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    Page 4 of 11

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  • NOT TO BE DISCOUNTEDrSchwab’s relentlessly cost-conscious approach has helped it attract $3.6 trillion in assets and forced larger rivals to slash fees and cater more to middle-class traders. The discount broker’s CEO talks about his strategy for staying competitive, even as upstarts vie for market share touting fee-free trading.rWalt Bettinger, President and CEO, The Charles Schwab Corp.rInterviewer: Jen Wieczner, FORTUNEFinance

    Charles Schwab CEO: Actually, We’re Killing It With Millennials

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