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The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

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Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

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He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

1

The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line

2

Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricing

3

He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead
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Y Combinator‑backed AI startup is under fire after its founder offered instant interviews to partygoers who got company tattoos, then apologized
Y Combinator‑backed AI startup is under fire after its founder offered instant interviews to partygoers who got company tattoos, then apologized

LemonLime’s cofounder apologized following a flurry of online backlash and offered to cover removal costs for the tattoos

By Marco Quiroz-GutierrezJuly 31, 2026
Studio portrait of Leopold Aschenbrenner
The power couple of AI is getting married in Carmel, days after groom Leopold Aschenbrenner’s hedge fund nearly blew up
By Eva RoytburgJuly 31, 2026
Mike Wirth, chief executive officer of Chevron.
Chevron posts largest quarterly profit ever, and Exxon income surges as Iran war squeezes oil supply
By Jordan BlumJuly 31, 2026
laptop
The post-pandemic classroom is quietly ditching the laptop-for-every-kid model
By Janice Mak and The ConversationJuly 31, 2026
Mark Cuban’s cofounder once told him: ‘We don’t get as much done because people are afraid of you’
Mark Cuban’s cofounder once told him: ‘We don’t get as much done because people are afraid of you’
By Sarah GlodekJuly 31, 2026
var
The World Cup’s VAR fights are a preview of every company’s AI rollout problem
By Pooya Tabesh and The ConversationJuly 31, 2026
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Future of Work
More in Future of Work
Young Gen Z content creator films videos
More than half of Gen Zers want to become influencers—so now Arizona State University is offering a content creation degree for $142K

Arizona State University is helping turn its students into influencers with a bachelor’s degree in building a social media empire.

By Emma BurleighJuly 31, 2026
Anthropic says its Claude models escaped a testing environment and hacked three real companies

Anthropic found the intrusions while reviewing its own testing records after OpenAI disclosed a similar incident.

By Beatrice NolanJuly 31, 2026
Bausch & Lomb CEO: the AI hysteria is nothing new

AI is being talked about as though business has never encountered a technological shift before. And just like the other times, one thing gets overlooked.

By Brent SaundersJuly 31, 2026
Fed study: AI’s slow productivity story fits a century-old historical pattern

Researchers at the St. Louis Fed looked through 490,000 earnings calls and saw AI productivity surged—but only in talk.

By Nick LichtenbergJuly 31, 2026
More in Future of Work
Success
More in Success
‘Retiring backwards’: How cold economic reality forced Gen X into something like the reverse of baby boomers’ golden years
‘Retiring backwards’: How cold economic reality forced Gen X into something like the reverse of baby boomers’ golden years

Time to get the band back together and get on the skateboard. It’s a retirement plan from a thrift store.

By Nick LichtenbergJuly 31, 2026
Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: ‘How hard can it be?’

The billionaire CEO has spent the last three decades building Nvidia —but says one simple mindset helped turn a diner-booth idea into a $4.7 trillion giant.

By Preston ForeJuly 31, 2026
The competition passed on a flying toy. We built it into $100 million dollar business

In his new book, Spin Master’s Ronnen Harary explains how three founders in their 20s took a toy everyone rejected and turned it into Air Hogs.

By Ronnen HararyJuly 31, 2026
National Guard major rented hotel rooms on the government’s dime just to hide a second wife, prosecutors say

Maj. Collin Welch forged divorce papers, immigration letters and Social Security cards to hide a Mongolian wife from his real family.

By Jonathan J. Cooper and The Associated PressJuly 31, 2026
More in Success
C-Suite
More in C-Suite
Fortune 500 Power Moves: Which executives gained and lost power, July 18–31, 2026
Fortune 500 Power Moves: Which executives gained and lost power, July 18–31, 2026

See which Fortune 500 companies are making changes to their C-suite ranks.

By Fortune EditorsJuly 31, 2026
Apple shows that AI winners don’t have to build the biggest models

A Fortune analysis looks at Apple’s strategy of skipping the AI infrastructure arms race.

By Sheryl EstradaJuly 31, 2026
Meet the jet-setting fashion editor who turned a New York manicure at 23 into Nails.Inc—Despite selling for $40 million, she still wakes at 5:45 a.m.

Victoria Beckham and even McDonald’s helped launch Thea Green’s nail polish in America. Now Nails.Inc sells a bottle of polish every minute

By Orianna Rosa RoyleJuly 31, 2026
Ferrari’s Jony Ive–designed model was mocked by the internet, but it’s selling like hotcakes

When the Luce was released, Ferrari’s former president and chairman said he hoped “they take the prancing horse off that car, at least.”

