• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipDonald Trump

Donald Trump Thinks He’s the Reason You’re Spending So Much Money

By
Valentina Zarya
Valentina Zarya
Down Arrow Button Icon
By
Valentina Zarya
Valentina Zarya
Down Arrow Button Icon
December 27, 2016, 2:38 PM ET

Donald Trump is taking responsibility for this year’s forecasted record-high holiday spending.

On Monday, the President-elect tweeted that the “world was gloomy before [he] won,” and that, since the election, “the market is up nearly 10% and Christmas spending is over a trillion dollars.”

Trump didn’t cite sources for these figures and his representative did not respond to Fortune‘s request for comment, but here is how his claims check out.

Christmas spending is over $1 trillion

Holiday sales data is not actually available yet, so it is impossible to fact-check Trump’s claim. However, it is true that estimates for this season indeed hover around $1 trillion, based on a Deloitte University Press survey from October of this year. This number represents a 3.6%–4% percent increase year-over-year in holiday sales from November through January.

Deloitte’s research was completed before Election Day, so the idea that the world was “gloomy” before Trump won and is now suddenly less so is a stretch, particularly if you consider that 75% of Deloitte’s 2016 survey respondents perceived their current situation to be the same or better than this time last year. Meanwhile, only 36% of consumers believe that their financial situation has improved since last year (as of October).

Markets are up nearly 10%

Again, Trump did not cite the source of his claim, nor did he specify the time frame to which he is referring. Fortune looked at market gains since the election gains and since this time last year. Since Election Day, the Dow Jones Industrial Average is up 8.7 %, the S&P 500 is up 5.8% and Nasdaq is up 5.2%—all of which fall short of Trump’s 10% claim.

Moreover, the so-called “Trump Bump” isn’t all that extraordinary when put into historical context. As Fortune‘s Stephen Gandel wrote earlier this month, the stock market rises most of the time following elections (63% of the time over the past 22 elections).

About the Author
By Valentina Zarya
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
C-Suite
OpenAI’s Sam Altman says his highly disciplined daily routine has ‘fallen to crap’—and now unwinds on weekends at a ranch with no cell phone service
By Jacqueline MunisFebruary 5, 2026
1 day ago
placeholder alt text
Politics
Meet the Palm Beach billionaire who paid $2 million for a private White House visit with Trump
By Tristan BoveFebruary 3, 2026
3 days ago
placeholder alt text
Success
After decades in the music industry, Pharrell Williams admits he never stops working: ‘If you do what you love everyday, you’ll get paid for free'
By Emma BurleighFebruary 3, 2026
3 days ago
placeholder alt text
Travel & Leisure
How Japan replaced France as the country young Americans obsessively romanticize—they’re longing for civility they don’t see at home
By Nick LichtenbergFebruary 5, 2026
2 days ago
placeholder alt text
Investing
Ray Dalio warns the world is ‘on the brink’ of a capital war of weaponizing money—and gold is the best way for people to protect themselves
By Sasha RogelbergFebruary 4, 2026
2 days ago
placeholder alt text
Economy
Trump is giving the U.S. economy a $65 billion tax-refund shot in the arm, mostly for higher-income people, BofA says
By Nick LichtenbergFebruary 5, 2026
1 day ago

Latest in Leadership

Big TechM&A
Netflix co-CEO Ted Sarandos argues its Warner Bros. deal won’t hurt consumers. If so, they can cancel with one click
By Marco Quiroz-GutierrezFebruary 6, 2026
9 hours ago
Two young men participate in a meeting.
SuccessCareers
Meet a 27-year-old software engineer who turned a 1.0 GPA in high school into a six-figure career at American Express
By Jacqueline MunisFebruary 6, 2026
9 hours ago
C-SuiteFortune 500 Power Moves
Fortune 500 Power Moves: Which executives gained and lost power this week
By Fortune EditorsFebruary 6, 2026
10 hours ago
Elon Musk
SuccessWealth
Even with $850 billion to his name, Elon Musk admits ‘money can’t buy happiness.’ But billionaire Mark Cuban says it’s not so simple
By Preston ForeFebruary 6, 2026
10 hours ago
Amazon founder Jeff Bezos
SuccessBillionaires
Larry Ellison and Jeff Bezos have seen more than $66 billion swiped from their net worths since the start of this year as AI-driven slump sees tech billionaires’ wealth free-fall
By Emma BurleighFebruary 6, 2026
10 hours ago
EuropeLetter from London
Sam Altman should take Niklas Östberg’s number: What the Delivery Hero founder doesn’t know about going public and shareholders isn’t worth knowing
By Kamal AhmedFebruary 6, 2026
13 hours ago