Where innovation meets human connection

Learn how Infobip is powering global communication in the AI era.

Over the past 20 years, Infobip has grown from a startup in Croatia to a global communications powerhouse serving some of the world’s biggest brands. 

Whether enabling airport services via WhatsApp or powering disease management communications, Infobip’s global cloud communications platform helps businesses create connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication, and contact center solutions help companies and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach more than 7 billion devices in six continents. 

The company’s success has earned it a spot on the 2025 Fortune Most Innovative Companies in Europe list. 

To learn more about Infobip’s innovation journey, Fortune Brand Studio sat down with the company’s chief business officer, Ivan Ostojić. In the video above, Ostojić reveals how Infobip combines powerful technology with deep emotional intelligence to improve business outcomes. Through its “zero distance” approach, cross-functional teams (including top executives) conduct hundreds of customer meetings annually, ensuring its platform doesn’t just enable communication but builds meaningful relationships as well.