By Marco Quiroz-GutierrezJuly 31, 2026
More in C-Suite
Workplace Culture
More in Workplace Culture
pete
Scouting America cuts LGBTQ+ spaces at jamboree under Pentagon pressure

Defense Secretary Pete Hegseth threatened to end military ties unless Scouting America dropped diversity initiatives by late August.

By Jamie Stengle and The Associated PressJuly 31, 2026
‘We’re still here standing’: the restaurant world’s fallen angel is reopening with its founder chef or its 3 Michelin stars

Copenhagen’s Noma returns under new chef Pablo Soto with a monthly-changing menu, five months after René Redzepi stepped down over abuse allegations.

By James Brooks, Stefanie Dazio and The Associated PressJuly 30, 2026
EEOC has indefinitely suspended all federal-sector class complaints, lawsuit claims

Attorneys say the undisclosed suspension has left correctional officers facing escalating abuse with no timeline for relief.

By Alexandra Olson and The Associated PressJuly 29, 2026
He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity instead

Instead of selling Grady-White Boats for $400 million, Eddie Smith Jr. was inspired by Patagonia founder Yvon Chouinard to donate profits to charity.

By Preston ForeJuly 29, 2026
More in Workplace Culture
Latest stories from Fortune
Trump orders Iran attack as soon as this weekend, WSJ says
Politics
Trump orders Iran attack as soon as this weekend, WSJ says
By Jennifer A. Dlouhy and BloombergJuly 31, 2026
LinkedIn adds a ‘seems like AI slop’ button after blocking billions of automated comment attempts in the last few months
Cybersecurity
LinkedIn adds a ‘seems like AI slop’ button after blocking billions of automated comment attempts in the last few months
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Warsh considering reducing number of Fed meetings, NYT reports
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Warsh considering reducing number of Fed meetings, NYT reports
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Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity
Commentary
Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity
By Runchana Pongsaparn and Koon Hui TeeJuly 31, 2026
European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one
Startups & Venture
European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one
By Catherina GioinoJuly 31, 2026
Polar Monkeys Cold Plunge Review (2026): What Our Testing Team Thought
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Amazon may owe you money: It just got $600 million in tariff refunds after a lawsuit accused it of favoring Trump
Retail
Amazon may owe you money: It just got $600 million in tariff refunds after a lawsuit accused it of favoring Trump
By Catherina GioinoJuly 31, 2026
NY AG Letitia James speaks into a microphone.
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New York sues to shut down Kalshi, seeks $100,000 for each unauthorized bet
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Classrooms close as San Francisco teachers launch first public school strike in nearly 50 years
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As billionaires bail, Mark Zuckerberg doubles down on California with $50 million donation
By Sydney LakeFebruary 9, 2026
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Super Bowl champion Sam Darnold says his plumber dad played with him every day after work, no matter how tough his day was—and that taught him resilience
By Emma BurleighFebruary 9, 2026
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Commentary
The Super Bowl reveals a dangerous gap in corporate strategy 
By Christopher VollmerFebruary 9, 2026
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Weight Watchers CEO: what the GLP-1 Super Bowl ads are missing
By Tara ComonteFebruary 9, 2026
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Newsletters
AI notetakers are creating HR nightmares
By Kristin StollerFebruary 9, 2026
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    Success
    Meet a 27-year-old software engineer who turned a 1.0 GPA in high school into a six-figure career at American Express
    By Jacqueline MunisFebruary 6, 2026
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The next 18 months of the agentic era will feel like a slow-motion stress test for CEOs. Most will make the same critical mistake
By Amy Eliza WongFebruary 9, 2026
Disney’s $27 million retention deal pays its No. 2 a higher base salary than her boss
C-Suite
Disney’s $27 million retention deal pays its No. 2 a higher base salary than her boss
By Ruth UmohFebruary 9, 2026
Some health care CEOs praise TrumpRx for empowering consumers to compare drug prices
Newsletters
Some health care CEOs praise TrumpRx for empowering consumers to compare drug prices
By Diane BradyFebruary 9, 2026
Russian attacks on Ukraine’s energy infrastructure are the biggest threat to its economy, which could shrink as much as 3%
Economy
Russian attacks on Ukraine’s energy infrastructure are the biggest threat to its economy, which could shrink as much as 3%
By Kamila Hrabchuk and The Associated PressFebruary 8, 2026
Washington Post publisher to step down after big layoffs as union calls his legacy ‘attempted destruction of a great American journalism institution’
