• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
MPWSocial Media

Brother Admits ‘Honor Killing’ of Pakistani Social Media Star

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
July 17, 2016, 1:54 PM ET
Social media celebrity Qandeel Baloch, who was strangled in what appeared to be an "honour killing," in Multan, Pakistan, is pictured in a selfie on her Facebook page
Social media celebrity Qandeel Baloch, who was strangled in what appeared to be an "honour killing," in Multan, Pakistan, is pictured in a selfie on her Facebook page. Qandeel Baloch/Facebook/via ReutersSTRINGER

The brother of Qandeel Baloch, whose risqué social media posts both titillated and appalled conservative Pakistan, on Sunday admitted to strangling her in a crime that reignited debate about so-called “honor killings” in the South Asian nation.

Muhammad Waseem said he gave a “tablet” to Baloch to subdue her and then strangled her in their family home over the weekend.

“I have no regrets,” he told journalists in a press conference arranged by the police early on Sunday.

The killing sent shockwaves across Muslim Pakistan and triggered an outpouring of grief on social media for Baloch, whose real name was Fauzia Azeem.

Violence Against Women Could Cost the U.S. $500 Billion a Year

In Facebook (FB) posts, Baloch, 26, spoke of trying to change “the typical orthodox mindset” of people in Pakistan. She faced frequent misogynist abuse and death threats but continued to post provocative pictures and videos.

“As per our initial investigation ‘honor’ is the motive of murder,” said Azhar Ikram, the police chief in Multan, where Baloch was killed.

More than 500 people—almost all women—die in Pakistan each year in such killings, usually carried out by members of the victim’s family meting out punishment for bringing “shame” on the community.

Waseem said he killed his sister due to her social media activities, which included a series of posts with a prominent Muslim cleric, Abdul Qavi. One video shows her sitting on the cleric’s lap.

Qavi, who was suspended from a prominent Muslim council in the controversy following the posts, told local media after Baloch’s death he had “forgiven her” and the matter was now in God’s hands.

How Women in Turkey are Using an App to Fight Domestic Violence

After Baloch’s death, many Pakistanis again called for the passage of an anti-honor killing law, aimed a closing a loophole that allows family members to forgive the killers.

“The death of Qandeel Baloch conveys an insidious message: that women will be kept back at all cost; murdered, if they dare nurture ambitions to break the glass ceiling,” the English daily Dawn newspaper wrote in an editorial on Sunday.

“Her murder…must serve as an impetus for legislators to renew demands for legislation to protect women who are threatened under false notions of ‘honor’.”

Baloch, who called herself a modern day feminist, was described as Pakistan’s Kim Kardashian and built a modeling career on the back of her social media fame.

“As women we must stand up for ourselves. As women, we must stand up for each other,” she told her 758,000 followers on Facebook, days before her death.

For more on empowering women, watch:

Earlier this year Baloch offered to strip if the wildly popular Pakistani cricket team beat arch-rival India.

She also appeared in a music video, gyrating bare legged to an Urdu-language song in high-heels and a see-through top.

Prior to her death Baloch spoke of worries about her safety and had appealed to the interior ministry to provide her with security for protection. No help was provided and the interior ministry has not commented on her death.

On social media, some celebrated her killing as she had been a “disgrace” to Pakistan’s culture.

But many grieved her death, saying she had helped the cause of women in a society where they are often banned from working or even appearing in public in ultra-conservative areas.

“There are far too many people who only know how to respond with violence here,” Meesha Shafi, a Pakistani model and actress, said on Twitter (TWTR).

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in MPW

Workplace CultureSports
Exclusive: Billionaire Michele Kang launches $25 million U.S. Soccer institute that promises to transform the future of women’s sports
By Emma HinchliffeDecember 2, 2025
5 days ago
C-SuiteLeadership Next
Ulta Beauty CEO Kecia Steelman says she has the best job ever: ‘My job is to help make people feel really good about themselves’
By Fortune EditorsNovember 5, 2025
1 month ago
ConferencesMPW Summit
Executives at DoorDash, Airbnb, Sephora and ServiceNow agree: leaders need to be agile—and be a ‘swan’ on the pond
By Preston ForeOctober 21, 2025
2 months ago
Jessica Wu, co-founder and CEO of Sola, at Fortune MPW 2025
MPW
Experts say the high failure rate in AI adoption isn’t a bug, but a feature: ‘Has anybody ever started to ride a bike on the first try?’
By Dave SmithOctober 21, 2025
2 months ago
Jamie Dimon with his hand up at Fortune's Most Powerful Women Summit
SuccessProductivity
JPMorgan CEO Jamie Dimon says if you check your email in meetings, he’ll tell you to close it: ’it’s disrespectful’
By Preston ForeOctober 17, 2025
2 months ago
Pam Catlett
ConferencesMPW Summit
This exec says resisting FOMO is a major challenge in the AI age: ‘Stay focused on the human being’
By Preston ForeOctober 16, 2025
2 months ago

Most Popular

placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
AI
Nvidia CEO says data centers take about 3 years to construct in the U.S., while in China 'they can build a hospital in a weekend'
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
Economy
The most likely solution to the U.S. debt crisis is severe austerity triggered by a fiscal calamity, former White House economic adviser says
By Jason MaDecember 6, 2025
1 day ago
placeholder alt text
Economy
JPMorgan CEO Jamie Dimon says Europe has a 'real problem’
By Katherine Chiglinsky and BloombergDecember 6, 2025
1 day ago
placeholder alt text
Big Tech
Mark Zuckerberg rebranded Facebook for the metaverse. Four years and $70 billion in losses later, he’s moving on
By Eva RoytburgDecember 5, 2025
3 days ago
placeholder alt text
Politics
Supreme Court to reconsider a 90-year-old unanimous ruling that limits presidential power on removing heads of independent agencies
By Mark Sherman and The Associated PressDecember 7, 2025
15 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.