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Gen Z

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Gen Zer
Personal FinanceOne in 4 Gen Zers say tax stress could drive them to therapy. Blame their love affair with crypto—or the passions of youth
By Sasha RogelbergFebruary 7, 2024
Couple talking to a financial advisor about an investment
Personal FinanceMillennial and Gen Z wealth has grown by 80% in recent years, according to the NY Fed. They’re still $94 trillion behind boomers
By Alicia AdamczykFebruary 7, 2024
Sarah Perl
SuccessMeet a 23-year-old who’s making nearly $1 million online, teaching followers how to ‘manifest’ money out of sheer will
By Chloe BergerFebruary 4, 2024
2 generations, 1 corner office: 20 years separate the Harris Poll’s co-CEOS, but millennial boss Will Johnson says there’s more common ground with boomers than you’d expect
Success2 generations, 1 corner office: 20 years separate the Harris Poll’s co-CEOS, but millennial boss Will Johnson says there’s more common ground with boomers than you’d expect
By Orianna Rosa RoyleFebruary 4, 2024
vintage photo of women drinking milkshakes
SuccessGen Z ushers in a new era of prohibition but not because of a widespread temperance movement—it’s just the economy
By Chloe BergerFebruary 3, 2024
Instagram watch influencer Anish Bhatt poses for a photo.
SuccessMillennial ‘watchfluencer’ on how the ‘old boys’ club’ got disrupted by status-obsessed Gen Z: ‘A lot more people know what wearing a Patek Philippe says about you’
By Dylan SloanFebruary 3, 2024
Gen Z’s self-sabotaging spending on ‘caviar bumps,’ luxury holidays, and designer bags is being driven by housing market rebellion and influencer lifestyle envy
SuccessGen Z’s self-sabotaging spending on ‘caviar bumps,’ luxury holidays, and designer bags is being driven by housing market rebellion and influencer lifestyle envy
By Orianna Rosa RoyleFebruary 3, 2024
‘Woke’ Gen Z men are actually more likely than baby boomers to believe feminism does more harm than good, research says
Success‘Woke’ Gen Z men are actually more likely than baby boomers to believe feminism does more harm than good, research says
By Orianna Rosa RoyleFebruary 2, 2024
Young woman in a gym cross-training
SuccessWorkplace podcaster who slammed a Gen Z hire for missing an 8 a.m. meeting to work out has been forced to apologize after TikTok backlash
By Orianna Rosa RoyleJanuary 30, 2024
Photo of a young woman using an ATM to withdraw money for shopping
SuccessMeet ‘money dysmorphia’: Gen Z gets its very own version of ‘keeping up with the Joneses’
By Jane ThierJanuary 29, 2024
Watches
Success‘8 years ago, nobody was looking at watches on Instagram’: Sotheby’s sees generational shift in luxury sales up 40% since the pandemic
By Dylan SloanJanuary 29, 2024
Young woman hanging out indoors
Personal FinanceNow Gen Z is taking on the cost of living crisis by ‘loud budgeting’
By Orianna Rosa RoyleJanuary 29, 2024
Zamaria Thompson
Success‘Manifesting’ takes flight online as Gen Zers and millennials find faith amid stress: ‘You have to have unrealistic thoughts to create an unrealistic life’
By Chloe BergerJanuary 27, 2024
Father with arm around looking at son while standing at home.
SuccessGen Z is richer than just a few years ago—and much richer than their parents at the same age—but everything costs more and they have more debt, Pew study reveals
By Marco Quiroz-GutierrezJanuary 26, 2024
college student
SuccessCollege enrollment’s surprising comeback in 2023 came as institutions finally caught up to Gen Z’s thirst for skills-based hiring and training
By Irina IvanovaJanuary 24, 2024
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