• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Analysts expected oil to surge above $200 but China has quietly kept prices half of that—and can’t for much longer

2

Corporate America has been draining the world's water. Matt Damon's new campaign calls on Gap, Starbucks, and Amazon to help give it back

3

Current price of oil as of June 11, 2026

1

Analysts expected oil to surge above $200 but China has quietly kept prices half of that—and can’t for much longer

2

Corporate America has been draining the world's water. Matt Damon's new campaign calls on Gap, Starbucks, and Amazon to help give it back

3

Current price of oil as of June 11, 2026
TechWorld's Most Admired Companies

Fortune Readers Sound Off On Their Favorite Apple Products

By
Jason Cipriani
Jason Cipriani
Down Arrow Button Icon
By
Jason Cipriani
Jason Cipriani
Down Arrow Button Icon
April 1, 2016, 2:39 PM ET
<h1>The first-generation iPhone</h1>
The first-generation iPhone, which initially sold for as much as $599, weighed 4.8 oz. with features considered cutting-edge for the time: a 400-MHz processor, 128 MB of memory, 2-megapixel camera, 3.5-inch display with 320 by 480 resolution, and up to 16 gigabytes of built-in storage. It also ran on AT&amp;T's EDGE networks instead of the faster 3G standard. "Despite some flaws and feature omissions, the iPhone is, on balance, a beautiful and breakthrough handheld computer," <em>Wall Street Journal</em> columnist Walt Mossberg wrote then.
<h1>The first-generation iPhone</h1> The first-generation iPhone, which initially sold for as much as $599, weighed 4.8 oz. with features considered cutting-edge for the time: a 400-MHz processor, 128 MB of memory, 2-megapixel camera, 3.5-inch display with 320 by 480 resolution, and up to 16 gigabytes of built-in storage. It also ran on AT&amp;T's EDGE networks instead of the faster 3G standard. "Despite some flaws and feature omissions, the iPhone is, on balance, a beautiful and breakthrough handheld computer," <em>Wall Street Journal</em> columnist Walt Mossberg wrote then. Courtesy: Apple

We published a poll on Thursday asking readers to vote for their favorite Apple product of all time. And the results of this contest, timed to the tech giant’s 40th anniversary today, are in.

Drumroll please.

Apple’s iPhone was a clear cut winner with 50% of the 787 votes cast. Apple’s iPad came in second, with 12%. Rounding out the list was the MacBook with 9%, iPod with 9%, iMac with 7%, Macintosh with 7%, Apple II with 3%, Apple Watch with 3%, Apple TV with 1%, and iBook with no votes.

Apple has deservingly received acclaim for innovation over much of its 40 years. The Macintosh introduced the mouse to the mainstream, and an interface that nearly everyone could understand. Remember, if you’re old enough, how complicated it was to use computers before the Apple era. Meanwhile, the iPod put countless songs in our pocket. The iPhone, well, the iPhone changed how people access the Internet around the world.

For more read A Look Back At 40 Years of Apple

A separate internal poll among Fortune staffers and contributors showed the iPhone, again, is the favored Apple product. However, the MacBook came in a close second, followed by the Apple TV and the iBook.

When we asked Fortune contributor Don Resigner about his favorite Apple product, he said: “Gotta be the first-generation iPhone. It changed the smartphone industry forever, killed or seriously injured a couple of companies, and created an entirely new industry for app developers to explore (and make tons of cash on).”

For more on Apple’s history watch our video.

Editor Caitlin Moriarity was also firmly in the iPhone camp, saying: “My favorite is the iPhone, because I’ve had my current one for years and it just keeps going. Reliable and easy to use. I had two different Android phones before I got my iPhone and both of them broke before my two-year contract was up.”

The decision wasn’t as clearcut for tech editor Rachel King. “Oh goodness I’ve been wracking my brain trying to think of something that isn’t the iPhone, but truly when I first moved to New York City in 2007, and then the iPhone came out, it shrunk this city exponentially,” she said. “I feel like that made me like a local faster and made me a better traveler in general.”

But King also had some nostalgia for the Macintosh. “Then again, there was the Macintosh in grade school, and without that, I would never have enjoyed the magnificent odyssey and cultural touchstone that was “The Oregon Trail,” she said. And who could blame her?

