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Levi Strauss
Levi Strauss
Newsletters
To turn Levi Strauss into a $10 billion business, CEO Michelle Gass is looking to women
By
Emma Hinchliffe
and
Nina Ajemian
February 25, 2025
Leadership
Beyoncé, baggy jeans, and denim dresses: Levi Strauss’s CEO is making a big bet on women’s fashion to grow the $6.4 billion brand
By
Phil Wahba
February 24, 2025
Politics
Levi Strauss heir Daniel Lurie set to win San Francisco mayor’s race
By
Biz Carson
,
Eliyahu Kamisher
and
Bloomberg
November 8, 2024
MPW
A Beyoncé song gave Levi’s a golden opportunity. Here’s how the CEO made it a campaign
By
Jane Thier
October 16, 2024
Newsletters
Why Levi’s CFO backed a Beyoncé ad campaign
By
Sheryl Estrada
October 7, 2024
Features
A new voting turnout push from Levi Strauss focuses on community college students
By
Fortune Editors
September 25, 2024
Newsletters
Levi’s CFO on the Western fashion trend and the brand’s ‘denim lifestyle’ strategy
By
Sheryl Estrada
July 16, 2024
Newsletters
Beyond Yoga cofounder’s $400 million deal to sell her brand to Levi Strauss started with a cold LinkedIn message
By
Emma Hinchliffe
and
Joey Abrams
July 12, 2024
Retail
Levi Strauss to cut up to 15% of corporate workforce in ‘productivity initiative,’ shares slump
By
Olivia Rockeman
and
Bloomberg
January 25, 2024
Newsletters
Is a demotion a new path to CEO? Incoming Levi Strauss chief Michelle Gass took a step down on her way up
By
Emma Hinchliffe
and
Alicia Adamczyk
January 3, 2024
Lifestyle
Levi’s CEO wears his jeans into the shower when they’re ‘really gross’ and washes them with hand soap—and says you should, too
By
Chris Morris
October 11, 2023
Leadership
Levi Strauss’s outgoing CEO says his biggest mistake was not firing people who needed to go soon enough
By
Orianna Rosa Royle
September 27, 2023
Leadership
Checking in with 3 influential CEOs on the future of stakeholder capitalism
By
Fortune Editors
June 15, 2022
Conferences
How top CFOs are incorporating tech into their roles
By
Anne Sraders
June 21, 2021
Leadership
Levi’s CEO on why it’s important to take a stand as a business leader
By
McKenna Moore
September 1, 2020
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