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The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

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Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

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He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

1

The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

2

Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

3

He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

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Y Combinator‑backed AI startup is under fire after its founder offered instant interviews to partygoers who got company tattoos, then apologized

Y Combinator‑backed AI startup is under fire after its founder offered instant interviews to partygoers who got company tattoos, then apologized

LemonLime’s cofounder apologized following a flurry of online backlash and offered to cover removal costs for the tattoos

By Marco Quiroz-GutierrezJuly 31, 2026

The power couple of AI is getting married in Carmel, days after groom Leopold Aschenbrenner’s hedge fund nearly blew up

By Eva RoytburgJuly 31, 2026

Mike Wirth, chief executive officer of Chevron.

Chevron posts largest quarterly profit ever, and Exxon income surges as Iran war squeezes oil supply

By Jordan BlumJuly 31, 2026

laptop

The post-pandemic classroom is quietly ditching the laptop-for-every-kid model

By Janice Mak and The ConversationJuly 31, 2026

Mark Cuban’s cofounder once told him: ‘We don’t get as much done because people are afraid of you’

Mark Cuban’s cofounder once told him: ‘We don’t get as much done because people are afraid of you’

By Sarah GlodekJuly 31, 2026

var

The World Cup’s VAR fights are a preview of every company’s AI rollout problem

By Pooya Tabesh and The ConversationJuly 31, 2026

More in Future of Work

Young Gen Z content creator films videos

More than half of Gen Zers want to become influencers—so now Arizona State University is offering a content creation degree for $142K

Arizona State University is helping turn its students into influencers with a bachelor’s degree in building a social media empire.

By Emma BurleighJuly 31, 2026

Anthropic says its Claude models escaped a testing environment and hacked three real companies

Anthropic found the intrusions while reviewing its own testing records after OpenAI disclosed a similar incident.

By Beatrice NolanJuly 31, 2026

Bausch & Lomb CEO: the AI hysteria is nothing new

AI is being talked about as though business has never encountered a technological shift before. And just like the other times, one thing gets overlooked.

By Brent SaundersJuly 31, 2026

Fed study: AI’s slow productivity story fits a century-old historical pattern

Researchers at the St. Louis Fed looked through 490,000 earnings calls and saw AI productivity surged—but only in talk.

By Nick LichtenbergJuly 31, 2026

More in Future of Work

More in Success

‘Retiring backwards’: How cold economic reality forced Gen X into something like the reverse of baby boomers’ golden years

‘Retiring backwards’: How cold economic reality forced Gen X into something like the reverse of baby boomers’ golden years

Time to get the band back together and get on the skateboard. It’s a retirement plan from a thrift store.

By Nick LichtenbergJuly 31, 2026

Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: ‘How hard can it be?’

The billionaire CEO has spent the last three decades building Nvidia —but says one simple mindset helped turn a diner-booth idea into a $4.7 trillion giant.

By Preston ForeJuly 31, 2026

The competition passed on a flying toy. We built it into $100 million dollar business

In his new book, Spin Master’s Ronnen Harary explains how three founders in their 20s took a toy everyone rejected and turned it into Air Hogs.

By Ronnen HararyJuly 31, 2026

National Guard major rented hotel rooms on the government’s dime just to hide a second wife, prosecutors say

Maj. Collin Welch forged divorce papers, immigration letters and Social Security cards to hide a Mongolian wife from his real family.

By Jonathan J. Cooper and The Associated PressJuly 31, 2026

More in Success

More in C-Suite

Fortune 500 Power Moves: Which executives gained and lost power, July 18–31, 2026

Fortune 500 Power Moves: Which executives gained and lost power, July 18–31, 2026

See which Fortune 500 companies are making changes to their C-suite ranks.

By Fortune EditorsJuly 31, 2026

Apple shows that AI winners don’t have to build the biggest models

A Fortune analysis looks at Apple’s strategy of skipping the AI infrastructure arms race.

By Sheryl EstradaJuly 31, 2026

Meet the jet-setting fashion editor who turned a New York manicure at 23 into Nails.Inc—Despite selling for $40 million, she still wakes at 5:45 a.m.

Victoria Beckham and even McDonald’s helped launch Thea Green’s nail polish in America. Now Nails.Inc sells a bottle of polish every minute

By Orianna Rosa RoyleJuly 31, 2026

Ferrari’s Jony Ive–designed model was mocked by the internet, but it’s selling like hotcakes

When the Luce was released, Ferrari’s former president and chairman said he hoped “they take the prancing horse off that car, at least.”

By Marco Quiroz-GutierrezJuly 31, 2026

More in C-Suite

Workplace Culture

More in Workplace Culture

pete

Scouting America cuts LGBTQ+ spaces at jamboree under Pentagon pressure

Defense Secretary Pete Hegseth threatened to end military ties unless Scouting America dropped diversity initiatives by late August.

