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Twitter co-founder Jack Dorsey has distanced himself from his support of Elon Musk's management of the platform.
TechTwitter cofounder Jack Dorsey urges ‘calm’ after Elon Musk eliminates the last traces of his original company
By Christiaan HetznerJuly 24, 2023
LifestyleAdidas plans to sell parts of its remaining Yeezy shoes and donate the proceeds to charities and groups ‘hurt’ by Kanye West’s statements
By Prarthana PrakashMay 11, 2023
LeadershipWhy rebranding a corporation isn’t for the faint of heart
By Fortune EditorsApril 20, 2023
TechNokia is so annoyed people still think it makes phones that it redesigned its logo 
By Rafaela Lindeberg and BloombergFebruary 26, 2023
Leadership‘We’re in a frenzy to be more agile’: How Kraft Heinz’s CEO is reviving Jell-O, Kool-Aid, and other famous longtime brands
By Geoff ColvinFebruary 13, 2023
NewslettersHow century-old brand Whirlpool is leveraging design to map out its next 100 years
By Nicole Gull McElroyJune 21, 2022
NewslettersHow DoorDash leveraged a customer problem to create its most successful feature yet
By Nicole Gull McElroyFebruary 1, 2022
NewslettersHow Airbnb’s human-centered software design helped it win the pandemic
By Nicole Gull McElroyNovember 30, 2021
TechBeware Facebook, corporate name changes are risky. Remember Qwikster?
By Marco Quiroz-GutierrezOctober 20, 2021
NewslettersThe 3 design principles that informed Coca-Cola’s latest rebrand
By Nicole Gull McElroyOctober 19, 2021
TechSurveyMonkey changes its name as it expands beyond surveys
By Jonathan VanianJune 9, 2021
TB12 founders Tom Brady and Alex Guerrero
RetailPatriots’ QB Tom Brady Is Already Working on His Retirement Brand
By Kate BowersOctober 24, 2019
Close-up of a man adjusting sound on digital sound mixer.
TechJingles All the Way: How Sonic Branding Is Helping Companies Get Heard in the Voice Computing Age
By Jennifer AlseverSeptember 7, 2019
Sweden v USA: Group F - 2019 FIFA Women's World Cup France
RetailWomen’s World Cup: Who’s Up for a Big Payday?
By Kate BowersJune 21, 2019
MagazineWhy Your Favorite Brand Names Are Starting to Look Like Math Problems
By Aric JenkinsApril 27, 2019
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Japanese companies are paying older workers to sit by a window and do nothing—while Western CEOs demand super-AI productivity just to keep your jobAn image of a popular article
By Orianna Rosa RoyleFebruary 27, 2026
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Walmart exec says U.S. workforces needs to take inspiration from China where ‘5 year-olds are learning DeepSeek’An image of a popular article
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China's government intervenes to show Michigan scientists were carrying worms, not biological materialsAn image of a popular article
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