• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Right Arrow Button IconLeft Arrow Button IconHome
Right Arrow Button IconLifestyle

Lifestyle

Arts & Entertainment
Travel & Leisure
Education
The Super Bowl made scarcity its superpower

The NFL has perfected the art of giving people what they want — but not too much of it.

By Randall Williams and BloombergFebruary 7, 2026
Eileen GU, wearing a red and while Beijing Olympics coat, smiles with her skis.
Freestyle skier Eileen Gu says she suffered ‘post-Olympic depression’: ‘You can win the Olympics and still just enter the deepest rut of your life’
By Sasha RogelbergFebruary 7, 2026
Drake Maye holds onto an AFC Conference Champion hat as he smiles on the field.
Gen Z Patriots quarterback Drake Maye still drives a 2015 pickup truck even after it broke down on the highway—despite his $37 million contract
By Sasha RogelbergFebruary 7, 2026
Many 2026 Super Bowl ads share a common theme, revealing a truth about America’s current mindset
By Mae Anderson and The Associated PressFebruary 6, 2026
Meet the man who’s created Super Bowl confetti for the past 30 years after getting his start at Disney
By Donna Gordon Blankinship and The Associated PressFebruary 6, 2026
Arts & Entertainment
More in Arts & Entertainment
Jim Carrey almost returned a $20 million paycheck, with interest, for his hit role in How the Grinch Stole Christmas.
Jim Carrey nearly quit ‘Grinch’ and offered to return his $20 million paycheck. Then the founder of SEAL Team Six came to the rescue

“Jim started having panic attacks. I would see him lying down on the floor in between setups with a brown paper bag.”

By Nino Paoli and Fortune EditorsFebruary 6, 2026
Your Super Bowl party can beat inflation, Wells Fargo says. Just double down on wings and guac and skip the beef

“If you can’t get excited about a big plate of chicken wings and cheesy nachos with guacamole, I don’t know what’s going to make you happy.”

By Nick LichtenbergFebruary 6, 2026
Why Bad Bunny is essential to the future of the NFL, even if Trump hates his halftime show

Unlike the NBA, the NFL doesn’t have international markets already familiar with its game to expand into.

By Jared Bahir Browsh and The ConversationFebruary 4, 2026
More in Arts & Entertainment
Travel & Leisure
More in Travel & Leisure
Altman throws a peace sign as he drives a golf cart.
OpenAI’s Sam Altman says his highly disciplined daily routine has ‘fallen to crap’—and now unwinds on weekends at a ranch with no cell phone service

The new father is working out how to balance business and the “significantly underhyped” experience of raising a child.

By Jacqueline MunisFebruary 5, 2026
How Japan replaced France as the country young Americans obsessively romanticize—they’re longing for civility they don’t see at home

America used to be the archetypal “soft power” country, but sushi, anime, and a different way of life place it in the land of the rising sun for Gen Z.

By Nick LichtenbergFebruary 5, 2026
McDonald’s wants you to eat caviar McNuggets this Valentine’s Day

From Pizza Hut’s heart-shaped pizza to tableside service at White Castle, fast food chains are betting couples will ditch fine dining for drive-thru dates.

By Dee-Ann Durbin and The Associated PressFebruary 4, 2026
More in Travel & Leisure
Education
More in Education
Photo of Rachel Cohen
A law associate making $300,000 a year at Skadden Arps quit over the firm’s deal with Donald Trump

The president is targeting major firms and lawyers are quitting as a result.

By Brit MorseMay 5, 2025
Get ready to pay more than $2,000 for a new iPhone: Experts say Trump’s 125% tariff on China is a ‘complete disaster for Apple’ akin to ‘Armageddon’

Trump’s 125% tariff on China could soon make the latest iPhone unattainable for most Americans, experts warn.

By Preston ForeApril 10, 2025
It’s about to get a lot harder for job seekers as tariffs are set to make the hiring landscape even more daunting

“The uncertainty created by these tariffs won’t make the situation any better.”

