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Commentary

Ideas and insights on pressing issues facing the business world.
marketing
The corporate ‘storyteller’ is marketing’s newest messiah—and just as hollow as every buzzword before it

From “paradigm shift” to “purpose-driven,” corporate America always chases a new great abstraction. Don’t hold your breath about the new in-house oracle.

By Bruce StocklerApril 5, 2026
gecko
The billion-dollar bet that turned insurance into entertainment
By Stuart N. BrotmanApril 5, 2026
lexi
I’m a VC who bets on AI. What keeps me up at night isn’t the idea of these companies failing—quite the opposite
By Lexi NovitskeApril 5, 2026
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
By Sumeet VaidyaApril 3, 2026
matt
The AI gold rush is real — but great companies don’t need to mine it
By Matt WitheilerApril 4, 2026
LI
AI adoption isn’t the hard part, it’s building employee agency
By Teuila Hanson and Mohak ShroffApril 3, 2026
Latest Stories
Oil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
EnergyOil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
By Jason MaApril 5, 2026
A CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
PoliticsA CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
By Seung Min Kim, Matthew Lee, Samy Magdy and The Associated PressApril 5, 2026
Russia’s key Baltic port resumes crude loading after attacks
EnergyRussia’s key Baltic port resumes crude loading after attacks
By BloombergApril 5, 2026
‘Super Mario’ fans ignore weak reviews and send sequel to $372.5 million global box office debut, biggest opening of the year for a studio film
Arts & Entertainment‘Super Mario’ fans ignore weak reviews and send sequel to $372.5 million global box office debut, biggest opening of the year for a studio film
By Lindsey Bahr and The Associated PressApril 5, 2026
Even if Iran’s regime outlasts Trump, it may not survive reconstruction of the shattered economy, Mideast expert says
EconomyEven if Iran’s regime outlasts Trump, it may not survive reconstruction of the shattered economy, Mideast expert says
By Jason MaApril 5, 2026
Trump risks confidence in U.S. role as guardian of global shipping
EconomyTrump risks confidence in U.S. role as guardian of global shipping
By Gerry Doyle, Peter Martin, Weilun Soon and BloombergApril 5, 2026
Italy sets jet fuel limits at some airports on supply gap
EuropeItaly sets jet fuel limits at some airports on supply gap
By Danny Lee, Mihir Mishra, Sonia Sirletti and BloombergApril 5, 2026
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desert
PoliticsThe U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desert
By Jason MaApril 5, 2026
More CommentaryPage 60 of 100
Donald Trump
CommentaryTrump is gearing up for the Second Trade War. Congress tried something similar in the 1930s–and it didn’t end well
By Alan WolffAugust 28, 2023
  • U.S. health care has been in crisis since Nixon–but two economists may have found a way to radically disrupt it
    CommentaryU.S. health care has been in crisis since Nixon–but two economists may have found a way to radically disrupt it
    By John G. SingerAugust 10, 2023
Hollywood shouldn’t entirely dismiss A.I.–it’s already delivering a new era of movie magic
CommentaryHollywood shouldn’t entirely dismiss A.I.–it’s already delivering a new era of movie magic
By Howard WrightAugust 25, 2023
Women in tech can get out of the mid-career limbo by being themselves–and using this one superpower to get ahead
CommentaryWomen in tech can get out of the mid-career limbo by being themselves–and using this one superpower to get ahead
By Samantha DewaltAugust 25, 2023
USA Water Polo CEO: ‘Blending sports with education is the secret to America’s economic success’
CommentaryUSA Water Polo CEO: ‘Blending sports with education is the secret to America’s economic success’
By Christopher RamseyAugust 24, 2023
America’s generational divide doesn’t apply to technology. Gen Zers and boomers share the same techno-optimism–and nostalgia
CommentaryAmerica’s generational divide doesn’t apply to technology. Gen Zers and boomers share the same techno-optimism–and nostalgia
By Will Johnson and Clay RoutledgeAugust 24, 2023
We gave 2 groups of American voters opposite scenarios for the U.S. economy and asked them about the culture wars. No one cared about ‘wokeness’ in case of a recession
CommentaryWe gave 2 groups of American voters opposite scenarios for the U.S. economy and asked them about the culture wars. No one cared about ‘wokeness’ in case of a recession
By Clifford A. Young and Justin GestAugust 24, 2023
  • Ripple v. SEC: Why the crypto industry may have celebrated too early
    CommentaryRipple v. SEC: Why the crypto industry may have celebrated too early
    By Peter Fox, Peter Scoolidge and Damien ScottAugust 10, 2023
Our old fridges and air conditioners are still emitting super pollutants–and their climate impact is equal to the emissions of the entire country of Switzerland
CommentaryOur old fridges and air conditioners are still emitting super pollutants–and their climate impact is equal to the emissions of the entire country of Switzerland
By Megesh TiwariAugust 23, 2023
‘It’s hell’: How divorce laws are designed to create unnecessary financial hardship for women
Commentary‘It’s hell’: How divorce laws are designed to create unnecessary financial hardship for women
By Rebecca Feinglos and Sophia LaurenziAugust 23, 2023
Gen Z’s approach to work might not be that different after all
CommentaryGen Z’s approach to work might not be that different after all
By Margaret FranklinAugust 22, 2023
We built Colombia’s largest coffee company with money from individual investors. Our story shows what’s possible in a post-VC world
