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Investors are betting big on senior housing. There’s just one problem—the baby boomers they’re chasing can’t pay the rent
Investors are betting big on senior housing. There’s just one problem—the baby boomers they’re chasing can’t pay the rent

The senior housing boom could become real estate’s next gold rush—or overbuilding disaster

By Sydney LakeMay 9, 2026
Vincent Clerc speaks in front of a picture of a port.
The CEO of Maersk, which ships 14% of everything you buy, said the Iran war is adding $500 million in monthly costs it’s trying not to pass down
By Sasha RogelbergMay 8, 2026
Tapestry thinks it’s cracked the code of ‘expressive luxury’ for Gen Z: a ‘Goldilocks’ combo of aspirational and approachable
Tapestry thinks it’s cracked the code of ‘expressive luxury’ for Gen Z: a ‘Goldilocks’ combo of aspirational and approachable
By Nick LichtenbergMay 7, 2026
Two Americas, one drive-thru: Welcome to fast food’s contradictory, split-screen economy
Two Americas, one drive-thru: Welcome to fast food’s contradictory, split-screen economy
By Nick LichtenbergMay 7, 2026
eBay bans GameStop CEO’s account after he started listing store signs and old carpets to fund his $56 billion offer to buy the marketplace
eBay bans GameStop CEO’s account after he started listing store signs and old carpets to fund his $56 billion offer to buy the marketplace
By Marco Quiroz-GutierrezMay 7, 2026
‘Blue dot fever’ plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket sales
‘Blue dot fever’ plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket sales
By Dave Lozo and Morning BrewMay 7, 2026
Latest Stories
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals ‘dirty little secret’
PoliticsTed Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals ‘dirty little secret’
By Jason MaMay 9, 2026
Putin presides over Russia’s Victory Day parade without tanks, missiles and other heavy equipment due to threat of Ukrainian long-range drones
PoliticsPutin presides over Russia’s Victory Day parade without tanks, missiles and other heavy equipment due to threat of Ukrainian long-range drones
By The Associated PressMay 9, 2026
Bahrain, which hosts the U.S. Navy’s Mideast HQ, arrests dozens with alleged links to Iran’s Revolutionary Guard
PoliticsBahrain, which hosts the U.S. Navy’s Mideast HQ, arrests dozens with alleged links to Iran’s Revolutionary Guard
By Adam Schreck, Samy Magdy and The Associated PressMay 9, 2026
Pedestrian who jumped Denver airport fence dies after being hit by Frontier Airlines plane, sparking an engine fire and forcing passengers to evacuate
North AmericaPedestrian who jumped Denver airport fence dies after being hit by Frontier Airlines plane, sparking an engine fire and forcing passengers to evacuate
By The Associated PressMay 9, 2026
As hantavirus outbreak unfolds, the CDC is missing in action, experts say. ‘I’m very sorry to say that we are not prepared’
PoliticsAs hantavirus outbreak unfolds, the CDC is missing in action, experts say. ‘I’m very sorry to say that we are not prepared’
By Mike Stobbe and The Associated PressMay 9, 2026
UFO files show Buzz Aldrin saw a ‘sizeable’ object close to the moon and a ‘fairly bright light source’ that the Apollo 11 crew felt could be a laser
InnovationUFO files show Buzz Aldrin saw a ‘sizeable’ object close to the moon and a ‘fairly bright light source’ that the Apollo 11 crew felt could be a laser
By Seung Min Kim, Collin Binkley and The Associated PressMay 9, 2026
Photo of Zak Brown
SuccessBefore the McLaren CEO got a $50 million payday from his team’s F1 championship, he was a high-school dropout who got his start on Wheel of Fortune
By Sasha RogelbergMay 9, 2026
‘Employers are increasingly turning to degree and GPA’ in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of Work‘Employers are increasingly turning to degree and GPA’ in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
More RetailPage 84 of 100
Shopper looking at coat in a store
RetailRetail sales fall more than expected in January as higher prices finally catch up to consumers’ spending power
By Anne D'Innocenzio, The Associated Press and Irina IvanovaFebruary 15, 2024
  • Pizza Hut helps you both dump and fatten up your soon-to-be ex this February with ‘goodbye pie’
    LifestylePizza Hut helps you both dump and fatten up your soon-to-be ex this February with ‘goodbye pie’
    By Chris MorrisFebruary 7, 2024
Beer drinker
SuccessBud Light isn’t the only beer brand struggling: Gen Z’s prohibition vibes are souring the future of beer as we know it
By Sasha RogelbergFebruary 14, 2024
Loveland Colorado
Retail89-year-old Loveland, Colorado woman has been postmarking Valentine’s Day cards with ‘Sweetheart City’ for nearly 3 decades
By The Associated PressFebruary 14, 2024
Flowers
RetailWalmart, supermarket data prove it: Valentine’s Day is for the procrastinators
By Dee-Ann Durbin and The Associated PressFebruary 14, 2024
Taylor Swift themed Build-A-Bear merchandise in the NFL Shop
RetailPlushie toy makers Build-A-Bear and Squishmallows—backed by Warren Buffett—sue each other over ‘copycat’ claims
By Wyatte Grantham-Philips and The Associated PressFebruary 14, 2024
A Double Big Mac, fries, and milkshake sit on a counter.
