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Duncan Wardle
CommentaryHow I sent Buzz Lightyear to space—and what it taught me about innovation 
By Duncan WardleDecember 12, 2024
John Lennon and Yoko Ono in Apple ad
RetailNYC marketing titans behind ‘Got Milk’ and ‘Think Different’ merge to form $30 billion agency that aims to influence everything you buy
By The Associated PressDecember 9, 2024
Former Abercrombie CEO Mike Jeffries
RetailFormer Abercrombie CEO accused of coercing men into sex for a chance to model for the brand
By Sydney LakeOctober 22, 2024
Michelle Gass at Fortune's MPW Summit in California
MPWA Beyoncé song gave Levi’s a golden opportunity. Here’s how the CEO made it a campaign
By Jane ThierOctober 16, 2024
An Autumn favorite hot drink, the pumpkin spice flavored coffee, tea, or chai, complete with fresh pumpkins and whipped cream topping. Cinnamon sticks, ginger, cloves, and allspice surround the mug of spicy warm goodness. Rustic wood table.
LifestyleHow clever marketing turned pumpkin spice into an autumn sensation
By Anne Jolly and The Associated PressOctober 15, 2024
The real reason for Shein’s success? A cognitive bias known as ‘temporal discounting’
CommentaryThe real reason for Shein’s success? A cognitive bias known as ‘temporal discounting’
By Neeru PahariaOctober 15, 2024
The 100k+ club: High-earning women thank the sports of their childhoods
MPWThe 100k+ club: High-earning women thank the sports of their childhoods
By Amanda GerutOctober 14, 2024
Urban Outfitters scrambles after it failed to pivot from Millennials to Gen Z
LifestyleUrban Outfitters scrambles after it failed to pivot from Millennials to Gen Z
By Chloe BergerOctober 11, 2024
Want to win Gen Z over? Plug in to trends and offer convenience
NewslettersWant to win Gen Z over? Plug in to trends and offer convenience
By Nick RockelOctober 4, 2024
A Google Gemini generative artificial intelligence webpage
TechGoogle begins wide rollout of ads in AI overview search results
By Curtis Heinzl and BloombergOctober 3, 2024
YouTube will now play ads over paused screens, giving users fewer options to dodge them
TechYouTube will now play ads over paused screens, giving users fewer options to dodge them
By Marco Quiroz-GutierrezSeptember 20, 2024
Marc Benioff, chief executive officer of Salesforce Inc., during a Bloomberg Television interview. He is gesturing with his hands and mid-speech. He wears a professional jacket and shirt.
FinanceSalesforce shares surge on news of CEO Benioff’s billion-agent AI strategy
By Brody Ford, Emily Chang and BloombergSeptember 20, 2024
Reckitt CMO: AI is already making marketers better and faster
CommentaryReckitt CMO: AI is already making marketers better and faster
By Fabrice BeaulieuSeptember 5, 2024
Google faces a possible $100 billion litigation avalanche, says Bernstein
TechGoogle faces a possible $100 billion litigation avalanche, says Bernstein
By Marco Quiroz-GutierrezSeptember 4, 2024
Isaac Hayes
PoliticsTrump campaign halted from playing an Isaac Hayes song after a lawsuit from the soul music pioneer’s estate
By Kate Brumback and The Associated PressSeptember 3, 2024
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