chouinard to donate profits to charity.

By Preston ForeJuly 29, 2026
More in Workplace Culture
Latest stories from Fortune
Trump orders Iran attack as soon as this weekend, WSJ says
Politics
Trump orders Iran attack as soon as this weekend, WSJ says
By Jennifer A. Dlouhy and BloombergJuly 31, 2026
LinkedIn adds a ‘seems like AI slop’ button after blocking billions of automated comment attempts in the last few months
Cybersecurity
LinkedIn adds a ‘seems like AI slop’ button after blocking billions of automated comment attempts in the last few months
By Marco Quiroz-GutierrezJuly 31, 2026
Warsh considering reducing number of Fed meetings, NYT reports
Economy
Warsh considering reducing number of Fed meetings, NYT reports
By Enda Curran and BloombergJuly 31, 2026
Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity
Commentary
Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity
By Runchana Pongsaparn and Koon Hui TeeJuly 31, 2026
European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one
Startups & Venture
European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one
By Catherina GioinoJuly 31, 2026
Polar Monkeys Cold Plunge Review (2026): What Our Testing Team Thought
Health
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By Christina SnyderJuly 31, 2026
Amazon may owe you money: It just got $600 million in tariff refunds after a lawsuit accused it of favoring Trump
Retail
Amazon may owe you money: It just got $600 million in tariff refunds after a lawsuit accused it of favoring Trump
By Catherina GioinoJuly 31, 2026
NY AG Letitia James speaks into a microphone.
North America
New York sues to shut down Kalshi, seeks $100,000 for each unauthorized bet
By Camila Grigera NaónJuly 31, 2026
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Commentary
Why choosing not to hire was the solution for my startup — we raised over $100 million and tripled revenue with the same people
By Julio MartínezFebruary 13, 2026
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    The most unexpected winner of the AI boom? Caterpillar
    By Sheryl EstradaFebruary 11, 2026
Man wearing glasses and a sweatshirt.
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Workday shed $40 billion in value. Cofounder Aneel Bhusri is back with a $139 million bet he can turn it around
By Amanda GerutFebruary 13, 2026
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AI
Matt Shumer’s viral blog about AI’s looming impact on knowledge workers is based on flawed assumptions
By Jeremy KahnFebruary 12, 2026
Markus Persson
Success
Billionaire founder of Minecraft slams anyone advocating using AI to write code as ‘incompetent or evil’
By Preston ForeFebruary 12, 2026
Demis Hassabis, chief executive officer of Google DeepMind
Success
The CEO of Google DeepMind juggles another job as the founder of a multibillion-dollar startup by starting a second workday at 10 p.m.
By Emma BurleighFebruary 12, 2026
Jeff Bezos waving to a crowd and stepping on to a small boat in Venice
North America
The tech billionaires aren’t just grabbing trophy Florida mansions—they have competing half-billion-dollar megayachts jostling for dock space
By Tristan BoveFebruary 12, 2026
  • The 4 step approach Google’s AI boss used to return the tech giant to a ‘golden era’ of innovation
    Newsletters
    The 4 step approach Google’s AI boss used to return the tech giant to a ‘golden era’ of innovation
    By Alyson ShontellFebruary 11, 2026
Marriott’s CEO identifies a ‘fundamentally permanent shift’ for Americans: Even low-income families are stubbornly hanging on to vacations
Travel & Leisure
Marriott’s CEO identifies a ‘fundamentally permanent shift’ for Americans: Even low-income families are stubbornly hanging on to vacations
By Ashley LutzFebruary 12, 2026
boring
Personal Finance
The 70/30 rule that separates millionaires from everyone else
By Nick LichtenbergFebruary 12, 2026
Deepmind CEO
AI
Google Gemini boss describes working with founders Larry Page and Sergey Brin to win the AI future
By Nick LichtenbergFebruary 12, 2026
Donald Trump, holding two babies in his arms, leans over to kiss on on the head.
