• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersTerm Sheet

Meet the breakout VC who goes deep to make a ‘360-degree’ behavioral map before investing in founders

Allie Garfinkle
By
Allie Garfinkle
Allie Garfinkle
Senior Finance Reporter and author of Term Sheet
Down Arrow Button Icon
Allie Garfinkle
By
Allie Garfinkle
Allie Garfinkle
Senior Finance Reporter and author of Term Sheet
Down Arrow Button Icon
March 6, 2026, 6:35 AM ET
Mark VC's Adam Zeplain.
Mark VC's Adam Zeplain.Fortune

I’ve interviewed hundreds of VCs, and one thing is undeniably true: there are lots of different ways to be a VC.

Recommended Video

But almost everyone pays lip service to how much they love working with founders — and honestly, that’s not interesting. What is interesting is what it actually takes to truly know someone. That’s a question Adam Zeplain, cofounder and managing partner of Austin-based Mark VC, has thought deeply about.

Here’s how his process starts, from my feature on Zeplain’s deeply psychological approach to venture capital published today:

When founder Jeff Cardenas took his first meeting with venture capitalist Adam Zeplain in 2023 he was expecting to answer questions about his robotics company’s revenue, margins, and market share.

Zeplain surprised him, opening with: “Tell me about your father.”

“I thought: Oh, he’s going there, let’s do this,” said Cardenas of their first meeting. 

Cardenas, the CEO and cofounder of humanoid startup Apptronik, wasn’t expecting a therapy session. But he talked openly, then provided Zeplain a list of everyone close to him—his wife, his coworkers, his childhood best friends. Zeplain called them all.

The deal got done at a $250 million post-money valuation, and as of February, Apptronik is valued at more than $5 billion. Zeplain says he can’t always predict which businesses succeed, but he’s gotten quite good at understanding which people will succeed. “This is not one-size-fits-all,” said Zeplain. “Sure, there are certain tenets you can repeat and reuse. But this is a tailored approach to who someone is.”

Zeplain—whose investments include CrowdStrike, Reddit, Ring, Capella Space, and Anduril—gets to know founders in a way that’s systematic and personalized. It’s very much worth considering in an environment where the venture dollars are many, but clarity is scarce. 

Read the whole story here.

See you Monday,

Allie Garfinkle
X:
@agarfinks
Email: alexandra.garfinkle@fortune.com

Submit a deal for the Term Sheet newsletter here.

Joey Abrams curated the deals section of today’s newsletter. Subscribe here.

VENTURE CAPITAL

- Cognito, a Cambridge, Mass.-based developer of therapies designed for neurodegenerative diseases, raised $105 million in Series C funding. Morningside Ventures, IAG Capital Partners, and Starbloom Capital led the round and was joined by New Vintage, Apollo Health Ventures, Benvolio Group, and others.

- Nominal, a Los Angeles, Calif. and Austin, Texas-based testing and operations platform for hardware engineering firms, raised $80 million in Series B-2 funding. Founders Fund led the round and was joined by existing investors Sequoia Capital, Lux Capital, General Catalyst, and others.

- ZyG, a Tel Aviv, Israel-based operating system designed for scaling ecommerce businesses, raised $58 million in seed funding. Bessemer Venture Partners, Viola Ventures, and Lightspeed Venture Partners led the round and were joined by Disruptive AI, Emerge, Access Industries, Stardom Ventures, and Jibe Ventures.

- Cylake, a Sunnyvale, Calif.-based cybersecurity company, raised $45 million in seed funding. Greylock Partners led the round and was joined by others.

- Lio, a New York City-based developer of agentic AI technology designed for enterprise procurement, raised $30 million in Series A funding. Andreessen Horowitz led the round and was joined by SV Angel, Harry Stebbings, and Y Combinator.

- Validio, a Stockholm, Sweden-based agentic AI data management company, raised $30 million in Series A funding. Plural led the round and was joined by others. 

- Evervault, a New York City-based platform designed for encrypting and orchestrating sensitive data, raised $25 million in Series B funding. Ribbit Capital led the round and was joined by Index Ventures, Sequoia Capital, Kleiner Perkins, and Operator Partners.

