• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind

2

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

3

An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948

1

College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind

2

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

3

An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
NewslettersCEO Daily

Fortune’s Future 50 List: CEO Daily

By
David Meyer
David Meyer
and
Alan Murray
Alan Murray
Down Arrow Button Icon
By
David Meyer
David Meyer
and
Alan Murray
Alan Murray
Down Arrow Button Icon
October 21, 2019, 6:02 AM ET
Add Fortune on Google for similar content.

Good morning.

This morning Fortune releases its third annual Future 50 list. This is our most ambitious list in terms of methodology. Developed with Martin Reeves of the BCG Henderson Institute, it is not based on measures of past performance, but rather attempts to measure commitment to the future. Half of it is based on the market’s assessment of a company’s future potential beyond the existing stream of profits; the other half reflects a sophisticated assessment, using natural language processing among other tools, of strategy, technology, people and structure. You can read more about the methodology here.

As I’ve argued in this space before, the time horizon of companies and their social impact are correlated. Companies focused on short term profits are much more likely to cut corners and do damage to employees, customers, their communities, the environment or other stakeholders. Companies committed to the future, like those on this list, are less likely to do harm and more likely to be focused on creating new value. It turns out, they also generate profits for their shareholders; last year’s 50 recorded shareholder returns of 13.9%, significantly above the 7.6% for the MSCI world stock index.

The top 10—many of which, not surprisingly, show up on other Fortune lists like Best Companies to Work For, Fastest Growing Companies and Change the World—are:

  1. Workday
  2. Square
  3. ServiceNow
  4. Contemporary Amperex Technology
  5. Spotify
  6. Atlassian
  7. Xiaomi
  8. Ctrip.com
  9. Salesforce
  10. Vertex Pharmaceuticals

You can read the full list here.

I’m in Washington this morning, at the Fortune Most Powerful Women Summit, which has been rocked this year by the political divisiveness that permeates this city. But we will carry on, committed to an open and inclusive dialogue on the important issues of the day. I will report back here tomorrow, or you can follow the proceedings on fortune.com.

Alan Murray
alan.murray@fortune.com
@alansmurray

TOP NEWS

Boeing Scrutiny

U.S. lawmakers probing Boeing and its 737 Max crisis have found a three-year-old internal company survey that showed around a third of employees felt "potential undue pressure" from above regarding safety-related approvals. So the lawmakers are stepping up their scrutiny of management. Wall Street Journal

Criminal Records

JPMorgan Chase will try to make it easier for people with criminal records to enter the workforce, including at the bank itself—it's removing all questions about criminal records from its job applications. It also will lobby state and local governments to change laws so that fewer former felons are barred from employment in industries such as finance. Fortune

Brexit Push

The U.K. Parliament voted Saturday to withhold its approval for Prime Minister Boris Johnson's Brexit deal, so as to force him to ask for a three-month extension to the Brexit deadline. He has now done so, extremely grudgingly (he also sent other EU leaders a letter arguing against an extension, though this had no legal effect). Johnson will today try again to get his deal through Parliament. Bloomberg

Canadian Election

Canadians go to the polls today. The Liberal party of embattled Prime Minister Justin Trudeau is running neck-and-neck with Andrew Scheer's Conservatives, and neither is likely to win a majority, meaning smaller parties could play a crucial role in the coming days. CNBC

AROUND THE WATER COOLER

Spotify's Future

Spotify is at the forefront of a surge in music revenues over the last five years, and is in the top five of Fortune's Future 50 list. But will the Swedish streamer hold its position at the top of the charts? It's already having trouble maintaining profitability and its losses are growing in absolute terms. So there's good reason to keep an eye on Spotify's current renegotiations with the labels. Fortune

Wirecard Audit

After a Financial Times investigation alleged the fraudulent inflation of sales and profits at German payments company Wirecard, the firm has commissioned KPMG to review its accounting practices. Wirecard strenuously disputes the paper's allegations, which knocked its share price by 20% last week. FT

Capital Group

Fund manager Mark Denning has been forced out at Capital Group following a BBC investigation that suggested he had broken investment rules, by secretly investing in the same companies as his funds. Denning, who managed more than $300 billion, denies wrongdoing but Capital Group says it "took immediate action" after the BBC approached it about its investigation. BBC

Berlin Rents

German property companies such as Deutsche Wohnen have seen their shares slide on the news of a five-year rent freeze in Berlin. The Berlin Senate approved the freeze Friday and, pending final parliamentary approval, it will go into effect in January. Reuters

This edition of CEO Daily was edited by David Meyer. Find previous editions here, and sign up for other Fortune newsletters here.

About the Authors
By David Meyer
LinkedIn icon
See full bioRight Arrow Button Icon
Alan Murray
By Alan Murray
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Newsletters

A businessman in busy modern office while employees walk past.
NewslettersFortune Workplace Innovation
Hybrid work has a $9 million problem. The fix depends on who you ask
By Kristin StollerJuly 27, 2026
2 hours ago
Building with Chase/J.P.Morgan signage
NewslettersFortune Crypto
Bank-run blockchains are back in style—but history suggests they will be a bust
By Jeff John RobertsJuly 27, 2026
2 hours ago
Apple’s next CEO helped build its hardware empire. Now he has to find its next breakthrough
C-SuiteNext to Lead
Apple’s next CEO helped build its hardware empire. Now he has to find its next breakthrough
By Ruth UmohJuly 27, 2026
3 hours ago
How an ex-AWS scientist plans to take on OpenAI and Meta in voice AI models
Startups & VentureTerm Sheet
How an ex-AWS scientist plans to take on OpenAI and Meta in voice AI models
By Sebastian HerreraJuly 27, 2026
4 hours ago
Amazon CEO Andy Jassy in New York on February 26, 2025. (Photo: Andrej Sokolow/dpa/Getty Images)
NewslettersFortune Tech
Amazon and Microsoft walk an investor tightrope
By Andrew NuscaJuly 27, 2026
5 hours ago
Photo: President Trump
NewslettersMarkets
Stocks rise globally on hopes of peace talks with Iran—but the Fed may deliver a shock on Wednesday
By Jim EdwardsJuly 27, 2026
5 hours ago

Most Popular

College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind
Economy
College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind
By Mia OsmonbekovJuly 26, 2026
1 day ago
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
2 days ago
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Success
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
By Orianna Rosa RoyleJuly 25, 2026
2 days ago
I've been teaching college students for decades. Most of them can no longer finish a book
Commentary
I've been teaching college students for decades. Most of them can no longer finish a book
By Austin SaratJuly 26, 2026
1 day ago
New York City women are making up to $30,000 per month by renting out their closets to strangers
Retail
New York City women are making up to $30,000 per month by renting out their closets to strangers
By Sarah GlodekJuly 27, 2026
8 hours ago
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
Success
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.