• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Photo of Sydney Lake
Twitter iconLinkedIn icon
Photo of Sydney Lake
Sydney Lake
Twitter iconLinkedIn icon
Sydney Lake is an associate editor at Fortune, where she writes and edits news for the publication's global news desk covering generational dynamics, billionaire philanthropy, housing, real estate, luxury, and wealth. Before joining Fortune, Sydney served as the assistant editor of Virginia Business magazine and worked on the production desk at CQ Roll Call. She earned her bachelor’s degree in journalism and leadership studies from the University of Richmond and her master's degree in digital media management from the University of Southern California.
Gen Z college grads are flocking to Texas and Florida where companies have ‘overwhelmingly’ relocated their headquarters
EconomyGen Z college grads are flocking to Texas and Florida where companies have ‘overwhelmingly’ relocated their headquarters
By Sydney LakeSeptember 19, 2025
The average American homeowner lost $9,200 in home equity during the last year. It’s not a collapse but a ‘long-term market correction’
Real EstateThe average American homeowner lost $9,200 in home equity during the last year. It’s not a collapse but a ‘long-term market correction’
By Sydney LakeSeptember 17, 2025
Canadians don’t want to live in America and it shows: The number of Canadians searching for U.S. homes is down 20% year over year
North AmericaCanadians don’t want to live in America and it shows: The number of Canadians searching for U.S. homes is down 20% year over year
By Sydney LakeSeptember 15, 2025
Tinder tries to win back Gen Z with dating app ‘modes’ designed for double dating and college students
InnovationTinder tries to win back Gen Z with dating app ‘modes’ designed for double dating and college students
By Sydney LakeSeptember 11, 2025
Klarna goes public as millions of Americans rely on buy-now, pay-later. Experts worry it’s snowballing ‘quickly into a serious financial burden’
BankingKlarna goes public as millions of Americans rely on buy-now, pay-later. Experts worry it’s snowballing ‘quickly into a serious financial burden’
By Sydney LakeSeptember 10, 2025
Sam Altman says people are starting to talk like AI, making some human interactions ‘feel very fake’
AISam Altman says people are starting to talk like AI, making some human interactions ‘feel very fake’
By Sydney LakeSeptember 9, 2025
Nike’s ‘Why do it?’ campaign has a Gen Z twist—but branding experts are skeptical, saying it messes with one of the most iconic taglines in history
RetailNike’s ‘Why do it?’ campaign has a Gen Z twist—but branding experts are skeptical, saying it messes with one of the most iconic taglines in history
By Sydney Lake and Nick LichtenbergSeptember 5, 2025
Americans say $74,000 a year is the ‘perfect salary.’ But that would make buying a house affordable in only two states
Real EstateAmericans say $74,000 a year is the ‘perfect salary.’ But that would make buying a house affordable in only two states
By Sydney LakeSeptember 4, 2025
A family stands in front of home, facing it
Real EstateThe U.S. housing market is ‘finally starting to listen’ to homebuyers plagued by high mortgage rates and home prices, economist says
By Sydney LakeSeptember 3, 2025
Millions of student loan borrowers are bracing to have up to 15% of their wages garnished by the government
FinanceMillions of student loan borrowers are bracing to have up to 15% of their wages garnished by the government
By Sydney LakeAugust 29, 2025
There’s an upside to Trump tariff disruptions that could boost the bottom line for American businesses, global supply chain expert says
InnovationThere’s an upside to Trump tariff disruptions that could boost the bottom line for American businesses, global supply chain expert says
By Sydney LakeAugust 29, 2025
Kohl’s ‘surprised’ Wall Street with a big earnings beat in the aftermath of its CEO drama—possibly thanks to tariffs
RetailKohl’s ‘surprised’ Wall Street with a big earnings beat in the aftermath of its CEO drama—possibly thanks to tariffs
By Sydney LakeAugust 27, 2025
Millennials and Gen Z are gambling on a big mortgage-rate drop, using ARMs and refinancing. But that could be a ‘financial ticking time bomb’
Real EstateMillennials and Gen Z are gambling on a big mortgage-rate drop, using ARMs and refinancing. But that could be a ‘financial ticking time bomb’
By Sydney LakeAugust 26, 2025
Cracker Barrel’s first rebrand in nearly 50 years backfired. The company’s stock lost nearly $100 million after introducing a more minimalist look
RetailCracker Barrel’s first rebrand in nearly 50 years backfired. The company’s stock lost nearly $100 million after introducing a more minimalist look
By Sydney LakeAugust 22, 2025
Cape Cod is considering taxing luxury home sales of $2+ million to raise funds for the housing market’s ‘missing middle’
Real EstateCape Cod is considering taxing luxury home sales of $2+ million to raise funds for the housing market’s ‘missing middle’
By Sydney LakeAugust 20, 2025
1...
  • 14
  • 15
  • 16
  • 17
  • 18
...60
Most Popular
Success
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a yearplaceholder alt text
By Preston ForeMay 21, 2026
Success
Apple’s Steve Wozniak says he cofounded the tech giant after 5 rejections from HP—not to ‘make money.’ For years, his paycheck was just $50placeholder alt text
By Preston ForeMay 22, 2026
Success
Indeed chief economist says we’re entering an era of ‘great mismatch’ thanks to a generational imbalance of workersplaceholder alt text
By Emma BurleighMay 22, 2026
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.