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Retail

Meet the CEO taking Victoria’s Secret from ‘woke-washing’ to owning sexy again

Hillary Super is the first woman to run Victoria’s Secret & Co. “It’s hard to have an intuition about a category that you cannot put on your body,” she says.

By Emma HinchliffeFebruary 7, 2026
Many 2026 Super Bowl ads share a common theme, revealing a truth about America’s current mindset
By Mae Anderson and The Associated PressFebruary 6, 2026
super bowl
Your Super Bowl party can beat inflation, Wells Fargo says. Just double down on wings and guac and skip the beef
By Nick LichtenbergFebruary 6, 2026
A woman holds up a peace sign as she runs in the New York City Marathon.
Gen Z’s latest status symbol is running a marathon—and it’s terrible news for Gucci, Louis Vuitton, and Hermès
By Sasha RogelbergFebruary 6, 2026
desantis
Understanding corporate leaders’ muted Minnesota response: the example of Disney, Florida and conservative retaliation
By Alessandro Piazza and The ConversationFebruary 5, 2026
Latest Stories
new jersey
PoliticsNo, judge tells Trump. You can’t cripple $16 billion in funding for New York City and New Jersey
By Anthony Izaguirre, Dave Collins and The Associated PressFebruary 7, 2026
giannis
BankingNBA star Giannis Antetokounmpo gets in bed with sports gambling as a Kalshi shareholder
By Jay Cohen and The Associated PressFebruary 7, 2026
hegseth
PoliticsHarvard is too ‘woke’ for Trump’s Pentagon
By Jocelyn Gecker, Collin Binkley and The Associated PressFebruary 7, 2026
trump
PoliticsAs Republicans slash $1 trillion out of Medicaid, Democrats see ‘a banger of an issue’ to campaign on
By Ali Swenson, Jeff Amy and The Associated PressFebruary 7, 2026
Airbnb CEO Brian Chesky
SuccessAirbnb’s Brian Chesky says CEOs don’t have to be ‘miserable’—that’s why he got rid of emails and banned meetings before 10 a.m.
By Emma BurleighFebruary 7, 2026
Epstein
EuropeEurope reels at Epstein files, sacking top diplomats, politicians, even princes. America shrugs
By Jill Lawless and The Associated PressFebruary 7, 2026
C-SuiteYou’ve vanquished your rival in a CEO succession race. Now, how do you lead them?
By Claire ZillmanFebruary 7, 2026
Future of Work40 is the new 50: Millennial jobseekers are giving their resumes a facelift by hiding years of experience to land jobs
By Jacqueline MunisFebruary 7, 2026
More RetailPage 9 of 100
McDonald's
RetailMcDonald’s slashes prices to win back lower-income customers, offering Extra Value Meals at 15% discounts
By Dee-Ann Durbin and The Associated PressSeptember 2, 2025
Heinz
RetailKraft Heinz to split in 2 after 10 years as one of the largest food companies in history
By Dee-Ann Durbin and The Associated PressSeptember 2, 2025
Work tools on a workbench with an American flag for some reason
RetailWhat’s open (and closed) on Labor Day 2025?
By Chris MorrisSeptember 1, 2025
US President Donald Trump speaks to the press in the Oval Office of the White House in Washington, DC on August 25, 2025.
Economy‘A different shock to the system’: De minimis tariff dodge ending means less purchasing power for Americans 
By Nino PaoliAugust 30, 2025
Apple CEO Tim Cook
TechAll 7 new products we’re expecting Apple to announce at its ‘Awe Dropping’ September event
By Dave SmithAugust 30, 2025
Home Depot
RetailOver 750,000 pressure washers recalled nationwide for tendency to create projectile hazards
By The Associated PressAugust 29, 2025
EconomyEtsy, eBay, and Shein reel as ‘de minimis’ tariff exemption ends, adding hefty charges of up to 50%
By Ashley LutzAugust 29, 2025
Two women walk under a Dollar General sign.
RetailDollar General builds a rural delivery edge over Walmart and Amazon—and it’s taking their higher-income shoppers, too
By Eva RoytburgAugust 28, 2025
Brian Cornell
RetailTarget still facing boycott from pro-DEI activists: ‘Leadership change doesn’t mean anything without a culture change’
By Terry Tang and The Associated PressAugust 27, 2025
American Dream Mall
RetailNew Jersey town sues American Dream Mall for selling clothes on Sunday under ‘blue law’ that dates back centuries
