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JFK, jr and Carolyn Bessette walk their dog in New York City.
Levi’s 517 jeans sales jump 25% thanks to ‘Love Story’ and the Carolyn Bessette Kennedy effect

Shares of Levi Strauss jumped back into positive territory for the year yesterday.

By Molly Liebergall and Morning BrewApril 9, 2026
erewhon
Americans hate the economy so much, they’re buying $22 smoothies
By Yuanyuan (Gina) Cui, Patrick Van Esch and The ConversationApril 9, 2026
Nutella seen aboard the Orion spacecraft Integrity.
Nutella jumps on the best product placement money can’t buy: A trip to the far side of the Moon
By Catherina GioinoApril 9, 2026
housing
The housing market has been frozen for 3 years. Here’s why this spring could finally change that
By Jessica LautzApril 8, 2026
Phones banned at the bar: Why Gen Z is actually cheering the no-screen dining movement
Phones banned at the bar: Why Gen Z is actually cheering the no-screen dining movement
By Dave Lozo and Morning BrewApril 8, 2026
A woman shops in the produce aisle
‘You can never really catch up’: The Iran war is exacerbating already high grocery bills, and it will only get worse if the war continues, experts say
By Jacqueline MunisApril 8, 2026
Latest Stories
‘Babies become sitting ducks’: Babies too young for vaccines remain vulnerable in measles ‘hotbed’ communities
Health‘Babies become sitting ducks’: Babies too young for vaccines remain vulnerable in measles ‘hotbed’ communities
By The Associated Press, Laura Ungar and Devi ShastriApril 10, 2026
The Bread Savings logo on a green layered background.
Personal FinanceBread Savings CD rates 2026: Standard and IRA CDs with top-tier APYs
By Joseph HostetlerApril 10, 2026
Top CD rates from major banks April 10, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
Personal FinanceTop CD rates from major banks on April 10, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
By Joseph HostetlerApril 10, 2026
Current price of Bitcoin for April 10, 2026
Personal FinanceCurrent price of Bitcoin for April 10, 2026
By Joseph HostetlerApril 10, 2026
Current price of Ethereum for April 10, 2026
Personal FinanceCurrent price of Ethereum for April 10, 2026
By Joseph HostetlerApril 10, 2026
Current price of gold as of April 10, 2026
Personal FinanceCurrent price of gold as of April 10, 2026
By Danny BakstApril 10, 2026
Current price of oil as of April 10, 2026
Personal FinanceCurrent price of oil as of April 10, 2026
By Joseph HostetlerApril 10, 2026
Current price of silver as of Friday, April 10, 2026
Personal FinanceCurrent price of silver as of Friday, April 10, 2026
By Joseph HostetlerApril 10, 2026
More RetailPage 3 of 100
Despite tariff ruling, this U.S. coffee company doesn’t expect to ever get a refund. ‘It’s like a nightmare we just want to wake up from’
PoliticsDespite tariff ruling, this U.S. coffee company doesn’t expect to ever get a refund. ‘It’s like a nightmare we just want to wake up from’
By Mae Anderson and The Associated PressFebruary 21, 2026
  • target
    C-SuiteTarget’s new CEO just put veteran members of his C-suite on the shelf in first big shakeup
    By Anne D'Innocenzio and The Associated PressFebruary 10, 2026
taylor
CommentaryHow fandom became culture’s power center — and a blueprint for Gen Z’s economic influence
By Reid LitmanFebruary 21, 2026
With Trump’s tariffs deemed illegal by the Supreme Court, Costco stands to win big both financially and on reputation
LawWith Trump’s tariffs deemed illegal by the Supreme Court, Costco stands to win big both financially and on reputation
By Phil WahbaFebruary 20, 2026
reese
C-SuiteYou’re not imagining that Reese’s Peanut Butter Cup tasting different. Just ask the inventor’s grandson
By Dee-Ann Durbin and The Associated PressFebruary 19, 2026
Walmart employee scanning product
SuccessWalmart exec says it’s ‘unfortunate’ that other companies are slashing workforces in the name of AI—it’s offering training to 1.6 million workers instead
By Preston ForeFebruary 19, 2026
walmart
InvestingWalmart reveals that more wealthy Americans shopped there during the holidays than usual
By Anne D'Innocenzio and The Associated PressFebruary 19, 2026
  • Gen Z didn’t grow up with 2000s body image baggage—and Victoria’s Secret CEO says they’re embracing the glamorous fashion show again
    RetailGen Z didn’t grow up with 2000s body image baggage—and Victoria’s Secret CEO says they’re embracing the glamorous fashion show again
    By Emma HinchliffeFebruary 9, 2026
Fortune 500 Amazon
RetailAmazon takes the No. 1 spot on the Fortune 500, ending Walmart’s 13-year run
By Phil WahbaFebruary 19, 2026
les wexner
LawRetail billionaire Les Wexner says he was ‘duped’ by adviser Jeffrey Epstein: ‘I was naive, foolish, and gullible’
By The Associated Press and Julie Carr SmythFebruary 18, 2026
Procter & Gamble thinks it’s unlocked the future of the $25 billion laundry industry. Meet the Tide evo tile, a waterless detergent pod
EnvironmentProcter & Gamble thinks it’s unlocked the future of the $25 billion laundry industry. Meet the Tide evo tile, a waterless detergent pod
