• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceEye on Investing

As TSLA nears $800, the run-up makes it nearly impossible to reward shareholders in the future

Shawn Tully
By
Shawn Tully
Shawn Tully
Senior Editor-at-Large
Down Arrow Button Icon
Shawn Tully
By
Shawn Tully
Shawn Tully
Senior Editor-at-Large
Down Arrow Button Icon
October 8, 2021, 8:00 PM ET

In the annals of capital markets, a bull run has never raised expectations higher for a company’s future performance—relative to its size—than Tesla’s rampage in the past year. Would you believe that the EV maker’s moonshot since early October 2020 virtually mandates that it deliver $100 billion in additional profits, over and above the hurdle at its much lower price a year ago, to hand investors a decent return in the decade ahead? Tesla’s problem has long been that even if it succeeds brilliantly, its valuation was so gigantic that it could never perform stupendously enough to reward shareholders for making the riskiest of bets. After a stiff decline in midyear that still made it far from a good buy, its new leap is the clincher. It virtually guarantees that its superfans have overpriced a great company to the point where it makes for a bad investment.

On Oct. 7, 2020—exactly one year ago—Tesla closed at $425, and since it had about 1 billion shares outstanding, just as today, its market cap stood at $425 billion. Let’s assume that folks and funds want a 10% annual return to compensate for Tesla’s extreme volatility, and for the excellent possibility that its solar and battery businesses won’t deliver the extra juice needed to make its profitability multiples that of any carmaker ever. Since Tesla doesn’t pay a dividend and will probably need to retain all of its earnings to grow at a rubber-burning clip, all of the gains would have to come from a rising stock price. A year ago, Tesla could have hit the 10% mark if its stock rose 160% to $1,105 over the following 10 years. Let’s also assume that even after a huge growth phase, investors would still rate Tesla a speedster and award it a premium price/earnings multiple of 30. By simple math, it would need to be earning $37 billion a year a decade hence.

To keep it simple, we’ll assume that Tesla starts with the same approximately $3 billion profits that it posted on an annualized basis in the past quarter (subtracting sales of regulatory credits that will expire soon, and adjusting the tax rate). To hit the target, Tesla would need to grow its profits around 28% a year. In that “success” scenario, its earnings over those 10 years would amount to $148 billion. On an annual basis, Tesla would need to make about one-third more than highly profitable Bank of America garners today, but far less than the numbers posted by Microsoft or Apple.

Tesla’s recent rebound has enormously raised that bar. On Oct. 7, its shares crossed $800 for the first time since February, hiking its valuation to $800 billion. Now Tesla must race far faster to capture the same double-digit trophy. Its cap would still need to wax by 160% from a much higher base, reaching $2.1 trillion in October 2031 (at a share price of $2,100). At the same premium multiple of 30, its profits would hit $70 billion. That’s more than Microsoft ($62 billion) makes today and equals 80% of Apple’s profits over the past four quarters ($86.8 billion), the highest total ever recorded by a non-government-sponsored player. Along the way, Tesla’s earnings would be growing from our $3 billion base by 37% a year. That’s a full nine points faster than the 28% requirement when its market cap was $425 billion 12 months ago.

Along the way, Tesla would need to generate $248 billion in total net earnings. That exceeds last year’s $148 billion bogey by two-thirds. Now Tesla must make $100 million more to sweep the prize than the winning number last October. An investment in Tesla won’t pay off even if it laps the field of all the other automakers, and just about every high-flier.

In fact, a more likely outcome is that its market cap is the same in October 2031 as it is today. In that case, Tesla’s P/E would be much lower because it wouldn’t be nearly the grower posited in our two earlier examples. But say its multiple stood at around the market average of 25. Tesla would still need to be making $32 billion a year by 2031 to be worth what it’s selling for today. Just flatlining would require expanding profits 10-fold, or around 25% a year.

The new over-over-optimism has put Tesla in a no-win bind for investors. The story sounds great, the vision is enthralling, the CEO is a superstar. But in the end, it’s the math that counts. And the math says that the bonanza went to those who bought in years ago—and promises disappointment for the legions of new believers.

Subscribe to Fortune Daily to get essential business stories straight to your inbox each morning.

About the Author
Shawn Tully
By Shawn TullySenior Editor-at-Large

Shawn Tully is a senior editor-at-large at Fortune, covering the biggest trends in business, aviation, politics, and leadership.

See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Finance

middle
Future of WorkJobs
Top economist says latest jobs data shows a ‘jobless expansion’ with no historical precedent—and it’s ‘gut-wrenching’ for the middle class
By Eva RoytburgJanuary 7, 2026
1 day ago
CryptoBitcoin
‘There’s so much corruption, embezzlement and missing money’: Venezuela’s rumored $60 billion Bitcoin ‘shadow reserve’ draws skepticism
By Jake AngeloJanuary 7, 2026
1 day ago
Woman interviews with hiring manager.
Future of WorkJobs
‘It feels challenging to break through’: Most recruiters say they can’t find talent while 80% of job seekers feel unprepared to find a job
By Jacqueline MunisJanuary 7, 2026
1 day ago
Jamie Dimon
CommentaryCorporate Governance
Jamie Dimon’s bombshell on proxy advisory delivers a body blow to the firms he called ‘incompetent’
By Richard TorrenzanoJanuary 7, 2026
1 day ago
HealthChatGPT
OpenAI suggests ChatGPT play doctor as millions of Americans face spiking insurance costs: ‘In the U.S., ChatGPT has become an important ally’
By Tristan BoveJanuary 7, 2026
2 days ago
door
LawAviation
Hero Alaska Airlines pilot who landed plane missing its door sues Boeing in unusual move, saying he was scapegoated
By Josh Funk and The Associated PressJanuary 7, 2026
2 days ago

Most Popular

placeholder alt text
Law
Amazon is cutting checks to millions of customers as part of a $2.5 billion FTC settlement. Here's who qualifies and how to get paid
By Sydney LakeJanuary 6, 2026
2 days ago
placeholder alt text
Future of Work
AI layoffs are looking more and more like corporate fiction that's masking a darker reality, Oxford Economics suggests
By Nick LichtenbergJanuary 7, 2026
1 day ago
placeholder alt text
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighJanuary 8, 2026
13 hours ago
placeholder alt text
Workplace Culture
Amazon demands proof of productivity from employees, asking for list of accomplishments
By Jake AngeloJanuary 8, 2026
11 hours ago
placeholder alt text
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloJanuary 6, 2026
2 days ago
placeholder alt text
Economy
Mark Cuban on the $38 trillion national debt and the absurdity of U.S. healthcare: we wouldn't pay for potato chips like this
By Nick LichtenbergJanuary 6, 2026
3 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.