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College athletes in Utah will need school approval of any marketing partnerships—and alcohol and tobacco products are off-limits
Finance
College athletes in Utah will need school approval of any marketing partnerships—and alcohol and tobacco products are off-limits
By Hannah Schoenbaum and The Associated PressMarch 2, 2024
After a ‘disrespectful’ exit from Nike during her pregnancy, America’s record Olympian has found home with Athleta: ‘They’re like my big sister’
Conferences
After a ‘disrespectful’ exit from Nike during her pregnancy, America’s record Olympian has found home with Athleta: ‘They’re like my big sister’
By Jane ThierNovember 16, 2022
College football’s chase for TV money is dismantling century-old NCAA rivalries. ‘It’s all about money’
Lifestyle
College football’s chase for TV money is dismantling century-old NCAA rivalries. ‘It’s all about money’
By Aman KidwaiJuly 11, 2022
High School Endorsement Deals
Finance
Endorsement deals trickle down from NCAA to high school sports
By Mark Gillispie and The Associated PressMay 9, 2022
Cristiano Ronaldo
Coca-Cola loses $4 billion in market value after Cristiano Ronaldo shuns Coke
By Marco Quiroz-GutierrezJune 16, 2021
ITALY-CHARITY-GALA-DJOKOVIC
MPW
Why Serena Williams’ Pregnancy Will Probably Boost Her Corporate Sponsorship Deals
By ReutersApril 20, 2017
SWIMMING-OLY-2016-RIO
Olympics #LochteGate Means Lesser-Known Swimmers May Miss Their Pay Day
By ReutersAugust 20, 2016
Rio 2016 swimming
Retail
Why Nike Isn’t “Losing” The Olympics
By John KellAugust 20, 2016
Beijing's Ultras A Part Of Growing Football Culture In China
Leadership
In China’s Quest to Conquer World Soccer, Fans Are Feeling Left Behind
By Reuters and Michelle TohJuly 25, 2016
Maria Sharapova and Nike Unveil New Performance Designs For Her U.S. Open Title Defence
Retail
Nike Is Hinting That Maria Sharapova Could Return to the Fold
By ReutersMarch 17, 2016
GOLF-US-MASTERS-ROUND4-FINAL
Retail
Why Jordan Spieth’s U.S. Open win was huge for Under Armour
By John KellJune 22, 2015
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