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Adidas

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Kanye West
Europe
Adidas CEO on Kanye West’s antisemitic remarks: ‘I don’t think he’s a bad person. It just came off that way’
By David Hamilton and The Associated PressSeptember 21, 2023
Kanye West
Politics
Adidas’ CEO says Kanye ‘didn’t mean’ the anti-Semitic comments that cost him his Yeezy shoe deal
By Paolo ConfinoSeptember 20, 2023
Lionel Messi
Success
Lionel Messi is bringing an absolutely enormous pile of money into American soccer and MLS
By Paolo ConfinoAugust 21, 2023
Adidas’ first fire sale of Yeezy sneakers rakes in $437 million after the company cut ties with Kayne West over his antisemitic remarks
Retail
Adidas’ first fire sale of Yeezy sneakers rakes in $437 million after the company cut ties with Kayne West over his antisemitic remarks
By David McHugh and The Associated PressAugust 3, 2023
Adidas sold $400 million in Yeezy shoes last quarter—the same as it did a year ago before Kanye West’s antisemitic outbursts
Finance
Adidas sold $400 million in Yeezy shoes last quarter—the same as it did a year ago before Kanye West’s antisemitic outbursts
By Tim Loh and BloombergAugust 3, 2023
Diogo Dalot of Manchester United celebrates after scoring
Lifestyle
Reeling from its Yeezy debacle, Adidas gifts Manchester United a record $1.2 billion new deal
By Christiaan HetznerJuly 31, 2023
Kanye West
Retail
Adidas is selling more Yeezy shoes and giving some proceeds to fighting antisemitism. It won’t say how much
By David McHugh and The Associated PressJuly 28, 2023
Ye is seen, outside Kenzo, during Paris Fashion Week - Menswear F/W 2022-2023, on January 23, 2022 in Paris, France.
Lifestyle
Kanye West fans race to snap up $563 million of Adidas’s unsold and unwanted Yeezys
By Chloe TaylorJuly 24, 2023
Kanye West ‘mishandled virtually all’ of the money from a $100 million-a-year marketing fund meant for Yeezy, Adidas says
Finance
Kanye West ‘mishandled virtually all’ of the money from a $100 million-a-year marketing fund meant for Yeezy, Adidas says
By Bob Van Voris, Kim Bhasin and BloombergJuly 20, 2023
Lionel Messi smiles, as he is officially unveiled as an Inter Miami player.
Tech
Apple TV is accused of botching Lionel Messi’s unveiling in what marks a bumpy start to their historic revenue-sharing deal
By Paolo ConfinoJuly 17, 2023
Lionel Messi
Lifestyle
Lionel Messi chose America to cap his epic career after months of talks with MLS, David Beckham, Adidas and even Apple
By Tim Reynolds and The Associated PressJune 8, 2023
Yeezys go back on sale as Adidas liquidates its inventory after Kanye West debacle
Lifestyle
Yeezys go back on sale as Adidas liquidates its inventory after Kanye West debacle
By Chris MorrisMay 31, 2023
Adidas plans to sell parts of its remaining Yeezy shoes and donate the proceeds to charities and groups ‘hurt’ by Kanye West’s statements
Lifestyle
Adidas plans to sell parts of its remaining Yeezy shoes and donate the proceeds to charities and groups ‘hurt’ by Kanye West’s statements
By Prarthana PrakashMay 11, 2023
Adidas warehouses are still piled high with $1.3bn in Yeezy shoes as company can’t decide what to do with the gear
Lifestyle
Adidas warehouses are still piled high with $1.3bn in Yeezy shoes as company can’t decide what to do with the gear
By David McHugh and The Associated PressMay 5, 2023
Adidas ends its war with Black Lives Matter over a ‘confusingly similar’ triple-stripe mark used on its merchandise for decades
Retail
Adidas ends its war with Black Lives Matter over a ‘confusingly similar’ triple-stripe mark used on its merchandise for decades
By Michelle Chapman and The Associated PressMarch 29, 2023
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