• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersCEO Daily

Executives are prioritizing generative AI, but most feel ill-equipped to lead their companies through the AI revolution

By
Nicholas Gordon
Nicholas Gordon
and
Alan Murray
Alan Murray
Down Arrow Button Icon
By
Nicholas Gordon
Nicholas Gordon
and
Alan Murray
Alan Murray
Down Arrow Button Icon
February 22, 2024, 2:44 AM ET
There’s a big gap between executives’ recognition of the importance of generative AI and their confidence in their ability to take advantage of it.
There’s a big gap between executives’ recognition of the importance of generative AI and their confidence in their ability to take advantage of it.Getty Images

Good morning.

Recommended Video

Generative AI is crowding out other priorities on the executive agenda, according to a new poll out this morning from Weber Shandwick. (CEO Daily got a first look). The poll covers roughly 100 top executives of large global companies—including about 25 CEOs—and was conducted during the last week of January, so it captures current thinking. The findings:

—Generative AI was selected as a “top priority” by 51% of respondents, and 30% said it would have the “greatest impact” on their business.

—Inflation and interest rates came next, chosen a “top priority” by 49% and “greatest impact” by 26%.

—ESG fell back on the list, ranked as a “top priority” by 29% and having the “greatest impact” by only 7%.

—Navigating geopolitical conflict was chosen by 17% as a top priority, and 5% said it would have “greatest impact.”

The survey suggests there’s a big gap between executives’ recognition of the importance of generative AI and their confidence in their ability to take advantage of it. Here’s what Chris Deri, president of Weber Shandwick’s Corporate Advisory Businesses, had to say:

“The big takeaway on generative AI…is that 75% of executives do not feel personally equipped to lead their organizations through this. I think that means 2024 is going to be something of an observation year. The No. 1 action executives are looking for is an AI vendor. But they can’t farm out or delegate innovation. They really have to become technologists themselves and have the ethos of testing and learning and failing fast in order to understand.”

You can find the whole survey here. Meanwhile, the must-read of the day is Shawn Tully’s deep dive into what went wrong at Boeing. It’s a sad tale, spanning more than two decades and four CEOs, and it’s not over yet. You can read it this morning here.

Other news below.


Alan Murray
@alansmurray

alan.murray@fortune.com

TOP NEWS

Nvidia’s bumper quarter

Nvidia shares are up over 9% in extended trading after the chipmaker smashed expectations with a 265% jump in revenue. CEO Jensen Huang even admitted that the company now has to “allocate [chips] fairly” amid giant demand for its AI processors. It’s not all good news, though: Nvidia noted that China now makes up a “mid-single-digit” percentage share of its data center revenue, down from as much as 25% in previous quarters, as Biden’s chip controls target the company’s processors. Fortune

Japan breaks a 35-year-old record

The Nikkei 225, which tracks the Tokyo Stock Exchange, closed at an all-time high of 39,098.68 on Thursday. The previous record stood since Dec. 29, 1989, at the peak of Japan’s bubble economy. Strong earnings and governance reforms are boosting Japan’s equity markets, even as the broader economy stumbles into a technical recession. Associated Press

Underemployed

Just over half of college graduates are in jobs that don’t make full use of their skills, according to a new study. Many of those who end up in non-college-level jobs were still underemployed a decade later. “We all need to be thinking of that first post-college job as a high-stakes milestone, and give it the attention it deserves,” says Stephen Moret, president of the Strada Education Foundation, which organized the study. The Wall Street Journal

AROUND THE WATERCOOLER

Marc Lore’s startup Wonder is opening food halls inside Walmart stores, in a sequel to his e-commerce startup’s $3 billion acquisition by Walmart by Jason Del Rey

Google unveils new family of open-source AI models called Gemma to take on Meta and others—deciding open-source AI ain’t so bad after all by Jeremy Kahn

Semiconductor giant ASML is one of Europe’s most ‘over-owned’ stocks, Morgan Stanley says—but it doesn’t necessarily signal the beginning of an AI bubble by Ryan Hogg

The CEO of Hyundai’s electric air-taxi subsidiary thinks we’ll be flying in them by 2028—but admits batteries aren’t there yet by Lionel Lim

Say goodbye to the peak of home price appreciation, Fortune 500 chief economist says—it’s behind us by Sydney Lake

Bob Iger, Marc Benioff, and the billion-dollar deal that never was: The untold story of Disney’s battle for Twitter by Kurt Wagner

This edition of CEO Daily was curated by Nicholas Gordon. 

This is the web version of CEO Daily, a newsletter of must-read insights from Fortune CEO Alan Murray. Sign up to get it delivered free to your inbox.

About the Authors
Nicholas Gordon
By Nicholas GordonAsia Editor
LinkedIn iconTwitter icon

Nicholas Gordon is an Asia editor based in Hong Kong, where he helps to drive Fortune’s coverage of Asian business and economics news.

See full bioRight Arrow Button Icon
Alan Murray
By Alan Murray
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Newsletters

Anthropic cofounder and CEO Dario Amodei
AIEye on AI
How Anthropic’s safety first approach won over big business—and how its own engineers are using its Claude AI
By Jeremy KahnDecember 2, 2025
14 hours ago
NewslettersMPW Daily
What to know about Anthropic cofounder Daniela Amodei as the OpenAI competitor races toward profitability
By Emma HinchliffeDecember 2, 2025
18 hours ago
NewslettersTerm Sheet
The startup betting AI can unlock a new era of ‘found money’ for enterprises
By Allie GarfinkleDecember 2, 2025
21 hours ago
NewslettersCFO Daily
2026 will be the year of AI monetization, says Wedbush’s Dan Ives
By Sheryl EstradaDecember 2, 2025
22 hours ago
NewslettersCEO Daily
Why smart CEOs are looking past the rosy ‘record Black Friday’ headlines
By Phil WahbaDecember 2, 2025
23 hours ago
Apple CEO Tim Cook (left), Apple SVP of machine learning and AI strategy John Giannandrea (center), and Apple SVP of software engineering Craig Federighi on June 10, 2024 in Cupertino, California. (Photo: Justin Sullivan/Getty Images)
NewslettersFortune Tech
Apple AI chief John Giannandrea heads for the exits
By Andrew NuscaDecember 2, 2025
23 hours ago

Most Popular

placeholder alt text
Economy
Ford workers told their CEO 'none of the young people want to work here.' So Jim Farley took a page out of the founder's playbook
By Sasha RogelbergNovember 28, 2025
5 days ago
placeholder alt text
Success
Warren Buffett used to give his family $10,000 each at Christmas—but when he saw how fast they were spending it, he started buying them shares instead
By Eleanor PringleDecember 2, 2025
22 hours ago
placeholder alt text
Economy
Elon Musk says he warned Trump against tariffs, which U.S. manufacturers blame for a turn to more offshoring and diminishing American factory jobs
By Sasha RogelbergDecember 2, 2025
16 hours ago
placeholder alt text
C-Suite
MacKenzie Scott's $19 billion donations have turned philanthropy on its head—why her style of giving actually works
By Sydney LakeDecember 2, 2025
23 hours ago
placeholder alt text
North America
Jeff Bezos and Lauren Sánchez Bezos commit $102.5 million to organizations combating homelessness across the U.S.: ‘This is just the beginning’
By Sydney LakeDecember 2, 2025
18 hours ago
placeholder alt text
AI
More than 1,000 Amazon employees sign open letter warning the company's AI 'will do staggering damage to democracy, our jobs, and the earth’
By Nino PaoliDecember 2, 2025
1 day ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.