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Commentary

Ideas and insights on pressing issues facing the business world.
marketing
The corporate ‘storyteller’ is marketing’s newest messiah—and just as hollow as every buzzword before it

From “paradigm shift” to “purpose-driven,” corporate America always chases a new great abstraction. Don’t hold your breath about the new in-house oracle.

By Bruce StocklerApril 5, 2026
gecko
The billion-dollar bet that turned insurance into entertainment
By Stuart N. BrotmanApril 5, 2026
lexi
I’m a VC who bets on AI. What keeps me up at night isn’t the idea of these companies failing—quite the opposite
By Lexi NovitskeApril 5, 2026
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
By Sumeet VaidyaApril 3, 2026
matt
The AI gold rush is real — but great companies don’t need to mine it
By Matt WitheilerApril 4, 2026
LI
AI adoption isn’t the hard part, it’s building employee agency
By Teuila Hanson and Mohak ShroffApril 3, 2026
Latest Stories
Oil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
EnergyOil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
By Jason MaApril 5, 2026
A CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
PoliticsA CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
By Seung Min Kim, Matthew Lee, Samy Magdy and The Associated PressApril 5, 2026
Russia’s key Baltic port resumes crude loading after attacks
EnergyRussia’s key Baltic port resumes crude loading after attacks
By BloombergApril 5, 2026
‘Super Mario’ fans ignore weak reviews and send sequel to $372.5 million global box office debut, biggest opening of the year for a studio film
Arts & Entertainment‘Super Mario’ fans ignore weak reviews and send sequel to $372.5 million global box office debut, biggest opening of the year for a studio film
By Lindsey Bahr and The Associated PressApril 5, 2026
Even if Iran’s regime outlasts Trump, it may not survive reconstruction of the shattered economy, Mideast expert says
EconomyEven if Iran’s regime outlasts Trump, it may not survive reconstruction of the shattered economy, Mideast expert says
By Jason MaApril 5, 2026
Trump risks confidence in U.S. role as guardian of global shipping
EconomyTrump risks confidence in U.S. role as guardian of global shipping
By Gerry Doyle, Peter Martin, Weilun Soon and BloombergApril 5, 2026
Italy sets jet fuel limits at some airports on supply gap
EuropeItaly sets jet fuel limits at some airports on supply gap
By Danny Lee, Mihir Mishra, Sonia Sirletti and BloombergApril 5, 2026
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desert
PoliticsThe U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desert
By Jason MaApril 5, 2026
More CommentaryPage 59 of 100
Review: ‘Number Go Up’ is a funny if shallow look at the worst people in crypto
CommentaryReview: ‘Number Go Up’ is a funny if shallow look at the worst people in crypto
By Jeff John RobertsSeptember 12, 2023
  • Donald Trump
    CommentaryTrump is gearing up for the Second Trade War. Congress tried something similar in the 1930s–and it didn’t end well
    By Alan WolffAugust 28, 2023
Managing corporate social impact sprawl: How disparate purpose-related efforts can be assets, not a mess
CommentaryManaging corporate social impact sprawl: How disparate purpose-related efforts can be assets, not a mess
By Dana O’Donovan, Kerri Folmer, Gabriel Kasper and Justin MarcouxSeptember 12, 2023
It takes a decade for climate solutions to scale–but that doesn’t have to be the case
CommentaryIt takes a decade for climate solutions to scale–but that doesn’t have to be the case
By Matthew CockerillSeptember 12, 2023
Cybercriminals are now targeting top executives–and could be using sensitive information to extort them
CommentaryCybercriminals are now targeting top executives–and could be using sensitive information to extort them
By Chintan PatelSeptember 12, 2023
Employees across North America and Europe are struggling with depression and anxiety. Here’s when it peaks at work, according to the largest study of its kind
CommentaryEmployees across North America and Europe are struggling with depression and anxiety. Here’s when it peaks at work, according to the largest study of its kind
By Jo AggarwalSeptember 12, 2023
America leads the world in AI–but we could fall behind on AI regulation by the end of 2023
AIAmerica leads the world in AI–but we could fall behind on AI regulation by the end of 2023
By Victoria EspinelSeptember 11, 2023
  • Hollywood shouldn’t entirely dismiss A.I.–it’s already delivering a new era of movie magic
    CommentaryHollywood shouldn’t entirely dismiss A.I.–it’s already delivering a new era of movie magic
    By Howard WrightAugust 25, 2023
Male hand holding illuminated light bulb
CommentaryHow socially conscious businesses can strengthen America’s schools
By Tom DavidsonSeptember 11, 2023
Supporting democracy is not a partisan issue–it’s what all Americans expect of business ahead of the 2024 election
CommentarySupporting democracy is not a partisan issue–it’s what all Americans expect of business ahead of the 2024 election
By Daniella Ballou-Aares, Rhett Buttle and Samantha TweedySeptember 11, 2023
The FDIC’s 2023 Risk Review shows the surprising resilience of community banks despite inflation and shifting interest rates
CommentaryThe FDIC’s 2023 Risk Review shows the surprising resilience of community banks despite inflation and shifting interest rates
By Christos MakridisSeptember 11, 2023
Bitcoin on Wall Street
CommentaryCrypto keeps winning in court—but Wall Street may claim the spoils of victory
By Damien ScottSeptember 9, 2023
We studied 1,300 Airmen for 4 months to know what makes them mission-ready. Here’s what we found–and how you can use it to achieve success
CommentaryWe studied 1,300 Airmen for 4 months to know what makes them mission-ready. Here’s what we found–and how you can use it to achieve success
By Michael Litano, Gabriella Kellerman, Prakriti Singh and Derek HutchinsonSeptember 8, 2023
