Fortune

Sam Birchall

Sam Birchall is a features writer at Fortune 500 C-Suite Europe. Previously, she was a reporter at Raconteur, where she specialized in business and leadership storytelling for C-suite audiences.

Rbotic arm is gripping a CPU inside of a circuit board factory.

Innovation Inside Europe’s most innovative companies

By Sam BirchallJune 18, 2026

Workplace Culture The new mandate for CMOs is clear: creativity must deliver growth

By Sam BirchallJune 16, 2026

C-Suite Jamie Laing thinks tomorrow’s Fortune 500 will be built by creators. He might be right

By Sam BirchallJune 10, 2026

MPW The women running Europe in 2026

By Sam BirchallJune 8, 2026

Success ‘Nobody knows what they’re doing’ says Michelle Obama 

By Sam BirchallJune 5, 2026

Europe ‘Human creativity is under fire’ says WPP

By Sam BirchallJune 5, 2026

Europe Businesses are declaring war on AI slop. They are fighting a losing battle

By Sam BirchallJune 5, 2026

Environment The death of the billboard: Amsterdam’s ad crackdown is part of a much bigger European shift

By Sam BirchallJune 5, 2026

Europe How to save the internet—according to Sam Altman’s all-seeing Orb 

By Sam BirchallJune 1, 2026

Most Popular

Success

Anne Hathaway says she was spammed with ChatGPT-written thank you notes after hiring for a recent role: ‘Nobody on that list gets that job’

By Orianna Rosa RoyleJune 18, 2026

Economy

The affordability crisis is so bad that, for the first time ever, both mom and dad are working full-time in most American families

By Jacqueline MunisJune 17, 2026

Personal Finance

Current price of oil as of June 17, 2026

By Joseph HostetlerJune 17, 2026