By Jamie Stengle and The Associated PressJuly 31, 2026

‘We’re still here standing’: the restaurant world’s fallen angel is reopening with its founder chef or its 3 Michelin stars

Copenhagen’s Noma returns under new chef Pablo Soto with a monthly-changing menu, five months after René Redzepi stepped down over abuse allegations.

By James Brooks, Stefanie Dazio and The Associated PressJuly 30, 2026

EEOC has indefinitely suspended all federal-sector class complaints, lawsuit claims

Attorneys say the undisclosed suspension has left correctional officers facing escalating abuse with no timeline for relief.

By Alexandra Olson and The Associated PressJuly 29, 2026

He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

Instead of selling Grady-White Boats for $400 million, Eddie Smith Jr. was inspired by Patagonia founder Yvon Chouinard to donate profits to charity.

By Preston ForeJuly 29, 2026

More in Workplace Culture

Latest stories from Fortune

Trump orders Iran attack as soon as this weekend, WSJ says

Trump orders Iran attack as soon as this weekend, WSJ says

By Jennifer A. Dlouhy and BloombergJuly 31, 2026

LinkedIn adds a ‘seems like AI slop’ button after blocking billions of automated comment attempts in the last few months

LinkedIn adds a ‘seems like AI slop’ button after blocking billions of automated comment attempts in the last few months

By Marco Quiroz-GutierrezJuly 31, 2026

Warsh considering reducing number of Fed meetings, NYT reports

Warsh considering reducing number of Fed meetings, NYT reports

By Enda Curran and BloombergJuly 31, 2026

Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity

Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity

By Runchana Pongsaparn and Koon Hui TeeJuly 31, 2026

European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one

Startups & Venture

European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one

By Catherina GioinoJuly 31, 2026

Polar Monkeys Cold Plunge Review (2026): What Our Testing Team Thought

Polar Monkeys Cold Plunge Review (2026): What Our Testing Team Thought

By Christina SnyderJuly 31, 2026

Amazon may owe you money: It just got $600 million in tariff refunds after a lawsuit accused it of favoring Trump

Amazon may owe you money: It just got $600 million in tariff refunds after a lawsuit accused it of favoring Trump

By Catherina GioinoJuly 31, 2026

NY AG Letitia James speaks into a microphone.

New York sues to shut down Kalshi, seeks $100,000 for each unauthorized bet

By Camila Grigera NaónJuly 31, 2026

More LeadershipPage 74 of 100

Joseph Creed, chief executive officer of Caterpillar Inc., speaks during the 2026 CES event in Las Vegas, Nevada, US, on Jan. 7, 2026.

The most unexpected winner of the AI boom? Caterpillar

By Sheryl EstradaFebruary 11, 2026

North America
Classrooms close as San Francisco teachers launch first public school strike in nearly 50 years
By The Associated PressFebruary 9, 2026

The 4 step approach Google’s AI boss used to return the tech giant to a ‘golden era’ of innovation

The 4 step approach Google’s AI boss used to return the tech giant to a ‘golden era’ of innovation

By Alyson ShontellFebruary 11, 2026

How Demis Hassabis is leading Google through an innovator’s dilemma—and made OpenAI declare ‘code red’

How Demis Hassabis is leading Google through an innovator’s dilemma—and made OpenAI declare ‘code red’

By Fortune EditorsFebruary 11, 2026

situation

Work is a ‘situationship,’ and your manager is a millennial: Welcome to the economy where breaking up is hard to do

By Nick LichtenbergFebruary 11, 2026

The job market is so tough white-collar workers are ‘reverse recruiting,’ shelling out thousands to get headhunters to find them their next role

The job market is so tough white-collar workers are ‘reverse recruiting,’ shelling out thousands to get headhunters to find them their next role

By Molly Liebergall and Morning BrewFebruary 10, 2026

shopper

Meat snacks have emerged as the clear winner in America’s seismic GLP-1 consumption shift, while popcorn is down

By Nick LichtenbergFebruary 10, 2026

AI
As billionaires bail, Mark Zuckerberg doubles down on California with $50 million donation
By Sydney LakeFebruary 9, 2026

Why GM’s supply-chain chief sees suppressed dissent as a business risk

Why GM’s supply-chain chief sees suppressed dissent as a business risk

By Ruth UmohFebruary 10, 2026

lutnick

Lutnick admits travel to Epstein island, downplays relationship

By Catherine Lucey, Matt Shirley and BloombergFebruary 10, 2026

Salesforce founder and CEO Marc Benioff on stage, scowling.

