Consumers
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CommentaryWhy don’t we trust funeral directors? Transparency and innovation can redefine the industry–if the FTC allows it
By Zack MoyMarch 15, 2024

CommentaryData shows Gen Zers are finally ready to spend more–but it’s getting harder to sell them anything
By Dara A. BuschMarch 11, 2024

CommentaryWhat the ill-fated Ron DeSantis campaign and plant-based meat have in common, according to a marketing expert
By Adam HanftJanuary 25, 2024

CommentaryMerriam-Webster’s word of the year 2023 is ‘authentic.’ Here’s how corporate America hacked the consumer cult of authenticity
By Michael SerazioDecember 25, 2023

CommentaryToday’s nostalgia craze isn’t about the past. For Americans of all generations, it’s about a brighter future
By Clay RoutledgeDecember 22, 2023

CommentaryThe housing market may be at a standstill–Americans are growing more psychologically attached to their homes than ever
By Miles S. NadalNovember 20, 2023

RetailOzempic-type drugs are forcing food giants to grapple with less-hungry, less-impulse-prone consumers: ‘This is brand-new territory’
By Leslie Patton and BloombergOctober 7, 2023

FinanceBig part of stock market unconvinced economy is going anywhere: ‘Weakness underneath the hood’
By Isabelle Lee, Vildana Hajric and BloombergSeptember 15, 2023

RetailCampbell Soup agrees to buy Sovos Brands, maker of Rao’s pasta sauce, for $2.7 billion as it looks to build a ‘$1 billion sauces business’
By Paolo ConfinoAugust 7, 2023

By Alicia AdamczykAugust 3, 2023

By Christiaan HetznerJuly 19, 2023

By Olivia Rockeman and BloombergJuly 7, 2023

Arts & EntertainmentGen Zers and millennials get travel right. Here’s their recipe for the ultimate vacation
By Audrey HendleyJuly 5, 2023
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