• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechBrainstorm Tech

How OpenAI, Founded to Keep Powerful A.I. Out of Corporate Hands, Got Into Bed With Microsoft

Jeremy Kahn
By
Jeremy Kahn
Jeremy Kahn
Editor, AI
Down Arrow Button Icon
Jeremy Kahn
By
Jeremy Kahn
Jeremy Kahn
Editor, AI
Down Arrow Button Icon
July 24, 2019, 1:41 PM ET

OpenAI was founded less than four years ago as a valiant stand against the idea that powerful new technology must inevitably be controlled by giant corporations.

The then non-profit’s goal: Develop artificial intelligence “the way that is most likely to benefit humanity as a whole, unconstrained by a need to generate financial return.”

Earlier this week, a very different OpenAI accepted a $1 billion investment from Microsoft, among the world’s most valuable technology companies. The deal gives OpenAI, which now has a for-profit arm, a huge war chest to compete against well-funded rivals like Google and Facebook, along with Chinese tech titans Tencent and Baidu.

As for that anti-corporate founding philosophy? It’s now a little more nuanced. And what about benefitting humanity? Well, yes, that’s still OpenAI’s mission, but Microsoft may also now make some money in the process.

As a non-profit, OpenAI had been endowed with $1 billion from a group of wealthy backers that included, most prominently, Tesla CEO Elon Musk. He was concerned about the potential for A.I. run amok, including “a fleet of artificial intelligence-enhanced robots capable of destroying mankind,” according to Bloomberg writer Ashlee Vance’s biography of Musk.

Musk also worried about one company owning the intellectual property for artificial general intelligence, or A.G.I. for short. A.G.I. means technology that can excel at a wide-range of disparate tasks like humans can, as opposed to today’s narrow A.I. that can do only one thing—play chess or recognize faces, for instance.

In its inaugural blog post, OpenAI echoed Musk’s worldview, saying: “As a non-profit, our aim is to build value for everyone rather than shareholders. We believe AI should be an extension of individual human wills and, in the spirit of liberty, as broadly and evenly distributed as possible.”

Despite OpenAI’s feel-good philosophy, some people are skeptical about whether the organization is the proper vehicle for democratizing the benefits of A.I. Ben Recht, a University of California at Berkeley professor who specializes in machine learning algorithms, is among those critics.

He’s concerned about the key role played by Musk and Sam Altman, the former president of famed startup incubator Y Combinator who co-founded OpenAI and now serves as the organization’s chief executive.

“Anyone who believed that Elon Musk and Sam Altman were forming something for the good of mankind with a non-profit were fooling themselves,” says Recht. “It’s this weird Silicon Valley vanity project.”

Since its founding, OpenAI has racked up some impressive achievements. It created open-source software that lets other researchers train and benchmark their A.I. systems. It invented a new class of software that learns from trial-and-error rather than from pre-existing data. In one of its best-known feats, it created five separate A.I.s capable of playing a complex video game called Dota2 as a team, so well, in fact, that it beat some of the world’s top human teams.

OpenAI also taught a robot hand to manipulate objects with unprecedented dexterity. Most recently, it created an algorithm that takes a sentence or two of human-composed text and then automatically generates long-passages of novel, but completely believable, text in the same style.

These breakthroughs, however, haven’t come cheap. Some have used huge amounts of computing power, costing serious money. (The computing bill for its Dota2 work, for instance, is estimated to have run into the millions.) And OpenAI has said it suspects the way to get to A.G.I. is to keep increasing the volume of data being used in its experiments, requiring ever more servers to train its algorithms.

Also expensive are the human brains behind the artificial ones—the top echelon of machine learning experts command mid to high six- or even seven-figure salaries. (Ilya Sutskever, the brilliant young machine learning expert OpenAI hired as its research director, was paid more than $1.9 million in 2016, according to OpenAI’s tax disclosures.)

Even with a $1 billion endowment, OpenAI felt it needed more money. The non-profit was at a distinct disadvantage compared to the corporate A.I. labs, many of which are part of companies with massive cloud computing businesses and therefore don’t have to pay market rates for server time.

What’s more, Musk, who had been the biggest initial donor, reduced his commitment to OpenAI in early 2018, stepping down from the organization’s board. OpenAI said Tesla’s increasing interest in commercializing A.I. applications presented Musk with a conflict-of-interest.

To compete with big corporations and startups with huge reserves of venture capital funding, OpenAI’s board made a fateful decision: if it couldn’t beat the corporates, it would join them. In March, Altman announced that OpenAI would create a separate for-profit company, called OpenAI LP, that would seek outside capital.

Then, this week, it landed Microsoft’s whopping investment. The exact terms of the deal were not disclosed and the tie-up left some observers scratching their heads. “Microsoft already has one of the most respected and venerable private research institutions in the world, Microsoft Research,” Recht says.

