Marketing

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Lululemon
Retail

Sweat Marketing: Lululemon’s Tie-In With Barry’s Bootcamp

By
July 25, 2019
Adidas Blames Twitter After Personalized Arsenal Jersey Campaign Goes Predictably Awry
Tech

Adidas Blames Twitter After Personalized Arsenal Jersey Campaign Goes Predictably Awry

By
July 2, 2019
Fortune
Tech

From Peanuts to $40 Billion, Amazon’s Ad Business Set to Be the Next Great Disruptor

By
June 25, 2019
The Bell - A Taco Bell Hotel & Resort - Pool View
Retail

Get Ready to Order Taco Bell’s Newest Limited-Edition Menu Item: a Hotel Room

By
June 21, 2019
High Angle View Of Pills Spilling On Paper Currency

Drug Companies Have Big R&D Expenses and Still Make Large Profits

By
March 1, 2019
Apple logo

Apple’s Latest Acquisition Could Help the Tech Giant Use Data in This New Way

By Mark Gurman and Bloomberg
February 15, 2019
verizon super bowl ad with NFL players
Tech

Verizon Goes With First Responder Theme For Super Bowl Ads Despite Controversy

By
January 18, 2019
Baltimore Cityscapes And City Views

2 Under Armour Executives Reportedly Depart Over Spending Concerns

By
December 10, 2018
Marisa Thalberg, global chief brand officer, Taco Bell.

The Key to Taco Bell’s Tone? ‘We Think of Ourselves As an Underdog’

By
November 29, 2018
Instagram application

Advertisers Are Giving People With 1,000 Instagram Followers Endorsement Deals

By
November 13, 2018
Pinterest Hires Former Athleta Executive Andréa Mallard as Its First Chief Marketing Officer
Tech

Pinterest Hires Former Athleta Executive Andréa Mallard as Its First Chief Marketing Officer

By
November 5, 2018
Aperol Spritz
Retail

Campari’s Marketing Blitz for Aperol Spritz Has Found Success With Millennials

By
July 24, 2018
SAP chief marketing officer Alicia Tillman talked about balancing intuition and data at Fortune Brainstorm Tech.
Tech

Tips from Top Marketers on Balancing Data and Intuition

By
July 20, 2018
Disney Shuffles Execs Ahead of Streaming Service Launch
Arts & Entertainment

Disney Shuffles Execs Ahead of Streaming Service Launch

By
June 28, 2018
Unilever Wins EU Approval To Buy Sara Lee Toiletries
Retail

World’s Second Largest Advertiser Takes a Stand on Social Media Influencers Who Buy Followers

By
June 18, 2018

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