Economy

    A woman stands in a target with her fist in the air. A man behind her holds an "Abolish ICE" sign.

    Target faces new backlash amid Minnesota ICE raids after boycotts over its DEI rollback. But don’t blame politics for falling profits, analyst says

    Recent events have caused renewed backlash against Target, nearly a year after boycotts began over the company rolling back its diversity, equity, and inclusion initiatives. 

    January 23, 2026

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