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Marketing

Cisco’s CMO has to generate more revenue on the same budget. Here’s where she’s placing her bets
C-Suite
Cisco’s CMO has to generate more revenue on the same budget. Here’s where she’s placing her bets
By Ruth UmohOctober 27, 2026
Michael Buckley attends True Religion ATL Grand Opening event at Cumberland Mall on October 26, 2023 in Atlanta, Georgia.
Health
‘We like to be first to be second’: How True Religion’s CEO is rebuilding the denim brand for Gen Z and millennials
By Tatiana SatauaOctober 25, 2026
ck
Commentary
Twilio CMO: We shrank 2 weeks of work down to one day with AI. Then the unsexy work began
By Chris KoehlerOctober 23, 2026
Charlie Smith attends Nothing Technology’s New York City launch event at Hero on September 28, 2026 in New York City.
Retail
Nothing’s brand chief is fed up of ‘boring and generic’ smartphone ads—he shares his marketing strategy for taking on Samsung and Apple 
By Sam BirchallOctober 20, 2026
‘Miami-Dade County is not Vice City’: GTA 6 is taking over Miami—and dividing the county
North America
‘Miami-Dade County is not Vice City’: GTA 6 is taking over Miami—and dividing the county
By Cordell JonesOctober 19, 2026
Jolly, the mascot for the Muse AI agent, during the Meta Connect event in Menlo Park, California, US, on Thursday, Sept. 24, 2026. Meta Platforms Inc. is expanding its smart-glasses lineup with camera-free models, support for the popular new Muse assistant and a hearing-aid mode.
AI
A Clippy marketing moment with Muse: ‘Meta has given AI a cute face’
By Tatiana SatauaOctober 2, 2026
Geico turned a talking gecko into an advertising icon. Now its CMO wants that fame to sell more than car insurance
C-Suite
Geico turned a talking gecko into an advertising icon. Now its CMO wants that fame to sell more than car insurance
By Ruth UmohSeptember 29, 2026
At OpenAI, a 9-month search raises questions about the CCO’s place at the table 
C-Suite
At OpenAI, a 9-month search raises questions about the CCO’s place at the table 
By Ruth UmohSeptember 28, 2026
hub
AI
We built inbound marketing. Now we’re burying it after losing 5 million blog visits per month
By Kipp Bodnar and Kieran FlanaganSeptember 22, 2026
Toast’s CMO is also its COO. Here’s how she makes room for both jobs
C-Suite
Toast’s CMO is also its COO. Here’s how she makes room for both jobs
By Ruth UmohSeptember 21, 2026
Sydney Sweeney’s Novig ad reveals a new fault line in sports marketing
Newsletters
Sydney Sweeney’s Novig ad reveals a new fault line in sports marketing
By Emma HinchliffeSeptember 16, 2026
Nike brought back a 32-year veteran to save the $60B brand. Two years later, its turnaround is still a ‘long, hard slog’
C-Suite
Nike brought back a 32-year veteran to save the $60B brand. Two years later, its turnaround is still a ‘long, hard slog’
By Ruth UmohAugust 26, 2026
Nelson Peltz might take Wendy’s private following six straight quarterly sales declines as customers flee its poor franchise models and bad marketing
Big Tech
Nelson Peltz might take Wendy’s private following six straight quarterly sales declines as customers flee its poor franchise models and bad marketing
By Tatiana SatauaAugust 19, 2026
AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
C-Suite
AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
By Ruth UmohAugust 14, 2026
Worker on phone
Success
The majority of U.S. employers say they plan to increase hiring this year—these are the top roles they’re looking to fill
By Emma BurleighAugust 12, 2026
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Most Popular
Europe
‘It’s only when you see 49-ton trucks in China running on batteries that you realize how serious electrification is’: Octopus Energy CEO Greg Jackson on Europe’s incumbency problemplaceholder alt text
By Kamal AhmedOctober 30, 2026
North America
Pentagon orders bases to plan for 90 days without the grid as Britain urges families to stockpile food and waterplaceholder alt text
By Bilin LinOctober 26, 2026
Real Estate
The Pentagon and Britain are bracing for the power to go out. The ultrawealthy got there first, with backup generators, escape homes, and stockpilesplaceholder alt text
By Sydney LakeOctober 30, 2026
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