RetailMcDonald’s CEO sees a McFlation ‘battleground’ with customers revolting over $8 chicken sandwiches and $3 hash browns
By Sasha RogelbergFebruary 13, 2024
  • Toby Keith
    SuccessDart Container ‘honored’ that Toby Keith ‘chose the iconic Solo cup as a sign of good times’ in tribute to stomach cancer victim
    By Dee-Ann Durbin and The Associated PressFebruary 7, 2024
Headshot of XGen AI founder and CEO Frank Faricy
TechAmazon and Walmart want to use gen AI to transform online shopping. This startup wants to do the same for everyone else
By Jason Del ReyFebruary 13, 2024
Photo of a person using a credit card at a gas pump
CommentaryCongress could be about to give grocery stores and gas stations new payment options—but big banks are warning the savings will not be passed on to consumers and could mean the end of credit card rewards
By Richard HuntFebruary 13, 2024
Tiger Woods will create an apparel brand with TaylorMade after breaking up with Nike: ‘It won’t help you hit it further but you’ll look better than you do right now’
LifestyleTiger Woods will create an apparel brand with TaylorMade after breaking up with Nike: ‘It won’t help you hit it further but you’ll look better than you do right now’
By Maxwell Adler and BloombergFebruary 13, 2024
Dollar stores
RetailMeet the worst offenders on ‘shrinkflation’: dollar stores
By Sasha RogelbergFebruary 12, 2024
Bernie Sanders
RetailCoke slashes 400 different drinks down to 200, recalling Bernie Sanders’ rant: ‘You don’t necessarily need a choice of 23 underarm spray deodorants or of 18 different pairs of sneakers’
By Anne D'Innocenzio, Irina Ivanova and The Associated PressFebruary 12, 2024
  • Kentucky bourbon
    SuccessThe secret ingredient in Kentucky’s booming $9 billion bourbon industry: Help from the government
    By Bruce Schreiner and The Associated PressFebruary 7, 2024
Young man looking at his phone
SuccessDespite all their anti-capitalist talk, Gen Z is addicted to celebrity—they’re more likely to purchase from brands they think are ‘cool’
By Sydney LakeFebruary 12, 2024
Dara Khosrowshahi
LifestyleUber Eats backtracks on Super Bowl ad after food allergy moms’ furious reaction to ill-advised peanut joke
By Sunny NagpaulFebruary 12, 2024
You’re not imagining it—there really are fewer shows to watch, and it’s because ‘peak TV’ really did peak last year
LifestyleYou’re not imagining it—there really are fewer shows to watch, and it’s because ‘peak TV’ really did peak last year
By Marco Quiroz-GutierrezFebruary 12, 2024
Everybody hates inflation–even grocers
CommentaryEverybody hates inflation–even grocers
By Tyler RenaghanFebruary 12, 2024
Europe’s economic crisis has obliterated Gen Z and millennial drinking habits—and it might be kicking off a long-term sobriety movement
RetailEurope’s economic crisis has obliterated Gen Z and millennial drinking habits—and it might be kicking off a long-term sobriety movement
By Ryan HoggFebruary 12, 2024
LVMH-backed fund is buying a big chunk of Tod’s as leather driving loafer maker struggles to remain relevant in luxury world
FinanceLVMH-backed fund is buying a big chunk of Tod’s as leather driving loafer maker struggles to remain relevant in luxury world
By Flavia Rotondi and BloombergFebruary 12, 2024
John Stephens
RetailRemington leaves the upstate New York village where it made guns for 200 years after a PE takeover and 2 bankruptcies
By Michael Hill and The Associated PressFebruary 11, 2024
Sriracha
FeaturesWith Huy Fong’s iconic sriracha, a Vietnamese refugee created a new American consumer category—then lost it to Tabasco
By Indrani SenFebruary 11, 2024
Kevin Wong and Sean Ro posing with Lunar Hard Seltzer.