C-Suite
Washington Post publisher to step down after big layoffs as union calls his legacy ‘attempted destruction of a great American journalism institution’
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    Fortune 500 Power Moves: Which executives gained and lost power this week
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Personal Finance
Tom Brady is making 15 times more as a commentator than he did playing in the big game thanks to $375 million contract 
By Eva RoytburgFebruary 8, 2026
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I’m a CEO who grew a ‘boring’ air filter business into a $260 million company, and AI is going to help blue-collar, everyday people just like me
By David HeacockFebruary 8, 2026
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I’m the chief growth officer at a payments app and I know how America really tips. Connecticut, I’m looking at you
By Ricardo CiciFebruary 8, 2026
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Success
The founder of $400 million company Knix sees a hypnotherapist to ‘rewire’ her brain and work through her fear of failure
By Emma BurleighFebruary 8, 2026
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We studied 70 countries’ economic data for the last 60 years and something big about market crashes changed 25 years ago
By Josh Ederington, Jenny Minier and The ConversationFebruary 8, 2026
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America marks its 250th birthday with a fading dream—the first time that younger generations will make less than their parents
By Mark Robert Rank and The ConversationFebruary 8, 2026
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Newsletters
Fortune Archives: How Disney went Big Tech
By Indrani SenFebruary 8, 2026
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Success
In the AI era, Mark Cuban, Mary Barra, and even Sam Altman have one tip for Gen Z: unplug and go analog
By Preston ForeFebruary 8, 2026
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Success
NBA star Metta World Peace says Kobe Bryant taught him that no matter how hard you work, someone else is working harder
By Orianna Rosa RoyleFebruary 8, 2026
Dorsey’s Block cutting up to 10% of staff in efficiency push
Economy
Dorsey’s Block cutting up to 10% of staff in efficiency push
By Natasha Mascarenhas, Emily Mason and BloombergFebruary 7, 2026
The U.S. construction industry’s need for labor is soaring and will need half a million new workers next year while AI giants ramp up spending
Economy
The U.S. construction industry’s need for labor is soaring and will need half a million new workers next year while AI giants ramp up spending
By Jason MaFebruary 7, 2026
Anthropic cofounder says studying the humanities will be ‘more important than ever’ and reveals what the AI company looks for when hiring
Future of Work
Anthropic cofounder says studying the humanities will be ‘more important than ever’ and reveals what the AI company looks for when hiring
By Jason MaFebruary 7, 2026
AI can make anyone rich: Mark Cuban says it could turn ‘just one dude in a basement’ into a trillionaire
AI
AI can make anyone rich: Mark Cuban says it could turn ‘just one dude in a basement’ into a trillionaire
By Sydney LakeFebruary 7, 2026
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Banking
NBA star Giannis Antetokounmpo gets in bed with sports gambling as a Kalshi shareholder
By Jay Cohen and The Associated PressFebruary 7, 2026
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Success
Airbnb’s Brian Chesky says CEOs don’t have to be ‘miserable’—that’s why he got rid of emails and banned meetings before 10 a.m.
By Emma BurleighFebruary 7, 2026
You’ve vanquished your rival in a CEO succession race. Now, how do you lead them?
C-Suite
You’ve vanquished your rival in a CEO succession race. Now, how do you lead them?
By Claire ZillmanFebruary 7, 2026
Meet the CEO taking Victoria’s Secret from ‘woke-washing’ to owning sexy again
C-Suite
Meet the CEO taking Victoria’s Secret from ‘woke-washing’ to owning sexy again
By Emma HinchliffeFebruary 7, 2026
Eileen GU, wearing a red and while Beijing Olympics coat, smiles with her skis.
Success
Freestyle skier Eileen Gu says she suffered ‘post-Olympic depression’: ‘You can win the Olympics and still just enter the deepest rut of your life’
By Sasha RogelbergFebruary 7, 2026
Drake Maye holds onto an AFC Conference Champion hat as he smiles on the field.
Success
Gen Z Patriots quarterback Drake Maye still drives a 2015 pickup truck even after it broke down on the highway—despite his $37 million contract
By Sasha RogelbergFebruary 7, 2026
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The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in lineplaceholder alt text
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Tim Cook signed off on his final Apple earnings call with a warning about a ‘100-year flood’ in memory chip pricingplaceholder alt text
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He worked 100-hour weeks to save a nearly bankrupt boat company. At 83, he’s just turned down $400 million for it—and gave it all to charity insteadplaceholder alt text
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