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branding

Page 8 of 8

NBA All-Star Bryant of the Lakers and All-Star James of the Heat share a laugh during the NBA All-Star basketball game in Houston
Leadership

Jordan, LeBron, Kobe sign on with new sports business

By Daniel Roberts
July 9, 2014
Michelle Williams for Louis Vuitton Spring 2014
Retail

Used Chanel bags are worth a lot, but Marc Jacobs? Not so much

By Erin Griffith
July 7, 2014
Jay Gould
Leadership

Jay Gould: Flush with success as America’s toilet CEO

By Shawn Tully
July 7, 2014
Fortune
Management

Chris Malone: ‘Every brand is human, and every human is a brand’

By Ryan Bradley
September 25, 2013
Fortune
Features

The most brazen Olympic branding violations

By Ben Toren
August 8, 2012

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