Marketing

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Female executives smiling while looking at computer in office
Newsletters

How CFOs and CMOs can team up to drive long-term growth

By
June 20, 2025
Taiwan's president Lai Ching-te during a visit to the Songshan military airbase in Taipei on March 21, 2025. (Photo: I-Hwa Cheng/AFP/Getty Images)
Newsletters

Taiwan moves to restrict China tech

By
June 16, 2025
Can’t afford marketing, or just hate it? Learn what your customers most need to know, and tell them that
Success

Can’t afford marketing, or just hate it? Learn what your customers most need to know, and tell them that

By
June 5, 2025
people filming an advertisement
Retail

Brands could start shunning AI for social media marketing and advertising, instead using their feeds to show off ‘proof of reality,’ consultant says

By Jennimai Nguyen and Marketing Brew
May 23, 2025
Adobe products graphic reading, "Adobe's AI push."
Tech

Adobe’s secret weapon in the AI race? Trust—and millions of subscribers

By
May 22, 2025
Crypto needs to fix its image—or it’ll stay stuck in its malaise
Commentary

Crypto needs to fix its image—or it’ll stay stuck in its malaise

By
May 20, 2025
A woman walks past a Coca-Cola advert on the street.
Tech

An AI-powered Coca-Cola ad campaign mistakenly invented a book by a famous author

By
May 14, 2025
The OpenAI logo and the Google logo in the background
Retail

Digital marketing used to be about clicks, but the rise of ChatGPT means it’s ‘now all about winning the mentions’

By
May 10, 2025
Young woman shops for chocolate in grocery store.
Success

Inside the small business success story of Tony’s Chocolonely, which rakes in $230 million yearly thanks to influencers and Gen Z values

By
April 19, 2025
Trump’s tariffs mean brands will lose customer loyalty—and winning it back is incredibly hard
Commentary

Trump’s tariffs mean brands will lose customer loyalty—and winning it back is incredibly hard

By Katherine Melchior Ray and Nataly Kelly
April 7, 2025
How I came to understand Taylor Swift—and what she gets right about success
Commentary

How I came to understand Taylor Swift—and what she gets right about success

By
April 3, 2025
Photo of Wayne Griffiths
Companies

The mastermind behind Europe’s hottest new car brand is leaving Volkswagen in a shock departure

By
April 1, 2025
Government agencies are clueless about branding. The DOGE turmoil shows why they’ve needed marketing campaigns all along
Commentary

Government agencies are clueless about branding. The DOGE turmoil shows why they’ve needed marketing campaigns all along

By
March 7, 2025
Gen Z consumer takes picture of Jellycat in store.
Success

Jellycat’s $250 million rise: How Gen Z’s mental health crisis and need for comfort sparked a plush toy frenzy

By
February 16, 2025
Stagwell CEO Mark Penn
Commentary

Stagwell CEO: Journalism is being drained by overzealous brand safety censorship

By
February 6, 2025

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