In response to emailed questions, Greg Brockman, the former chief technology officer at payments startup Stripe who is now OpenAI’s chairman, said Microsoft “owns a significant but not majority” stake in the for-profit entity. He added that Microsoft is entitled to a board seat on the non-profit too, but that it had not yet exercised this right.

Microsoft has said its Azure cloud computing infrastructure will become the preferred platform for OpenAI’s research, so some of its $1 billion cash investment may return to Microsoft in the form of cloud purchases. But the two companies also said they would work together on developing new A.I.-specific supercomputers.

Perhaps most importantly, Microsoft said it would become OpenAI’s preferred partner for commercializing any technology short of A.G.I. that OpenAI develops. Brockman says there’s no contradiction between this arrangement and OpenAI’s anti-corporate founding philosophy.

“OpenAI has the option but not the obligation to license any given technology,” he said. “The point of licensing some of our technologies is to fund our efforts to build AGI, so we can fulfill our mission. But if licensing some pre-AGI technology is contrary to the mission, we won’t do it.”

OpenAI has said that its first set of for-profit backers will have their profits capped at 100 times their initial investment, with any excess profit flowing back to the non-profit. It has said subsequent investors will have different profits caps. OpenAI says Microsoft is not part of the initial round, which included Khosla Ventures and a charitable foundation belonging to LinkedIn co-founder Reid Hoffman, who is also a co-founder of OpenAI. But it declined to disclose the level of Microsoft’s cap.

OpenAI says that A.G.I., if it were to ever create it, is certain to be worth many times the cap. So in the end, it says, most of the value would, as required by OpenAI’s charter, accrue to humanity at large. But in the meantime, OpenAI could make Microsoft, already among the world’s richest companies, much richer still.

More must-read stories from Fortune:

—How the government should spend Facebook’s $5 billion fine

—Cloud gaming is big tech’s new street fight

—Should companies bolster their cybersecurity by “hacking back”?

—FaceApp’s Russia link is the latest alarm in an ongoing digital red scare

—Equifax may owe you some money. Here’s how to get it

Catch up with Data Sheet, Fortune‘s daily digest on the business of tech.



About the Author
Jeremy Kahn
By Jeremy KahnEditor, AI
LinkedIn iconTwitter icon

Jeremy Kahn is the AI editor at Fortune, spearheading the publication's coverage of artificial intelligence. He also co-authors Eye on AI, Fortune’s flagship AI newsletter.

See full bioRight Arrow Button Icon

Latest in Tech

SuccessFortune The Good Life
Student discounts made him a millionaire, a heart condition made him rethink life—now this millennial founder spends half the year in the French Alps
By Orianna Rosa RoyleDecember 11, 2025
2 hours ago
Google DeepMind cofounder and CEO Demis Hassabis
AIU.K.
Google DeepMind agrees to sweeping partnership with U.K. government focused on science and clean energy
By Jeremy KahnDecember 10, 2025
10 hours ago
InnovationBrainstorm AI
Rivian CEO says buying an EV isn’t a political choice, pointing out that R1 buyers are split evenly between Republicans and Democrats
By Jason MaDecember 10, 2025
13 hours ago
Larry Ellison
Big TechMarkets
Oracle earnings may not be enough to assuage debt, AI deal fears
By Carmen Reinicke and BloombergDecember 10, 2025
13 hours ago
Curly haired woman in a black dress speaking.
AIBrainstorm AI
Actress Natasha Lyonne dropped out of NYU and watched movies instead. Now, she’s helping to shape the future of AI
By Amanda GerutDecember 10, 2025
15 hours ago
Jeff Williams, former Apple CEO
C-SuiteDisney
Jeff Williams, who retired from Apple after 27 years, less than a month ago, just got called up by Disney to join its board of directors
By Dave SmithDecember 10, 2025
15 hours ago

Most Popular

placeholder alt text
Success
At 18, doctors gave him three hours to live. He played video games from his hospital bed—and now, he’s built a $10 million-a-year video game studio
By Preston ForeDecember 10, 2025
1 day ago
placeholder alt text
Politics
Exclusive: U.S. businesses are getting throttled by the drop in tourism from Canada: ‘I can count the number of Canadian visitors on one hand’
By Dave SmithDecember 10, 2025
22 hours ago
placeholder alt text
Economy
‘Be careful what you wish for’: Top economist warns any additional interest rate cuts after today would signal the economy is slipping into danger
By Eva RoytburgDecember 10, 2025
16 hours ago
placeholder alt text
Economy
‘Fodder for a recession’: Top economist Mark Zandi warns about so many Americans ‘already living on the financial edge’ in a K-shaped economy 
By Eva RoytburgDecember 9, 2025
2 days ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
15 days ago
placeholder alt text
Success
Netflix–Paramount bidding wars are pushing Warner Bros CEO David Zaslav toward billionaire status—he has one rule for success: ‘Never be outworked’
By Preston ForeDecember 10, 2025
18 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.