Newly hired senior reporter Aaron Pressman noted that the iBook as his favorite product, and one that brought him back to Apple. “This one brought me back to the Mac after many years in the Windows wilderness. It was serious enough looking to use for work and vastly better thought out than the competition’s laptops at the time,” he said.

Get Data Sheet, Fortune’s technology newsletter.

Senior writer Leena Rao went against the grain. “I love my iPhone, iPad and Mac Air but I’m going to be a renegade and say Apple TV. It’s so easy to access any type of content from the TV. Especially with a kid—one day she wants to watch a YouTube video, and another day she wants a cartoon show from Netflix,” she said. “The next she wants to watch photos of her family we can do all of that from our Apple TV!”

For me, I’d have to firmly claim the iPhone as my favorite Apple product. I’d grown up to develop a love for technology, and started covering technology on a daily basis shortly after the iPhone was introduced in 2008. Before the iPhone, BlackBerry was seemingly invincible. Then iPhone happened, and seemingly every company was immediately forced to reconsider its approach to cell phones.

If you’re in the mood for a trip down memory lane, be sure to read about Apple’s ups and downs, as chronicled by Fortune in the ’80s. First there’s a 1981 article about the “young upstart.” Next, a 1984 story about the turmoil within Apple leading up to the announcement of the Macintosh. And lastly, a 1989 article about a struggling Apple failing to find an identity and direction under former CEO John Sculley’s leadership.

About the Author
By Jason Cipriani
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Your AI is already setting prices. The real question is who sets the rules
AIAutomation
Your AI is already setting prices. The real question is who sets the rules
By François Candelon, Paul-Louis Andres and Augustin ManchonJune 12, 2026
15 minutes ago
A person holds an iPhone as someone next to them points at the screen.
EconomyApple iPhone
You can blame America’s plummeting fertility rate on the iPhone, study finds: ‘People are all depressed and alone and doomscrolling’
By Sasha RogelbergJune 12, 2026
2 hours ago
SpaceX’s IPO could be largest in history. Here’s how it compares to previous record-holders
Startups & VentureSpaceX
SpaceX’s IPO could be largest in history. Here’s how it compares to previous record-holders
By Mia OsmonbekovJune 12, 2026
3 hours ago
Why is it so hard to get ROI from AI? Because building from first principles isn’t easy
NewslettersEye on AI
Why is it so hard to get ROI from AI? Because building from first principles isn’t easy
By Jeremy KahnJune 11, 2026
10 hours ago
SpaceX lowballed its bankers on fees. Goldman Sachs has another way to win big
Startups & VentureFinance
SpaceX lowballed its bankers on fees. Goldman Sachs has another way to win big
By Shawn TullyJune 11, 2026
11 hours ago
Three ways that Asia’s enterprises are adopting AI—and where they are falling behind
CommentaryOracle
Three ways that Asia’s enterprises are adopting AI—and where they are falling behind
By Garrett IlgJune 11, 2026
13 hours ago

Most Popular

Analysts expected oil to surge above $200 but China has quietly kept prices half of that—and can’t for much longer
Energy
Analysts expected oil to surge above $200 but China has quietly kept prices half of that—and can’t for much longer
By Sasha RogelbergJune 10, 2026
2 days ago
Corporate America has been draining the world's water. Matt Damon's new campaign calls on Gap, Starbucks, and Amazon to help give it back
Environment
Corporate America has been draining the world's water. Matt Damon's new campaign calls on Gap, Starbucks, and Amazon to help give it back
By Catherina GioinoJune 9, 2026
3 days ago
Current price of oil as of June 11, 2026
Personal Finance
Current price of oil as of June 11, 2026
By Joseph HostetlerJune 11, 2026
21 hours ago
Marc Lore’s robots make 500 burrito bowls an hour. A human can make 45
Innovation
Marc Lore’s robots make 500 burrito bowls an hour. A human can make 45
By Amanda GerutJune 9, 2026
2 days ago
Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there
Success
Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there
By Preston ForeJune 8, 2026
4 days ago
SpaceX's record IPO has Wall Street torn between a Musk 'holy grail' and a $135-per-share leap of faith
Startups & Venture
SpaceX's record IPO has Wall Street torn between a Musk 'holy grail' and a $135-per-share leap of faith
By Marco Quiroz-GutierrezJune 11, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.