  • Women in tech can get out of the mid-career limbo by being themselves–and using this one superpower to get ahead
    CommentaryWomen in tech can get out of the mid-career limbo by being themselves–and using this one superpower to get ahead
    By Samantha DewaltAugust 25, 2023
Leaders gathered at the G20 summit in India will struggle to reach a consensus as politics and war trump climate change and economics
CommentaryLeaders gathered at the G20 summit in India will struggle to reach a consensus as politics and war trump climate change and economics
By Michael FromanSeptember 8, 2023
The authors of Section 230: ‘The Supreme Court has provided much-needed certainty about the landmark internet law–but AI is uncharted territory’
CommentaryThe authors of Section 230: ‘The Supreme Court has provided much-needed certainty about the landmark internet law–but AI is uncharted territory’
By Ron Wyden and Christopher CoxSeptember 7, 2023
From America’s IRA to China’s eco-civilization, a new global consensus is emerging. Globalization and growth are out, redesigning society is in
CommentaryFrom America’s IRA to China’s eco-civilization, a new global consensus is emerging. Globalization and growth are out, redesigning society is in
By Chandran NairSeptember 7, 2023
ESG is under attack–but Gen Zers and millennials are still looking for purpose and a paycheck
CommentaryESG is under attack–but Gen Zers and millennials are still looking for purpose and a paycheck
By Bill NovelliSeptember 6, 2023
I coined the term ‘digital divide’ 25 years ago. Biden is providing the funding to bridge it–but one rule could squander this opportunity
CommentaryI coined the term ‘digital divide’ 25 years ago. Biden is providing the funding to bridge it–but one rule could squander this opportunity
By Larry IrvingSeptember 6, 2023
Inflection AI co-founder Mustafa Suleyman: ‘Ban the use of AI in elections–right now’
CommentaryInflection AI co-founder Mustafa Suleyman: ‘Ban the use of AI in elections–right now’
By Mustafa SuleymanSeptember 5, 2023
Amazon’s Andy Jassy shouldn’t make return-to-office decisions in an echo chamber of CEOs driven by feelings
CommentaryAmazon’s Andy Jassy shouldn’t make return-to-office decisions in an echo chamber of CEOs driven by feelings
By Gleb TsipurskySeptember 5, 2023
It’s not the first time that technology has upended Hollywood’s business model–but the WGA-SAG strikes could be the last chance for artists to get justice
CommentaryIt’s not the first time that technology has upended Hollywood’s business model–but the WGA-SAG strikes could be the last chance for artists to get justice
By Stephen R. Greenwald and Paula LandrySeptember 4, 2023
Why flight delays and cancellations could become the new normal, according to 2 former FAA administrators
CommentaryWhy flight delays and cancellations could become the new normal, according to 2 former FAA administrators
By Steve Dickson and Randy BabbittSeptember 4, 2023
Autism diagnoses are on the rise. School policy must change to safeguard tomorrow’s workforce
CommentaryAutism diagnoses are on the rise. School policy must change to safeguard tomorrow’s workforce
By Alexander LopezSeptember 1, 2023
Silicon Valley’s elites can’t be trusted with the future of AI. We must break their dominance–and dangerous god complex
CommentarySilicon Valley’s elites can’t be trusted with the future of AI. We must break their dominance–and dangerous god complex
By Vivek Wadhwa and Vinita GuptaSeptember 1, 2023
Digital generated image of young woman jumping through portal door and turning into avatar in imaginary world
CommentaryHow employees feel about their jobs can make or break a company’s A.I. transformation. Here’s how leaders should handle it
By François Candelon, Lisa Krayer and Saravanan RajendranSeptember 1, 2023
Smoke and mirrors: I’ve been debating Vivek Ramaswamy for 2 years. Here’s how I got past his diversionary tactics
CommentarySmoke and mirrors: I’ve been debating Vivek Ramaswamy for 2 years. Here’s how I got past his diversionary tactics
By Jeffrey SonnenfeldAugust 31, 2023
Legendary retail CEO Hubert Joly’s playbook for navigating the culture wars
CommentaryLegendary retail CEO Hubert Joly’s playbook for navigating the culture wars
By Hubert JolyAugust 31, 2023
Sitting on a chair in the living room, the new mom watches as her baby boy breastfeeds.
CommentaryA policy that supports America’s breastfeeding moms came into effect 11 years ago. It’s still not applied
By Andrea IppolitoAugust 30, 2023
Inside designing a moon-orbiting outpost: Here’s what it takes to make lunar living possible
CommentaryInside designing a moon-orbiting outpost: Here’s what it takes to make lunar living possible
By Massimo CompariniAugust 30, 2023
How one company found the secret to RTO success: Love (and unforced hybrid work)
CommentaryHow one company found the secret to RTO success: Love (and unforced hybrid work)
By Louise PeddellAugust 29, 2023
The A.I. revolution will also be a gender revolution as disruption revaluates women’s skills
CommentaryThe A.I. revolution will also be a gender revolution as disruption revaluates women’s skills
By Grace LordanAugust 29, 2023
Gig workers rally at San Francisco courthouse against Proposition 22 amid appeal in 2022
CommentaryHow an only-in-California law could allow one Uber driver to singlehandedly upend the gig economy
By David Astoria and Seth FinbergAugust 28, 2023
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Politics
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desertplaceholder alt text
By Fortune EditorsApril 5, 2026
Energy
'It’s shocking how poorly prepared the administration is': DOGE gutted major energy personnel who warn the U.S. has lost key insights amid Iran warplaceholder alt text
By Fortune EditorsApril 5, 2026
North America
The World Cup is supposed to be an economic windfall. But 'you're seeing a number of headwinds' nowplaceholder alt text
By Fortune EditorsApril 4, 2026
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