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SurveyMonkey changes its name as it expands beyond surveys
Tech
SurveyMonkey changes its name as it expands beyond surveys
By Jonathan VanianJune 9, 2021
TB12 founders Tom Brady and Alex Guerrero
Retail
Patriots’ QB Tom Brady Is Already Working on His Retirement Brand
By Kate BowersOctober 24, 2019
Close-up of a man adjusting sound on digital sound mixer.
Tech
Jingles All the Way: How Sonic Branding Is Helping Companies Get Heard in the Voice Computing Age
By Jennifer AlseverSeptember 7, 2019
Sweden v USA: Group F - 2019 FIFA Women's World Cup France
Retail
Women’s World Cup: Who’s Up for a Big Payday?
By Kate BowersJune 21, 2019
Why Your Favorite Brand Names Are Starting to Look Like Math Problems
Magazine
Why Your Favorite Brand Names Are Starting to Look Like Math Problems
By Aric JenkinsApril 27, 2019
Restaurant Chains Applebee's And IHOP To Close Over 100 Stores
Retail
IHOb No More: IHOP Says Its Burger-Rebranding Was Just a Gimmick
By Kevin KelleherJuly 9, 2018
There’s a Secret Sticker on Every Label of Sailor Jerry Rum
Retail
There’s a Secret Sticker on Every Label of Sailor Jerry Rum
By Emily PriceJanuary 16, 2018
Fortune Most Powerful Women NextGen 2017
MPW
Nascar Driver Julia Landauer Wants a Tampon on Her Race Car
By Claire ZillmanNovember 14, 2017
UNIQLO Employees Learn Art-Making Techniques
Retail
Uniqlo’s Four Secrets for Building a Global Brand
By Kieron JohnsonOctober 12, 2017
Brands Are Relying on ‘Influencer’ Marketing More Than Ever
Arts & Entertainment
Brands Are Relying on ‘Influencer’ Marketing More Than Ever
By Burcu NoyanJuly 13, 2017
Chipotle Becomes First Non-GMO US Restaurant Chain
Finance
What Chipotle Can Teach Companies About Honesty With Customers
By Sophie BakalarJune 24, 2017
How Logos Became the Most Important Quarter-Inch in Business
Design Thinking
How Logos Became the Most Important Quarter-Inch in Business
By Rob WalkerJune 16, 2017
Shoppers Inside H&M During The Grand Opening Of New Flagship Store on Fifth Avenue
Retail
H&M Goes Upmarket With a New Brand
By Geoffrey SmithMarch 30, 2017
A Pope bobblehead is one of many Pope Francis themed souvenirs for sale at White House Gifts before the Popes first official visit to the United States in Washington, USA on September 21, 2015.
Leadership
The Vatican Might Be Planning to Copyright the Pope’s Image
By Tara JohnFebruary 27, 2017
How the ‘Hook Model’ Can Turn Customers Into Addicts
Innovation
How the ‘Hook Model’ Can Turn Customers Into Addicts
By Laura EntisJanuary 11, 2017
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Most Popular
Success
After donating $8 billion, Steve and Connie Ballmer are spinning off their philanthropy so people closest to the work can decide how the money is spentplaceholder alt text
By Sydney LakeAugust 11, 2026
Economy
U.S. Treasury is paying $3 billion a day in interest on national debt, says the CBO—having spent $10 billion to prop up the currency of its top lenderplaceholder alt text
By Eleanor PringleAugust 11, 2026
North America
Google cofounder Sergey Brin has now spent $100 million to fight California’s proposed billionaire tax—he could owe $13 billion if he losesplaceholder alt text
By Sasha RogelbergAugust 11, 2026
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