• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechWalmart

Why Walmart Is Testing Robots In Stores—and Here’s What It Learned

By
Jonathan Vanian
Down Arrow Button Icon
By
Jonathan Vanian
Down Arrow Button Icon
March 26, 2018, 6:07 PM ET

Inside 50 of Walmart’s U.S. stores, robots resembling vacuum cleaners affixed with small, sleek towers, patrol the aisles, checking whether the shelves are stocked with enough toilet paper and that laundry detergent has the correct price tag.

Walmart is testing the robots, built by Bossa Nova Robotics, to see if they can monitor store inventory more cheaply than human workers. The test reflects the increasing adoption of technology by big retailers as they try to keep up with online retail giant Amazon (AMZN), which uses robots in some of its warehouses in addition to other cutting-edge technology.

Target (TGT) and Lowe’s (LOW) are already testing robots in physical stores for handling mundane jobs like scanning shelves. Target, for example is using the robotic services of the startup Simbe Robotics to scan aisles.

Every day, one of Walmart’s robots rolls down every aisle three times to check that over 150,000 products are where they should be on store shelves, Martin Hitch, chief business officer for Bossa Nova Robotics, said Monday at the MIT Technology Review’s EmTech Digital conference in San Francisco. The robot will keep a record whether there isn’t enough toilet paper, or if an item doesn’t have the right price tag. From there, a human store clerk will either re-stock the aisle or put the right price tag on the product, because the robots are not physically capable of doing so.

Among the findings from Walmart’s test is that people’s perceptions change the longer they see the robots in action. For example, two years ago when Bossa Nova first installed a robot at a Walmart store in rural Pennsylvania, local residents were very curious about the machines and spent time gawking at them, Hitch said, but they now completely ignore them.

“It’s allowed to do its job,” Hitch said.

When asked how different types of people react to the robots, Hitch said that children, particularly school children, tend to be “very respectful of the robot.” Adults, on the other hand, sometimes either goof around with the robots by asking how they are doing or other silly questions, or ignore them.

Teenagers, however, pose a challenge for Bossa Nova’s Walmart robots because of their “mischievous” nature, Hitch said.

“We’ve been hit with shopping bags,” Hitch said about the robots. “We’ve been deliberately kicked.”

Hitch said that Bossa Nova has gotten used to teenagers playing pranks on robots, and that the company has taken that into account in its robot designs. Presumably, these robots must be built in a way that they can withstand having cans of tomato soup thrown at them by high schoolers.

Another thing Bossa Nova did was to design the robots to look more “friendly” to humans by installing a small display screen and lighting on its small body. The screen and lighting, which is also where the robot’s main computer resides, helps distract people from the larger mini-tower affixed to the robot, on which is affixed sensors that scan items on the shelf.

Get Data Sheet, Fortune’s technology newsletter.

Hitch said that when the company asked customers to describe the robot, “nobody realized it was two meters tall” because they focused on the smaller robot body (resembling the Star Wars cylindrical robot R2-D2) and not its tower, which comprises the bulk of the robot’s height of around 6.5 feet.

Walmart hasn’t revealed if it’s saving money by using Bossa Nova’s robots, but considering it’s testing them out in more stores, the retail company appears to be pleased its spending money on the startup.

About the Author
By Jonathan Vanian
LinkedIn iconTwitter icon

Jonathan Vanian is a former Fortune reporter. He covered business technology, cybersecurity, artificial intelligence, data privacy, and other topics.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
America's $38 trillion national debt 'exacerbates generational imbalances' with Gen Z and millennials paying the price, warns think tank
By Eleanor PringleDecember 16, 2025
23 hours ago
placeholder alt text
Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action, by blocking his calendar every afternoon from Wednesday to Friday 
By Preston ForeDecember 15, 2025
2 days ago
placeholder alt text
Success
'I had to take 60 meetings': Jeff Bezos says 'the hardest thing I've ever done' was raising the first million dollars of seed capital for Amazon
By Dave SmithDecember 15, 2025
2 days ago
placeholder alt text
Innovation
An MIT roboticist who cofounded bankrupt Roomba maker iRobot says Elon Musk's vision of humanoid robot assistants is 'pure fantasy thinking'
By Marco Quiroz-GutierrezDecember 16, 2025
20 hours ago
placeholder alt text
Future of Work
The job market is so bad, people in their 40s are resorting to going back to school instead of looking for work
By Sydney LakeDecember 16, 2025
1 day ago
placeholder alt text
Politics
Exclusive: After citations against Elon Musk’s Boring Company were suddenly withdrawn, federal regulators are now investigating Nevada OSHA
By Jessica MathewsDecember 16, 2025
10 hours ago

Latest in Tech

Qualcomm Executive Vice President Nakul Duggal says the company's AI features in cars will be found in 100 countries by the end of next year.
AIRobots
‘Robots are going to be amongst us’: Qualcomm exec says buckle up for the next 5 years. Your car is going to be the first shoe to drop
By Nino PaoliDecember 17, 2025
14 minutes ago
Photo of Sam Altman
AIOpenAI
Inside OpenAI’s fragile lead in the AI race, and the 8-week ‘code red’ to fend off a resurgent Google
By Jeremy Kahn, Alexei Oreskovic and Lee CliffordDecember 17, 2025
58 minutes ago
Big TechGoogle
Microsoft, Apple, Meta and Amazon’s stocks are lagging the S&P 500 this year—but Google is up 62% and AI investors think it has room to run
By Jeff John Roberts and Jeremy KahnDecember 17, 2025
1 hour ago
Wiem Gharbi, left, and Tamar Gomez, cofounders of AI startup Ankar.
AIintellectual property
Exclusive: Palantir alums using AI to streamline patent filing secure $20 million in Series A venture funding
By Jeremy KahnDecember 17, 2025
4 hours ago
A group of three robots waiving hello to the audience from a stage.
AIEye on AI
Google researchers unlock some truths about getting AI agents to actually work
By Jeremy KahnDecember 16, 2025
14 hours ago
AIthe future of work
IBM, AWS veteran says 90% of your employees are stuck in first gear with AI, just asking it to ‘write their mean email in a slightly more polite way’
By Marco Quiroz-GutierrezDecember 16, 2025
14 hours ago