SuccessFrom JPMorgan to Trader Joe’s: 2 millennials who’ve been best friends since college quit their 6-figure jobs to start a multimillion-dollar hard seltzer brand
By Jasmine LiFebruary 10, 2024
Tolga Oncu standing with lights behind him
RetailIKEA’s price cuts come from a cocktail of automation, low raw material costs and ‘saving for the rainy days’
By Prarthana PrakashFebruary 10, 2024
Exterior of a Puma store.
RetailPuma bets on Africa’s wave of Gen Zers and their love for ‘casualization’ to drive growth—but analysts worry about the impact of laziness on the sportswear industry
By Ryan HoggFebruary 10, 2024
You’re going to pay more for your chocolate bars because of El Niño and climate change in Africa. Just look at what chocolate firms are saying
RetailYou’re going to pay more for your chocolate bars because of El Niño and climate change in Africa. Just look at what chocolate firms are saying
By Marco Quiroz-GutierrezFebruary 9, 2024
‘A Kodak déjà vu’: Apple’s Vision Pro is yet to find its killer app–and it could spell trouble for Tim Cook’s risky bet
Commentary‘A Kodak déjà vu’: Apple’s Vision Pro is yet to find its killer app–and it could spell trouble for Tim Cook’s risky bet
By Steve BlankFebruary 9, 2024
people seen walking outside a hermes store
RetailHermès looks to raise prices as wealthy shoppers continue splurging on Birkin and Kelly bags, driving sales up 21% last year
By Prarthana PrakashFebruary 9, 2024
SharkNinja
SuccessChinese tycoons have lost over $320 billion in 3 years, but the SharkNinja mogul who moved to the U.S. in 2017 just shot to $3.2 billion
By Pui Gwen Yeung and BloombergFebruary 8, 2024
Coca-Cola Spice
RetailCoca-Cola is making a play for Gen Z with spicy soda. Here’s a look back at past bizarre flavors, including its apathetic bid for Gen X
By Sasha RogelbergFebruary 8, 2024
Burger King offers a chance to win a $1 million prize if customers can create the next successful Whopper idea
RetailBurger King offers a chance to win a $1 million prize if customers can create the next successful Whopper idea
By Chris MorrisFebruary 8, 2024
Novo Nordisk’s CEO says he’s fielding calls from ‘scared’ junk food suppliers asking for advice over Ozempic surge
RetailNovo Nordisk’s CEO says he’s fielding calls from ‘scared’ junk food suppliers asking for advice over Ozempic surge
By Ryan HoggFebruary 8, 2024
Jim Farley
RetailFord sees ‘ultimate competition’ of Chinese EVs and affordable Tesla models as it projects $5.5 billion loss in battery-powered unit
By Keith Naughton and BloombergFebruary 7, 2024
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North America
California farmers must destroy 420,000 peach trees after Del Monte closes its canneries and cancels more than $550 million in long-term contractsplaceholder alt text
By Sasha RogelbergMay 7, 2026
Magazine
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction beganplaceholder alt text
By Sharon GoldmanMay 6, 2026
Arts & Entertainment
'Blue dot fever' plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket salesplaceholder alt text
By Dave Lozo and Morning BrewMay 7, 2026
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