By Matty Merritt and Morning BrewFebruary 18, 2026
Buffalo Wild Wings wins legal debate after a customer discovered his boneless wings contained no real wing meat at all
LawBuffalo Wild Wings wins legal debate after a customer discovered his boneless wings contained no real wing meat at all
By Jake AngeloFebruary 18, 2026
wendy's
BankingWendy’s closes hundreds of restaurants after plunge in same-store sales worse than Wall Street expected
By Dee-Ann Durbin and The Associated PressFebruary 16, 2026
  • Eddie Bauer
    RetailEddie Bauer’s retail operator declares bankruptcy as younger shoppers view the brand as ‘old-fashioned and a bit irrelevant’
    By Anne D'Innocenzio and The Associated PressFebruary 9, 2026
Victoria’s Secret CEO says new customers are embracing the escape provided by the glamorous brand: ‘We were living in a beige world for awhile’
RetailVictoria’s Secret CEO says new customers are embracing the escape provided by the glamorous brand: ‘We were living in a beige world for awhile’
By Emma HinchliffeFebruary 16, 2026
white lotus
CommentaryElites are the villains we love to hate. It’s American culture’s most paradoxical obsession
By Alexa BeckFebruary 15, 2026
haque
CommentaryI’m the CEO of the 1980s most viral restaurant, Tony Roma’s. We’re still thriving but viral brands keep turning into pumpkins
By Mohaimina HaqueFebruary 15, 2026
America’s vanishing cattle herd drives 15% price hikes for beef
EconomyAmerica’s vanishing cattle herd drives 15% price hikes for beef
By Enda Curran, Ilena Peng and BloombergFebruary 14, 2026
costco
Workplace CultureCostco defied Trump’s DEI directive as Target and Walmart scaled back. Business is booming
By Nick LichtenbergFebruary 13, 2026
The affordability crisis is driving unprecedented price cuts in the housing market, Realtor.com says
Real EstateThe affordability crisis is driving unprecedented price cuts in the housing market, Realtor.com says
By Sydney LakeFebruary 12, 2026
betsy atkins
CommentaryWhy PayPal’s board chose to act early—and what other boards can learn
By Betsy AtkinsFebruary 12, 2026
macron
Europe‘You can’t have fun if you don’t drink alcohol in France’: Paris wine show tackles a teetotal era
By John Leicester and The Associated PressFebruary 12, 2026
autos
EconomyChina rushes to stem price war in autos as passenger car sales drop nearly 20% in January
By Chan Ho-Him and The Associated PressFebruary 12, 2026
Chinese platforms like Xiaohongshu look to Southeast Asia as the U.S. applies more scrutiny
Big TechChinese platforms like Xiaohongshu look to Southeast Asia as the U.S. applies more scrutiny
By Angelica AngFebruary 12, 2026
Kroger CEO Greg Foran
SuccessMeet the serial CEO taking over Kroger: He started his career stacking supermarket shelves and went all in on retail at 17 thanks to his persistent mom
By Emma BurleighFebruary 11, 2026
Melissa Bridgeford with her arms crossed
AIExclusive: Marc Lore and Melissa Bridgeford’s Wizard emerges from stealth
By Lily Mae LazarusFebruary 11, 2026
shopper
BankingMeat snacks have emerged as the clear winner in America’s seismic GLP-1 consumption shift, while popcorn is down
By Nick LichtenbergFebruary 10, 2026
spending
RetailEconomists surprised by consumer spending’s screeching halt in December
By Anne D'Innocenzio and The Associated PressFebruary 10, 2026
A Chipotle server looks up as she stands behind the counter holding a burrito bowl.
RetailChipotle’s CEO isn’t worried about raising prices—most of his customers make more than $100k anyway
By Sasha RogelbergFebruary 10, 2026
Photo of woman in a sweater operating a thermostat
EnergyAmericans are shocked by utility bills as high as $1,000: They’re paying the price for aging grids, fuel-price whiplash, and extreme weather
By Ashley LutzFebruary 10, 2026
‘We inherited a very damaged brand’: Red Lobster CEO says the seafood chain could kill more locations and menu items to stay afloat
Retail‘We inherited a very damaged brand’: Red Lobster CEO says the seafood chain could kill more locations and menu items to stay afloat
By Sydney LakeFebruary 10, 2026
Agentic commerce will reward the fastest learners, not the biggest retailers
CommentaryAgentic commerce will reward the fastest learners, not the biggest retailers
By Simon JamesFebruary 10, 2026
zootopia
AsiaChinese shoppers can’t get enough of Disney’s Zootopia and Ralph Lauren’s ‘old money’ look despite nationalistic vibes
By Chan Ho-Him and The Associated PressFebruary 10, 2026
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Most Popular
Economy
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combinedplaceholder alt text
By Fortune EditorsApril 9, 2026
AI
A Meta employee created a dashboard so coworkers can compete to be the company's No. 1 AI token user—and Zuckerberg doesn't even rank in the top 250placeholder alt text
By Fortune EditorsApril 9, 2026
Success
Gen Z doesn't want your full-time job. They want several part-time roles, and it's reshaping the entire workforceplaceholder alt text
By Fortune EditorsApril 9, 2026
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