By Brit MorseApril 7, 2025
More in Education
Latest Stories
Real EstateWe may be looking at the housing affordability crisis all wrong. Higher earners are driving home prices, not lack of supply, researchers say
By Jason MaFebruary 7, 2026
AsiaMalaysia’s economy minister sees 2026 as a year of ‘execution’ as Anwar administration tries to lock in policy gains
By Nicholas Gordon and Angelica AngFebruary 7, 2026
PoliticsICE protests, Bad Bunny flip script on Trump’s midterms playbook
By Alicia Diaz, Augusta Saraiva and BloombergFebruary 7, 2026
EconomyDorsey’s Block cutting up to 10% of staff in efficiency push
By Natasha Mascarenhas, Emily Mason and BloombergFebruary 7, 2026
PoliticsTrump backs Nexstar’s $6.2 billion takeover of broadcast rival Tegna, a few months after blasting merger of ‘Radical Left Networks’
By Christopher Rugaber and The Associated PressFebruary 7, 2026
North AmericaHims & Hers scraps copycat Wegovy weight-loss pill after probe
By Jessica Nix, Madison Muller and BloombergFebruary 7, 2026
US Secretary of Defense Pete Hegseth, left, listens to Jacob DeWitte, CEO of Oklo, speak as US President Donald Trump signs executive orders in the Oval Office of the White House in Washington, DC, on May 23, 2025.
EnergyNext-gen nuclear’s tipping point: Meta and hyperscalers start deals with Bill Gates’ TerraPower, Sam Altman-backed Oklo, and more
By Jordan BlumFebruary 7, 2026
EconomyThe U.S. construction industry’s need for labor is soaring and will need half a million new workers next year while AI giants ramp up spending
By Jason MaFebruary 7, 2026
More LifestylePage 29 of 100
Osprey
Lifestyle‘OK, this is not your average bird’: Minnesota high school football team’s season delayed by nesting Osprey in floodlights
By Mark Vancleave, Steve Karnowski and The Associated PressAugust 23, 2025
Photo of Lior Lewensztain
SuccessGen Z want ‘secure’ jobs in health care—but this CEO left the industry after realizing he could make millions getting Americans to eat more fruit
By Preston ForeAugust 22, 2025
InvestingKevin O’Leary flaunts his Louis Vuitton Labubu while hailing the resale market for collectibles—some of which are appreciating better than the S&P 500
By Marco Quiroz-GutierrezAugust 22, 2025
A princess butter sculpture is sculpted.
Arts & EntertainmentIn Minnesota, ‘dairy princesses’ take home a 90-pound butter bust of their own heads
By Mark Vancleave, Steve Karnowski and The Associated PressAugust 22, 2025
Two women embrace and smile while one holds a shotgun
NewslettersHow ‘The Hunting Wives’ became a hit for Netflix—and found a fresh way to depict America’s culture wars
By Ellie Austin and Emma HinchliffeAugust 22, 2025
Airlines
Law‘It makes sense that people are upset.’ The law firm taking on Delta and United for windowless window seats says there’s a ‘flood of interest’
By The Associated PressAugust 22, 2025
Hulk Hogan
LawHulk Hogan’s death is still under investigation by local police
By Curt Anderson and The Associated PressAugust 21, 2025
Trey Parker and Matt Stone attend the premiere of "Casa Bonita Mi Amore!" at the Tribeca Festival at Spring Studios on June 07, 2024 in New York City.
Arts & Entertainment‘South Park’ skewers Trump’s DC police takeover with tanks, Towelie, and Satan in bed
By The Associated PressAugust 21, 2025
SuccessGen Zer washed his college basketball team’s dirty clothes and mopped floors to prove his passion—now he’s one of the youngest interns ever at the NBA
By Orianna Rosa RoyleAugust 21, 2025
Bryson "Cupid' Bernard
Arts & EntertainmentA 22-year-old made up a line dance on his lunch break. Then Beyoncé adopted it and now he’s got a new career
By Gary Gerard Hamilton and The Associated PressAugust 20, 2025
Dave Koz
Arts & EntertainmentChronically delayed flight parked in Boise spurs jazz band to jam in the aisle: ‘You could just feel the energy. Everybody was so frustrated’
By The Associated Press and Becky BohrerAugust 20, 2025
SuccessThe exact salary the ultra-wealthy say they’d need to feel ‘comfortable’ in the current climate has been revealed—and it starts at $500,000
