• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceEye on Investing

Can you buy crypto in your 401(k) or IRA?

By
Ben Carlson
Ben Carlson
Down Arrow Button Icon
By
Ben Carlson
Ben Carlson
Down Arrow Button Icon
May 13, 2021, 8:30 PM ET

In an interview with CNBC last week, new SEC chair Gary Gensler threw a bucket of cold water on the potential for a Bitcoin ETF in the near future. Gensler stated, “What’s important at the SEC is to be technology neutral and still stay to our core principles of protecting investors’ capital formation.” He continued, “I don’t think there’s that investor protection for Bitcoin investing at this point in time.”

It’s understandable the SEC has been reluctant to approve a Bitcoin ETF. This is an entirely new asset class. Compared with traditional financial markets, the regulators have much less information, jurisdiction, and regulatory oversight of cryptocurrencies and their exchanges.

That needs to change. This is now a $2 trillion (and growing) asset class. The majority of people who own crypto are retail investors. Anytime there is a new and exciting innovation in the technology or finance space, people are bound to get taken advantage of. Crypto is no different.

One report estimates investors have lost more than $16.5 billion in crypto-related scams since 2012. The actual amount of lost money is certainly higher than that, since most people who are taken advantage of with their money are reluctant to admit when they’ve fallen prey to a fraud.

Ways to buy crypto

Since there is no ETF approved in the United States, investors have been forced into products or platforms that aren’t ideal from a portfolio management, tax, or regulatory perspective. Yes, you can buy crypto from an exchange such as Coinbase or Robinhood, but those platforms don’t allow for individual retirement accounts (IRAs). There are certain platforms that allow for crypto to be held in an IRA, but it’s impossible to sync those platforms with your current stock and bond holdings. And you could buy a Bitcoin trust from a company like Grayscale, but the fees are much higher, and that fund can trade at a premium or discount to the underlying price of the asset.

This is important because one of the most significant aspects of any successful investment plan is your asset allocation. Setting your asset mix between stocks, bonds, cash, and other investments allows investors to create a target risk and diversification profile. But asset allocation doesn’t work very well if you don’t or can’t rebalance easily.

There are a number of investors who are interested in putting their money into the crypto space, but either they don’t understand how to buy it, where to hold it, how the custody of the assets works, or how it fits in with the rest of their portfolio. For many investors, crypto is more like a stand-alone holding as opposed to an asset you can use strategically in a portfolio management context.

A Bitcoin ETF solves all of these problems. This would give investors a low-cost, tax-efficient vehicle where the crypto is held by a third party on your behalf. You could own it in a brokerage account or an IRA or at a fund company. You could rebalance it back to your target allocation with the push of a button. And you wouldn’t have to worry about choosing the wrong platform that potentially exposes you to fraud or the risk of being hacked.

Or what about those investors who don’t even want to hold an individual crypto fund? Why couldn’t Bitcoin be offered as part of a target date retirement fund? These all-in-one retirement funds now have upwards of $3 trillion in assets. It’s basically impossible to invest in crypto in your 401(k) plan at the moment. A Bitcoin ETF could help here.

And because of the volatile nature of crypto and the potential for extreme gains (and losses) it is the perfect asset class for tax-deferred accounts. You don’t need a large allocation to crypto in your portfolio to make a difference. Even a small allocation could improve your returns if you have a feature that could automatically rebalance for you over time. That way you’d be selling into the big gains and buying into the big losses, which is the entire goal of investing in the first place.

And we have proof crypto ETFs can work. Canada approved two Bitcoin ETFs earlier this year. They have also approved an Ethereum ETF. The inaugural Bitcoin ETF approved in Canada in February already has more than $1 billion in assets.

Canada’s financial markets are much smaller than America’s. You can bet if and when we have approval here the dollar amounts will be much larger. That is why the SEC needs to make this happen sooner than later. All of that money is currently going into suboptimal funds and exchanges. The longer they wait, the more risk to individual investors who don’t know what they’re doing in this space.

I understand why the SEC is taking its time on this issue. But the approval of a Bitcoin ETF would actually reduce more risks for investors than the potential it has to create them.

Ben Carlson is the director of institutional asset management at Ritholtz Wealth Management. He may own securities or assets discussed in this piece.

Our mission to make business better is fueled by readers like you. To enjoy unlimited access to our journalism, subscribe today.
About the Author
By Ben Carlson
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

Starbucks is winning customers back after investing $500 million in workers and stores
Workplace CultureFortune 500
Starbucks is winning customers back after investing $500 million in workers and stores
By Phil WahbaApril 29, 2026
18 minutes ago
Robinhood CEO says a ‘tokenization supercycle’ is underway
CryptoRobinhood
Robinhood CEO says a ‘tokenization supercycle’ is underway
By Jeff John RobertsApril 29, 2026
33 minutes ago
Lloyd Blankfein, former chief executive officer of Goldman Sachs
SuccessCareers
Former Goldman Sachs CEO: Ivy League geniuses aren’t always the most successful—This overlooked skill is key
By Emma BurleighApril 29, 2026
58 minutes ago
cobalt
EnvironmentData centers
The AI boom is built on the backs of the world’s poorest, most exploited people, UN researchers find
By Abraham Nunbogu, Kaveh Madani and The ConversationApril 29, 2026
3 hours ago
hollywood
CommentaryMarketing
I spent 20 years learning to navigate an industry. Then I built a campaign for the man who’s dismantling it
By Matti YahavApril 29, 2026
3 hours ago
Current price of Bitcoin for April 29, 2026
Personal FinanceCryptocurrency
Current price of Bitcoin for April 29, 2026
By Joseph HostetlerApril 29, 2026
3 hours ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
2 days ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
1 day ago
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
Energy
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
By Shawn TullyApril 29, 2026
10 hours ago
Current price of gold as of April 28, 2026
Personal Finance
Current price of gold as of April 28, 2026
By Danny BakstApril 28, 2026
1 day ago
The U.S. military may have already used up half of its most expensive missiles, and it could take up to 4 years to rebuild its stockpiles
Politics
The U.S. military may have already used up half of its most expensive missiles, and it could take up to 4 years to rebuild its stockpiles
By Sasha RogelbergApril 24, 2026
5 days ago
Current price of silver as of Tuesday, April 28, 2026
Personal Finance
Current price of silver as of Tuesday, April 28, 2026
By Joseph HostetlerApril 28, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.