By Bruce Shipkowski and The Associated PressAugust 27, 2025
Cracker Barrel
RetailCracker Barrel’s inconvenient fact: all the customers who loved its old logo had stopped going to the restaurant
By Dee-Ann Durbin and The Associated PressAugust 27, 2025
Taylor Swift hugs her boyfriend Travis Kelce on the field, wearing gloves and red lipstick.
Arts & Entertainment‘Love Story’ for markets: Travis Kelce unveils American Eagle collection right after Taylor Swift engagement
By Eva RoytburgAugust 27, 2025
RetailKohl’s ‘surprised’ Wall Street with a big earnings beat in the aftermath of its CEO drama—possibly thanks to tariffs
By Sydney LakeAugust 27, 2025
Cracker Barrel
RetailTrump wishes Cracker Barrel ‘Good luck into the future’ after it restores old logo. ‘Make lots of money and, most importantly, make your customers happy again’
By Dee-Ann Durbin and The Associated PressAugust 27, 2025
Empty boxes are stacked for reuse at A Sight For Sport Eyes, a brick-and-mortar and e-commerce store for sport goggles, Aug. 20, 2025, in West Linn, Ore.
Retail‘Consumers are going to be shocked’: An expiring tariff exemption for goods under $800 is about to throttle the world of e-commerce
By Mae Anderson and The Associated PressAugust 26, 2025
Travis Kelce wraps his arm around Taylor Swift on the football field
RetailTaylor Swift’s ‘amazing’ 8-carat engagement ring set Travis Kelce back $550,000, jewelry expert estimates
By Eva RoytburgAugust 26, 2025
Cracker Barrel
RetailCracker Barrel, under fire from Donald Trump Jr. and Steak n’ Shake, apologizes to fans but won’t drop new logo
By Dee-Ann Durbin and The Associated PressAugust 26, 2025
Kind founder Daniel Lubetzky sits as a Shark Tank judge
SuccessKind’s billionaire founder says he still picks up pennies off the street because ‘ego is the only thing more powerful than greed’
By Dave SmithAugust 25, 2025
Keurig Dr Pepper
RetailKeurig Dr Pepper, parent of Peet’s Coffee in $18 billion merger that essentially unwinds the marriage of hot and cold beverages from 2018
By The Associated PressAugust 25, 2025
Banksy-style posters of a protester throwing a sandwich on August 21, 2025 in Washington, DC.
Politics‘Weaponization of a sandwich’ — Subway’s footlong is becoming an icon of resistance against Trump’s D.C. police takeover
By Nino PaoliAugust 24, 2025
Braxton Kumura
Retail‘Eating out is definitely really dangerous’: 17-year-old Californian with severe peanut allergy welcomes legislation on restaurant menu disclosures
By Terry Chea and The Associated PressAugust 23, 2025
RetailCracker Barrel’s first rebrand in nearly 50 years backfired. The company’s stock lost nearly $100 million after introducing a more minimalist look
By Sydney LakeAugust 22, 2025
RetailWayfair CFO says sellers on the company’s $12 billion marketplace are trying to ‘insulate’ customers from tariffs
By Courtney Vien and CFO BrewAugust 18, 2025
Ozempic
HealthNovo Nordisk slashes price of Ozempic in half to $499 for cash-paying, eligible U.S. patients
By Nick LichtenbergAugust 18, 2025
RetailLiquid Death brand partnerships are like taking the ‘Saturday Night Live’ stage, exec says
By Kristina Monllos and Marketing BrewAugust 18, 2025
RetailTarget and Ulta just broke up: Employees raised red flags about shoplifting, understaffing, and foot-traffic cannibalization
By Erin Cabrey and Retail BrewAugust 18, 2025
Rolex Land-Dweller watches displayed in a window
RetailGen Z was growing obsessed with luxury watches. New tariffs on Switzerland could cool the expensive hobby
By Nino PaoliAugust 17, 2025
American shopper
EconomyThe mighty American consumer keeps shrugging off tariffs as retail sales rise 0.5% in July
By Anne D'Innocenzio and The Associated PressAugust 15, 2025
Starbucks CEO Brian Niccol
RetailBrian Niccol wants your Starbucks drink to be made within 4 minutes of ordering
By Eleanor PringleAugust 15, 2025
Cannabis shops
RetailOops: New York realizes it measured incorrectly when putting weed shops next to schools and 100 dispensaries are in limbo
By Anthony Izaguirre and The Associated PressAugust 14, 2025
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