• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
EnvironmentInsurance

Three-fourths of homeowners may not have enough insurance to fully cover losses after a disaster, study says  

Jason Ma
By
Jason Ma
Jason Ma
Weekend Editor
Down Arrow Button Icon
Jason Ma
By
Jason Ma
Jason Ma
Weekend Editor
Down Arrow Button Icon
January 11, 2025, 4:51 PM ET
An estimated 7,000 structures have been damaged or destroyed by the Eaton Fire in Altadena, California.
An estimated 7,000 structures have been damaged or destroyed by the Eaton Fire in Altadena, California.Justin Sullivan—Getty Images
  • As wildfires ravage the Los Angeles area, thousands of homes have been lost, putting insurance coverage in the spotlight. But a study of a 2021 wildfire in Colorado suggests most homeowners are underinsured.

Wildfires ravaging the Los Angeles area have destroyed thousands of homes, but a recent study suggests three-fourths of homeowners don’t have enough insurance to recoup all their losses after a disaster.

Recommended Video

That estimate is based on the Marshall Fire, which consumed more than 1,000 homes in Boulder County, Colorado, on Dec. 30, 2021.

Researchers from the University of Colorado at Boulder and the University of Wisconsin-Madison looked at insurance contracts, focusing on nearly 5,000 policyholders who filed claims after the fire.

They found that 74% were underinsured, meaning they weren’t fully covered for total losses. And of that share, 36% of them were severely underinsured, meaning they were covered for less than 75% of their home’s replacement cost.

“To put that in context, if it costs $1 million to rebuild, that’s $250,000 people have to come up with,” study coauthor Tony Cookson, finance professor at the University of Colorado at Boulder’s Leeds School of Business, said in a statement. “Most households don’t have ready access to those types of resources.”

While underinsurance doesn’t necessarily prevent a homeowner from rebuilding, it represents a major obstacle. The study found that underinsured homeowners are 25% less likely to rebuild within a year.

Homeowner neglect and rising costs aren’t the main drivers of underinsurance, according to Emily Gallagher, who also coauthored the study and is an assistant professor of finance at Leeds.

In fact, their research found that the amount of coverage varies widely, even for similar properties, depending on the insurance company.

According to the study, carriers with more policyholders and a longer history of insuring homes often provided more complete coverage. 

“When consumers focus on premiums rather than coverage limits, insurers have a very natural incentive to cut prices by offering less insurance,” Cookson said in the statement. 

While wildfires are still spreading in California, whether to rebuild after losing a home is already top of mind for some families.

That’s as the Eaton fire in Altadena has damaged or destroyed an estimated 7,000 structures so far, and the Palisades fire has destroyed more than 5,000 buildings. Meanwhile, the confirmed death toll has hit 13 and is expected to grow.

Homeowners in California in particular faced tougher challenges, even before the latest wildfires. Carriers have been fleeing the state in recent years, driven out by increasingly costly weather events, including previous fires that have wiped out company profits. Last year, State Farm dropped nearly 70% of its policies in Pacific Palisades.

The state tried to address the situation late last month, announcing a new regulation that requires insurers in the state to write more policies in risk-prone areas, in exchange for passing on reinsurance costs to policyholders.

Consumers are likely facing steep hikes in premiums as the current wildfires are shaping up to be the most costly in modern U.S. history. Estimates from AccuWeather put damages at $135 billion-$150 billion.

Fortune Brainstorm AI returns to San Francisco Dec. 8–9 to convene the smartest people we know—technologists, entrepreneurs, Fortune Global 500 executives, investors, policymakers, and the brilliant minds in between—to explore and interrogate the most pressing questions about AI at another pivotal moment. Register here.
About the Author
Jason Ma
By Jason MaWeekend Editor

Jason Ma is the weekend editor at Fortune, where he covers markets, the economy, finance, and housing.

See full bioRight Arrow Button Icon

Latest in Environment

Jaguar
EnvironmentArizona
‘This species is recovering’: Jaguar spotted in Arizona, far from Central and South American core
By Susan Montoya Bryan and The Associated PressDecember 5, 2025
1 hour ago
Tim Cook stands in front of a giant image of Apple cofounder Steve Jobs
Big TechApple
Apple is experiencing its biggest leadership shakeup since Steve Jobs died
By Dave SmithDecember 5, 2025
1 hour ago
Paul Atkins
CommentaryCorporate Governance
Turning public companies into private companies: the SEC’s retreat from transparency and accountability
By Andrew BeharDecember 5, 2025
3 hours ago
Four years ago, BKV started buying up the two Temple power plants in Texas—located between Austin and Dallas—which now total 1.5 gigawatts of electricity generation capacity—enough to power more than 1.1 million homes, or a major data center campus. There is room to expand.
Energypower
How a Texas gas producer plans to exploit the ‘megatrend’ of power plants for AI hyperscalers
By Jordan BlumDecember 5, 2025
9 hours ago
satellite
AIData centers
Google’s plan to put data centers in the sky faces thousands of (little) problems: space junk
By Mojtaba Akhavan-TaftiDecember 3, 2025
2 days ago
claude
EnvironmentSan Francisco
San Francisco mourns its albino alligator, Claude, dead at 30 years old
By Janie Har and The Associated PressDecember 3, 2025
2 days ago

Most Popular

placeholder alt text
Economy
Two months into the new fiscal year and the U.S. government is already spending more than $10 billion a week servicing national debt
By Eleanor PringleDecember 4, 2025
1 day ago
placeholder alt text
Success
‘Godfather of AI’ says Bill Gates and Elon Musk are right about the future of work—but he predicts mass unemployment is on its way
By Preston ForeDecember 4, 2025
1 day ago
placeholder alt text
Success
Nearly 4 million new manufacturing jobs are coming to America as boomers retire—but it's the one trade job Gen Z doesn't want
By Emma BurleighDecember 4, 2025
1 day ago
placeholder alt text
Success
Nvidia CEO Jensen Huang admits he works 7 days a week, including holidays, in a constant 'state of anxiety' out of fear of going bankrupt
By Jessica CoacciDecember 4, 2025
1 day ago
placeholder alt text
Economy
Tariffs and the $38 trillion national debt: Kevin Hassett sees ’big reductions’ in deficit while Scott Bessent sees a ‘shrinking ice cube’
By Nick LichtenbergDecember 4, 2025
24 hours ago
placeholder alt text
Real Estate
‘There is no Mamdani effect’: Manhattan luxury home sales surge after mayoral election, undercutting predictions of doom and escape to Florida
By Sasha RogelbergDecember 4, 2025
22 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.