Marketing

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The "Social Network Overview" pane of the SimpleReach tool.

SimpleReach raises $9 million as native advertising booms

By
July 22, 2014
Left to right: Pattie Sellers, senior editor at large, Fortune; Christoph Becker, CEO, gyro; Bob Borchers, CMO, Dolby Laboratories; Gil Elbaz, CEO, Factual; Deanie Elsner, CMO, Kraft Foods; Phil Fernandez, CEO, Marketo; Marc Mathieu, SVP of Marketing, Unilever.

Despite high tech, the future of marketing is exactly the same: focus on customers

By
July 15, 2014
Jay Gould
Leadership

Jay Gould: Flush with success as America’s toilet CEO

By
July 7, 2014
FBL-WC-2014-MATCH39-ITA-URU-COMBO
Retail

Adidas has shunned Suarez, but other brands are embracing the bite

By
June 27, 2014
LL Bean flagship store in Maine with Bootmobile outside

Ads on the road: 8 wacky brandmobiles

By
June 24, 2014
Software for matching medium and message

Software for matching medium and message

By
June 16, 2014
Portuguese player Cristiano Ronaldo
International

Marketing: Soccer’s other global contest

By George Quraishi and Tom Ziegler
June 12, 2014
NATIONAL DOG SHOW PRESENTED BY PURINA -- Pictured: Dogs wait to compete at the 12th Annual Nation Dog Show Presented by Purina in Philadelphia, PA 2013 -- (Photo by: Bill McCay/NBC/NBCU Photo Bank)
Retail

Pet food wars: David v. Goliath edition

By
May 28, 2014
Save the planet? Try marketing
Management

Save the planet? Try marketing

By
May 23, 2014
Legendary Pictures CEO talks tech that gave ‘Godzilla’ its box-office roar

Legendary Pictures CEO talks tech that gave ‘Godzilla’ its box-office roar

By
May 22, 2014
A StumbleUpon investor’s next act

A StumbleUpon investor’s next act

By
May 20, 2014
Tealium, a marketing tech firm, raises $20 million

Tealium, a marketing tech firm, raises $20 million

By
April 29, 2014
For marketing software firms, a white-knuckle ride (and bare-knuckle brawl)

For marketing software firms, a white-knuckle ride (and bare-knuckle brawl)

By
April 18, 2014
10 great moments in Kiss marketing
Features

10 great moments in Kiss marketing

By
February 18, 2014
Fortune
Features

Super Bowl smackdown: Corporate edition

By
January 31, 2014

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