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Right Arrow Button IconCreativity Meets Capital

Creativity Meets Capital

As marketers face mounting pressure to prove return on investment, we explore how CMOs and CFOs are aligning to create long-term value for their organizations.
Charlie Smith attends Nothing Technology’s New York City launch event at Hero on September 28, 2026 in New York City.
Retail
Nothing’s brand chief is fed up of ‘boring and generic’ smartphone ads—he shares his marketing strategy for taking on Samsung and Apple 
By Sam BirchallOctober 20, 2026
Asmita Dubey is the chief digital and marketing officer, at L'Oréal
Europe
As AI reshapes the consumer journey, L’Oréal is rethinking its marketing engine
By Kirsty McGregor and Francesca CassidyOctober 6, 2026
Bottles of Heinz tomato ketchup for sale are displayed at a store
Retail
‘We tend to lead the way’: How Europe become a testing ground for Kraft Heinz 
By Sam BirchallAugust 25, 2026
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Big Tech
Lori Huang, not Jensen, is president of the Huangs’ $9 billion foundation—and co-trustee of the trusts holding most of their Nvidia stakeplaceholder alt text
By Sydney LakeNovember 12, 2026
Newsletters
Inside the dismal final days of Jensen Huang: a broken man heard saying things like ‘whatever’ and ‘I don’t care’placeholder alt text
By Jim EdwardsNovember 13, 2026
North America
Despite Trump administration’s efforts to limit tariff refunds, American importers are one step closer to receiving $166 billion in universal rebatesplaceholder alt text
By Sasha RogelbergNovember 12, 2026
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