Future of Work

    Affluent Gen Zers on vacation

    Gen Z may not be able to afford a house or the cost of living—but give it 10 years. They’re on track to gain $36T and become the richest generation

    Gen Z isn’t shy about splurging—whether it’s doom spending for a dopamine hit, spoiling their pets, or splashing out on rent. But soon they’ll actually have the financial power to afford it.

    December 30, 2025

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