Future of Work
‘Fertility president’ Trump has demanded a baby boom, and Stanford researchers have a solution: Let more people work from home
By Sasha RogelbergFebruary 12, 2026
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Why 50% stay broke and how one hour a day can change everything
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  • How Demis Hassabis is leading Google through an innovator’s dilemma—and made OpenAI declare ‘code red’
    C-Suite
    How Demis Hassabis is leading Google through an innovator’s dilemma—and made OpenAI declare ‘code red’
    By Fortune EditorsFebruary 11, 2026
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Why PayPal’s board chose to act early—and what other boards can learn
By Betsy AtkinsFebruary 12, 2026
How HPE’s CFO used AI to transform the 100-slide Monday meeting her team spent all week preparing for
C-Suite
How HPE’s CFO used AI to transform the 100-slide Monday meeting her team spent all week preparing for
By Sheryl EstradaFebruary 12, 2026
The CEO of Capgemini has a warning: You might be thinking about AI all wrong 
Europe
The CEO of Capgemini has a warning: You might be thinking about AI all wrong 
By Kamal AhmedFebruary 12, 2026
3 factors that will separate the ‘SaaSpocalypse’ winners from losers
Newsletters
3 factors that will separate the ‘SaaSpocalypse’ winners from losers
By Diane BradyFebruary 12, 2026
Salman Khan
AI
The godfather of AI predicts mass unemployment is on its way. This CEO warns even a 10% reduction ‘will feel like a depression’
By Jake AngeloFebruary 12, 2026
Lemley and Kauf pose for photos while holding their skis and American flags.
Personal Finance
Every U.S. Olympian was promised a $200,000 payout, but how much they actually keep depends on where they live
By Jacqueline MunisFebruary 11, 2026
jobs
Economy
Turns out the U.S. economy didn’t create half a million jobs last year. It was just 181,000
By Paul Wiseman and The Associated PressFebruary 11, 2026
The Gen Z job nightmare is so bad that even billionaires are worried their kids won’t be able to keep a job, says wealth advisor to the 0.1%
Success
The Gen Z job nightmare is so bad that even billionaires are worried their kids won’t be able to keep a job, says wealth advisor to the 0.1%
By Sydney LakeFebruary 11, 2026
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Economy
The 45-year decline of the middle class costs you $12,000 a year
By Jake AngeloFebruary 11, 2026
At 22, Olympic skier Eileen Gu is worth over $20 million. She’s juggling brand deals and sports with school. And she urges Gen Z not to wait until they’re ‘older’ to start
Success
At 22, Olympic skier Eileen Gu is worth over $20 million. She’s juggling brand deals and sports with school. And she urges Gen Z not to wait until they’re ‘older’ to start
By Preston ForeFebruary 11, 2026
rich
Arts & Entertainment
‘I’m not the dad, and I’m not the coach’: Meet the 54-year-old personal injury attorney stealing America’s hearts at the Olympics
By Nick LichtenbergFebruary 11, 2026
Kroger CEO Greg Foran
Success
Meet the serial CEO taking over Kroger: He started his career stacking supermarket shelves and went all in on retail at 17 thanks to his persistent mom
By Emma BurleighFebruary 11, 2026
Steelcase’s CTO says the AI boom will reshape office design
Newsletters
Steelcase’s CTO says the AI boom will reshape office design
By John KellFebruary 11, 2026
Fed Chair Jerome Powell testifies before the Senate Committee on Banking, Housing, and Urban Affairs during a hearing to "examine the Semiannual Monetary Policy Report to the Congress" on Capitol Hill on June 25, 2025 in Washington, DC. Powell says that the central bank will wait for clearer economic signals on the effects of President Donald Trump's tariffs on the economy before cutting interest rates, despite pressure from the President and divisions among Fed officials.
Economy
Nightmarish labor market finally shows signs of letting up—and some ‘vindication’ for Jerome Powell
By Eva RoytburgFebruary 11, 2026
saunders
Commentary
Bausch + Lomb CEO: Standing still is the new falling behind
By Brent SaundersFebruary 11, 2026
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Commentary
Something big is happening in AI — and most people will be blindsided
By Matt ShumerFebruary 11, 2026
Ashley Herd
Future of Work
Career quilts, not career ladders: a new way to think about growth
By Ashley HerdFebruary 11, 2026
Headshot of Jad Tarifi
Success
Ex–Google exec says degrees in law and medicine are a waste of time because they take so long to complete that AI will catch up by graduation
By Preston ForeFebruary 11, 2026
teachers
Politics
San Francisco teachers to 50,000 students: no school for you
By Olga R. Rodriguez and The Associated PressFebruary 11, 2026
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Retail
The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in lineplaceholder alt text
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Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricingplaceholder alt text
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He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity insteadplaceholder alt text
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