nostalgia

50 seasons later, ‘Survivor’ bets on nostalgia to win the ratings game
Success

50 seasons later, ‘Survivor’ bets on nostalgia to win the ratings game

By Matty Merritt and Morning Brew
February 26, 2026
trump
Politics

People really did have a kind of millennial optimism in 2016, Gallup finds, as hopes for the future fade

By Linley Sanders and The Associated Press
February 10, 2026
phone
Arts & Entertainment

Twenty-somethings discover nostalgia, throwing back to a carefree time before the ‘dark days’: 2016

By Pavan Mahal and The Associated Press
January 30, 2026
Gen Z
Commentary

Gen Z wishes it were the year 2000—they’re emulating the fashion, undoing millennial-era ‘woke’ rules, and uncorking something dark in themselves

By
October 21, 2025
Gen Z
Success

Gen Z’s yearning for a world before tech ruined everything fuels retro design boom: ‘Nostalgia-driven design choices become comforts that help us cope’

By Kim Cook and The Associated Press
October 17, 2025
A young person with yellow hair and wired headphones walks in front of the Starbucks coffee shop, looking in.
North America

Starbucks chases Gen Z nostalgia, betting $1 billion on plan to bring back the ‘third place’

By
September 25, 2025
Netflix capitalizes on anxiety-driven millennial nostalgia with Christmas movie formula that’s reviving the careers of former teen stars
Success

Netflix capitalizes on anxiety-driven millennial nostalgia with Christmas movie formula that’s reviving the careers of former teen stars

By
December 18, 2024
A computer screen showing AOL's logo and an ad for email.
Tech

Elwood Edwards, the voice of AOL’s ‘You’ve got mail,’ was paid just $200 for the iconic recording heard by millions

By John Seewer and The Associated Press
November 8, 2024
Young woman at the beach talks pink "Barbie" phone
Success

The $130 Barbie dumbphone is targeting Gen Z’s nostalgia for an era they can’t remember

By
August 29, 2024
Paris Hilton says Gen Z loves flip phones ‘because they love things that are iconic’
Success

Paris Hilton says Gen Z loves flip phones ‘because they love things that are iconic’

By
June 26, 2024
How ’90s nostalgia is helping brands boost sales and get through to Gen Z: ‘The reaction to the aesthetic and graphics was wild’
Retail

How ’90s nostalgia is helping brands boost sales and get through to Gen Z: ‘The reaction to the aesthetic and graphics was wild’

By Katie Hicks, Marketing Brew and Morning Brew
April 2, 2024
A child in front of a McDonalds

McDonald’s adult happy meal mayhem shows America’s selfish need for nostalgia right now

By
November 13, 2022
A person walking by a Kmart
Retail

Someone recreated Kmart in VR—and it’s attracting thousands of nostalgia-fueled fans

By
July 29, 2022
DARIA, (from left): Brittany Taylor, Daria Morgendorffer, Jane Lane, (Season 5), 1997-2002. © MTV /
Arts & Entertainment

Hulu Is the Exclusive Streaming Home for ‘Daria’ and Other Viacom Properties

By
June 25, 2018
KARATKID-CTIT-126
Arts & Entertainment

Karate Kid Sequel Coming to YouTube Red

By
August 4, 2017

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