- ArmorCode, a Palo Alto, Calif.-based enterprise security risk and governance, raised $16 million in funding. Cheyenne Ventures led the round and was joined by Ballistic Ventures, Highland Capital, Sierra Ventures, NGP Capital, and others.

- Cheer Games, a Barcelona, Spain-based mobile puzzle studio, raised $4.5 million in pre-seed funding. Makers Fund led the round and was joined by Play Ventures and angel investors.

PRIVATE EQUITY

- Ardurra Group, backed by Littlejohn & Co., acquired Remington & Vernick Engineers, a Cherry Hill, N.J.-based engineering consulting firm. Financial terms were not disclosed.

- The Visualize Group acquired BMM Testlabs, a Las Vegas, Nev.-based testing, inspection, compliance and certification services company for the regulated global gaming industry. Financial terms were not disclosed.

FUNDS + FUNDS OF FUNDS

- Axiom Partners, a San Francisco-based venture capital firm, raised $52 million for their first fund focused on AI companies.

PEOPLE

- Bain Capital Ventures, a Boston, Calif.-based venture capital firm, promoted Alysaa Co to partner and Amanda Huang to principal.

This is the web version of Term Sheet, a daily newsletter on the biggest deals and dealmakers in venture capital and private equity. Sign up for free.
About the Author
Allie Garfinkle
By Allie GarfinkleSenior Finance Reporter and author of Term Sheet
LinkedIn iconTwitter icon

Allie Garfinkle is a senior finance reporter for Fortune, covering venture capital and startups. She authors Term Sheet, Fortune’s weekday dealmaking newsletter.

See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

NewslettersMPW Daily
A record year for female founders wasn’t quite what it seemed
By Emma HinchliffeMarch 6, 2026
51 minutes ago
NewslettersCFO Daily
How Block’s CFO became convinced the company needed only 60% of its staff
By Sheryl EstradaMarch 6, 2026
4 hours ago
NewslettersTerm Sheet
Meet the breakout VC who goes deep to make a ‘360-degree’ behavioral map before investing in founders
By Allie GarfinkleMarch 6, 2026
6 hours ago
NewslettersFortune Tech
Anthropic’s investors are not on the same page in Pentagon fight
By Alexei OreskovicMarch 6, 2026
7 hours ago
NewslettersCEO Daily
New Target CEO Michael Fiddelke is putting candor at the core of his turnaround plan: ‘You can’t solve problems you’re not talking about’
By Phil WahbaMarch 6, 2026
8 hours ago
Side-by-side photos of OpenAI CEO Sam Altman and Anthropic CEO Dario Amodei
AIEye on AI
The Anthropic–OpenAI feud and their Pentagon dispute expose a deeper problem with AI safety
By Sharon GoldmanMarch 5, 2026
23 hours ago

Most Popular

placeholder alt text
Success
Uber CEO says his ‘really demanding’ work culture includes expecting employees to answer his emails over the weekend: ‘Don’t come here if you want to coast’
By Emma BurleighMarch 4, 2026
2 days ago
placeholder alt text
Economy
Trump's loss of $1.7 trillion in tariff revenue will send the national debt to $58 trillion by 2036, think tank projects
By Nick LichtenbergMarch 5, 2026
1 day ago
placeholder alt text
AI
OpenAI investor Vinod Khosla predicts today’s 5-year-olds won’t ever need to get jobs thanks to AI
By Sasha RogelbergMarch 4, 2026
2 days ago
placeholder alt text
Politics
Meet Markwayne Mullin, the new multimillionaire head of DHS, who owns a cattle ranch in Oklahoma
By Jacqueline MunisMarch 5, 2026
19 hours ago
placeholder alt text
Health
Palantir and other tech companies are stocking offices with nicotine products to increase worker productivity
By Catherina GioinoMarch 4, 2026
2 days ago
placeholder alt text
Politics
House votes 219-212 to halt Trump's attacks on Iran. "Donald Trump is not a king," says top Dem on Foreign Affairs Committee
By The Associated Press, Mary Clare Jalonick, Lisa Mascaro and Stephen GrovesMarch 5, 2026
19 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.