CommentaryWe built Colombia’s largest coffee company with money from individual investors. Our story shows what’s possible in a post-VC world
By Cole Shephard and Adam JasonAugust 22, 2023
Digital code on the background of a 100 US dollar bill.
Commentary3 keys to ensuring the U.S. maintains dollar primacy in the age of digital money
By J. Christopher Giancarlo and Daniel GorfineAugust 22, 2023
  • Will generative A.I. be good for U.S. workers?
    CommentaryWill generative A.I. be good for U.S. workers?
    By Michael Chui, Kweilin Ellingrud and Asutosh PadhiAugust 9, 2023
Long COVID. Shorter Life? New research reveals an arduous road to recovery
CommentaryLong COVID. Shorter Life? New research reveals an arduous road to recovery
By Carolyn BarberAugust 21, 2023
An employee inside the Voyager building at Nvidia headquarters in Santa Clara, California
CommentaryThe old office is going extinct. Here’s what the new normal of work looks like
By Gleb TsipurskyAugust 21, 2023
The acronym crypto really needs is DPS: Drama Per Second
CommentaryThe acronym crypto really needs is DPS: Drama Per Second
By Kathleen BreitmanAugust 19, 2023
A technician inspects a semiconductor wafer during testing in the cleanroom
CommentaryU.S. chip efforts have focused on advanced semiconductors–but low-tech legacy chips could give China an unexpected edge
By Rakesh KumarAugust 18, 2023
The CEO of the first U.S. bank to unionize in 40 years: ‘We are living proof that the employee-versus-management dynamic doesn’t need to exist’
CommentaryThe CEO of the first U.S. bank to unionize in 40 years: ‘We are living proof that the employee-versus-management dynamic doesn’t need to exist’
By Randell LeachAugust 18, 2023
My two RTOs as a bank employee and yoga teacher couldn’t be more different. Here’s why
CommentaryMy two RTOs as a bank employee and yoga teacher couldn’t be more different. Here’s why
By Kara PanzerAugust 17, 2023
What history can teach us about A.I.’s Great Leap Forward
AIWhat history can teach us about A.I.’s Great Leap Forward
By Christian AutyAugust 17, 2023
To measure social impact, we could start by using the tools we already have
CommentaryTo measure social impact, we could start by using the tools we already have
By Shamina SinghAugust 16, 2023
The latest productivity mantra that we all need: ‘Achieve less’
CommentaryThe latest productivity mantra that we all need: ‘Achieve less’
By Manisha ThakorAugust 16, 2023
LinkedIn is uniquely positioned to benefit from Twitter’s meltdown–and disgruntled X users are offering Microsoft a blueprint for social media supremacy
CommentaryLinkedIn is uniquely positioned to benefit from Twitter’s meltdown–and disgruntled X users are offering Microsoft a blueprint for social media supremacy
By Vivek Wadhwa and Alex SalkeverAugust 16, 2023
Today’s cutting-edge artificial intelligence is based on neuroscience from the ‘50s and ‘60s. Imagine what A.I. could do if it incorporates the latest breakthroughs
CommentaryToday’s cutting-edge artificial intelligence is based on neuroscience from the ‘50s and ‘60s. Imagine what A.I. could do if it incorporates the latest breakthroughs
By Subutai AhmadAugust 15, 2023
Stockpiling, private debt, foreign funding: Mid-sized companies are finding money where they can as inflation and interest rates bite
CommentaryStockpiling, private debt, foreign funding: Mid-sized companies are finding money where they can as inflation and interest rates bite
By Tasnim GhiawadwalaAugust 15, 2023
The Great Reshuffle is over. Welcome to the Big Stay
CommentaryThe Great Reshuffle is over. Welcome to the Big Stay
By Linda Jingfang CaiAugust 14, 2023
I spent 30 years counseling the likes of Tom Brady and Michael Phelps. Here’s how they stay sane in an insane world
CommentaryI spent 30 years counseling the likes of Tom Brady and Michael Phelps. Here’s how they stay sane in an insane world
By Greg HardenAugust 14, 2023
A painting depicts a man standing on a cliff as he looks down on a landscape enshrouded in thick fog
CommentaryA.I., a new ‘superhuman’ and the Fourth Industrial Revolution is just the latest revival of Friedrich Nietzsche’s ‘Superman’ concept
By Rachel Shin and Nick LichtenbergAugust 13, 2023
A Ukrainian tank is seen as the Russia-Ukraine war continues
CommentaryWhat progressives get wrong when it comes to crypto
By Sheila Warren and Justin SlaughterAugust 12, 2023
America turned to hospital-at-home programs during the pandemic–but their stunning success calls for a permanent fix
CommentaryAmerica turned to hospital-at-home programs during the pandemic–but their stunning success calls for a permanent fix
By Carolyn BarberAugust 11, 2023
The FIRE movement is soaring in popularity–but early retirees report feeling lost and unfulfilled
CommentaryThe FIRE movement is soaring in popularity–but early retirees report feeling lost and unfulfilled
By Winnie Jiang, Claire Harbour and Antoine TirardAugust 11, 2023
Those who solve the data dilemma will win the A.I. revolution
CommentaryThose who solve the data dilemma will win the A.I. revolution
By Jim StrattonAugust 10, 2023
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Politics
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desertplaceholder alt text
By Fortune EditorsApril 5, 2026
Energy
'It’s shocking how poorly prepared the administration is': DOGE gutted major energy personnel who warn the U.S. has lost key insights amid Iran warplaceholder alt text
By Fortune EditorsApril 5, 2026
North America
The World Cup is supposed to be an economic windfall. But 'you're seeing a number of headwinds' nowplaceholder alt text
By Fortune EditorsApril 4, 2026
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