Will Johnson
Stay informed with Will Johnson’s coverage and analysis.

CommentaryI’m one of America’s top pollsters and I’ve got a warning for the AI companies: customers aren’t sold on ads
By Will JohnsonFebruary 27, 2026

CommentarySports leagues thought they hit the jackpot by partnering with the betting industry–but gambling scandals are turning Americans against them
By Will JohnsonApril 23, 2024

CommentaryU.S. EV sales fell short of predictions in 2023. Elon Musk and range anxiety could be to blame, according to a new poll
By Will JohnsonJanuary 8, 2024

CommentaryAmerica’s generational divide doesn’t apply to technology. Gen Zers and boomers share the same techno-optimism–and nostalgia
By Will Johnson and Clay RoutledgeAugust 24, 2023

Commentary90% of 2023 graduates think college is really worth it. Here’s why they’re right–and politicians and pundits are wrong
By Tim Killeen and Will JohnsonJune 9, 2023

CommentaryAmericans are over the endless anxiety loop. Only the rich, remote workers, and Gen Zers really care about the banking crisis, according to The Harris Poll
By Will JohnsonApril 6, 2023

CommentaryAre you wagering money on the World Cup? Sports betting is taking America by storm–and a third of young men are hooked
By Will JohnsonDecember 13, 2022

By Will JohnsonMay 2, 2022

By Will JohnsonApril 7, 2022
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