By Emma BurleighAugust 20, 2025
SuccessThis millennial gut health scientist and founder juggles 5 jobs and 2 kids—she has a ‘strict’ coffee routine and swears by $20-a-day lunch habit
By Orianna Rosa RoyleAugust 20, 2025
frozen shrimp
LawWalmart recalls potentially radioactive frozen shrimp sold in 13 states
By Jonel Aleccia and The Associated PressAugust 19, 2025
DEA agents stand around the Lincoln Memorial
PoliticsTrump’s police takeover of D.C. has a surprising casualty: restaurant reservations
By Eva RoytburgAugust 19, 2025
Elon Musk smiles while lifting a champagne flute
TechKumail Nanjiani says Elon Musk did not like HBO’s ‘Silicon Valley’: ‘He was like, all the parties I go to are much cooler than these parties’
By Dave SmithAugust 18, 2025
Rachel Maddow looks at an interviewer in front of a pink background.
Arts & EntertainmentRachel Maddow says MSNBC won’t get NBC news ‘leftovers’ anymore under MS NOW: My Source News Opinion World rebrand. ‘It’s gonna be better’
By David Bauder and The Associated PressAugust 18, 2025
Travel & LeisureAirfares are surging again after a months-long slump as carriers trim flights to ease a capacity glut
By Jason MaAugust 16, 2025
library
LifestyleOverdue library book returned 82 years late: ‘Grandma won’t be able to pay for it anymore’
By The Associated PressAugust 15, 2025
Taylor Swift embraces Travis Kelce
Arts & EntertainmentTaylor Swift’s podcast appearance breaks Trump record, nearly doubling his viewership
By Chris MorrisAugust 15, 2025
American shopper
EconomyThe mighty American consumer keeps shrugging off tariffs as retail sales rise 0.5% in July
By Anne D'Innocenzio and The Associated PressAugust 15, 2025
SuccessA Gen Xer sold his company for $1.6 billion. He kept less than $100 million and gave the rest away because he doesn’t ‘believe in billionaires’
By Orianna Rosa RoyleAugust 15, 2025
Travel & LeisureHarvard researcher unearths data airlines don’t want you to notice: Three-hour flight delays are 4x more common now than 30 years ago
By Eva RoytburgAugust 14, 2025
Arts & Entertainment50 years after Title IX, women’s soccer is surging thanks to brand deals boosting visibility: ‘What’s been proven is people love women’s sports’
By Alyssa Meyers and Marketing BrewAugust 13, 2025
Young worker sits in office
SuccessChina’s youth unemployment is so bad that Gen Z job-seekers are paying $7 a day to pretend to work in an office
By Emma BurleighAugust 12, 2025
A group of young people fill tables and seats of a Starbucks cafe
RetailStarbucks asks customers in South Korea to stop bringing printers and desktop computers into stores as workers transform cafés into remote offices
By Sasha RogelbergAugust 11, 2025
SuccessGen Z are sharing their unhinged hacks to surviving their toxic jobs, including CCing fake lawyers and being maliciously compliant
By Jessica CoacciAugust 9, 2025
LifestyleMatch Group’s rape problem: A lawsuit alleges that inaction by Tinder and Hinge’s owner allowed abusers to stay on the apps
By Lila MacLellanAugust 8, 2025
Success142,000 millionaires are uprooting in 2025—forget Switzerland, they’re flocking to this eastern European nation
By Preston ForeAugust 8, 2025
The outside of HBO's building
Arts & EntertainmentHBO Max will crack down on password sharing starting next month
By Chris MorrisAugust 8, 2025
1...
  • 27
  • 28
  • 29
  • 30
  • 31
...100
Most Popular
Success
Even with $850 billion to his name, Elon Musk admits ‘money can’t buy happiness.’ But billionaire Mark Cuban says it’s not so simpleAn image of a popular article
By Preston ForeFebruary 6, 2026
Success
Nestlé’s CEO drinks 8 coffees a day, but says Gen Z staffers are his secret to staying sharp by ‘learning constantly’An image of a popular article
By Emma BurleighFebruary 5, 2026
Success
Gen Z Patriots quarterback Drake Maye still drives a 2015 pickup truck even after it broke down on the highway—despite his $37 million contractAn image of a popular article
By Sasha RogelbergFebruary 7, 2026
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.