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Brands
Brands
Commentary
Affordability isn’t enough. Fast-casual restaurants need a fandom-first approach
By
Steve Milton
December 5, 2025
Retail
From Martha Stewart to Dockers to Toys “R” Us, brand managers are raking in billions betting on classic American names
By
Amanda Gerut
November 30, 2025
North America
Sharpie is resurrecting a cult classic after devotees like Kansas City Chiefs coach Andy Reid clamored for this long-beloved marker
By
Nino Paoli
October 20, 2025
Conferences
This exec says resisting FOMO is a major challenge in the AI age: ‘Stay focused on the human being’
By
Preston Fore
October 16, 2025
Arts & Entertainment
‘Love Story’ for markets: Travis Kelce unveils American Eagle collection right after Taylor Swift engagement
By
Eva Roytburg
August 27, 2025
Global
Even McDonald’s CEO knows the fast-food giant is too expensive. Now he’s cutting prices to woo back cash-strapped consumers
By
Nino Paoli
August 21, 2025
Success
The CEO of David’s Bridal buys clothes from Goodwill and eBay—but swears by private chefs on vacation
By
Emma Burleigh
July 9, 2025
Retail
Nike delays launch for new brand with Kim Kardashian’s Skims
By
Kim Bhasin
,
Lily Meier
and
Bloomberg
June 19, 2025
Magazine
The Fortune 500 in 1972: 116 consumer products in one beautiful collage
By
Peter Herbert
May 28, 2025
Finance
Apple is the world’s most valuable brand for the fourth year in a row
By
Chris Morris
May 16, 2025
Commentary
Trump’s tariffs mean brands will lose customer loyalty—and winning it back is incredibly hard
By
Katherine Melchior Ray
and
Nataly Kelly
April 7, 2025
Lifestyle
Super Bowl commercials aim for easy laughs and nostalgia to avoid potential political missteps
By
Dee-Ann Durbin
,
Mae Anderson
,
Wyatte Grantham-Philips
and
The Associated Press
February 10, 2025
Success
Some Gen Zers are getting in trouble for not knowing how to dress at work—and experts say they’ve missed out on one huge fashion tip
By
Emma Burleigh
January 26, 2025
Leadership
How recruitment will change in 2025, according to top HR leaders from Hilton, PwC, and Ally Financial
By
Emma Burleigh
January 7, 2025
Newsletters
Wooing the luxury consumer
By
Diane Brady
December 16, 2024
Most Popular
Economy
America's $38 trillion national debt 'exacerbates generational imbalances' with Gen Z and millennials paying the price,...
By
Eleanor Pringle
Innovation
An MIT roboticist who cofounded bankrupt Roomba maker iRobot says Elon Musk's vision of humanoid robot assistants is...
By
Marco Quiroz-Gutierrez
Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action, by blocking his calendar every afternoon...
By
Preston Fore