AI agents from Anthropic and OpenAI aren’t killing SaaS—but incumbent software players can’t sleep easy

By Jeremy KahnFebruary 10, 2026

A woman sits in front of her laptop, holding her hand to her head

In the workforce, AI is having the opposite effect it was supposed to, UC Berkeley researchers warn

By Marco Quiroz-GutierrezFebruary 10, 2026

Photo of technicians looking at an industrial robot

‘AI-washing’ and ‘forever layoffs’: Why companies keep cutting jobs, even amid rising profits

By Claire ZillmanFebruary 10, 2026

Success
Super Bowl champion Sam Darnold says his plumber dad played with him every day after work, no matter how tough his day was—and that taught him resilience
By Emma BurleighFebruary 9, 2026

Head coach Mike MacDonald

Seahawks head coach turned down a cushy career in finance at KPMG for a football internship—12 years later, he won the Super Bowl at 38

By Emma BurleighFebruary 10, 2026

Chuck Robbins

Cisco CEO Chuck Robbins says interviews for promotions are ‘stupid’— he cares more about whether your coworkers think you deserve a raise

By Preston ForeFebruary 10, 2026

U.S. Olympians earn just 5% of what Singapore pays—many are forced to juggle jobs as baristas, brokers, and dentists just to get by

U.S. Olympians earn just 5% of what Singapore pays—many are forced to juggle jobs as baristas, brokers, and dentists just to get by

By Sydney LakeFebruary 10, 2026

chapman

Sam Altman told me AI should be ‘an equalizing force in society.’ That’s why I’m working on the $1.6 trillion AI gender gap

By Valerie ChapmanFebruary 10, 2026

abhas

I’m Cloudera’s chief strategy officer and here’s why your $1 billion AI budget just became obsolete

By Abhas RickyFebruary 10, 2026

Photo of Colin Kaepernick

A decade after his controversial NFL kneeling protest, Colin Kaepernick has a message for Gen Z: Don’t let the fear of backlash silence you

By Orianna Rosa RoyleFebruary 10, 2026

women

America is shorting one of its best assets as the $38 trillion national debt runs out of control

By Katica RoyFebruary 10, 2026

target

Target’s new CEO just put veteran members of his C-suite on the shelf in first big shakeup

By Anne D'Innocenzio and The Associated PressFebruary 10, 2026

trump

The economy isn’t K-shaped. For 87 million, people, it’s desperate and for another 46 million it’s elite

By Josh TanenbaumFebruary 10, 2026

hudson

Sanofi CEO: The enterprise AI shift will reshape pharma in 2026

By Paul HudsonFebruary 10, 2026

This CEO wants to do for hearing aids what she helped do for shapewear at Spanx

This CEO wants to do for hearing aids what she helped do for shapewear at Spanx

By Diane BradyFebruary 10, 2026

The civil war inside American Airlines may not be all CEO Robert Isom’s fault

The civil war inside American Airlines may not be all CEO Robert Isom’s fault

By Diane BradyFebruary 10, 2026

vonn

Lindsey Vonn’s big crash is the moment millennial nostalgia hit its limit—and symbolizes a broader reality of moving goalposts

By Nick LichtenbergFebruary 9, 2026

Jennifer Garner’s Once Upon a Farm IPO jumps 40% as the company raises $198 million

Jennifer Garner’s Once Upon a Farm IPO jumps 40% as the company raises $198 million

By Emma HinchliffeFebruary 9, 2026

The man who fixed Walmart’s grocery business was just appointed CEO of Kroger

The man who fixed Walmart’s grocery business was just appointed CEO of Kroger

By Phil WahbaFebruary 9, 2026

Jody Allen

Meet Jody Allen, the billionaire owner of the Seattle Seahawks, who plans to sell the team and donate the proceeds to charity

By Jake AngeloFebruary 9, 2026

Young man smiling as he looks at his phone

Self-made billionaire says she could have saved ‘10 years of losses’ if she had learned this skill sooner from playing poker

By Preston ForeFebruary 9, 2026

David Risher, wearing a patterned shirt, speaks in front of a bright magenta background.

Lyft CEO David Risher is still a driver for the company: It made him realize being even one minute late could cost the customer their job

By Sasha RogelbergFebruary 9, 2026

Valentines Day balloons

Arts & Entertainment

Meet the women ditching their husbands for ‘Galentine’s Day,’ with no men allowed ‘unless the bartender happens to be male’

By Alicia Rancilio and The Associated PressFebruary 9, 2026

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Most Popular

The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

placeholder alt text

By Tatiana SatauaJuly 31, 2026

Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

placeholder alt text

By Alexei OreskovicJuly 30, 2026

He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

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By Preston ForeJuly 29, 2026

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