Livia Martines Chanes

Livia Martines Chanes was named CEO of Nubank Brazil in January 2024, promoted in recognition of the  growth she drove as country manager. During her tenure, Nubank added 24 million new customers and launched more than 50 new products. By year-end 2025, Nubank had surpassed 113 million customers in Brazil, representing 62% of the country’s adult population. This made Nubank the largest private financial institution in Brazil by number of customers. At the group level, full-year 2025 net income hit $2.9 billion—up 45% year over year—on record revenues, with a return on equity of 33%. Chanes is behind Nubank’s engagement strategy in Brazil, pushing average revenue per active customer to record highs while maintaining the lowest customer complaint index in Brazil’s Central Bank rankings for four consecutive quarters. A former McKinsey partner and Banco Itaú executive, she runs Nubank’s largest and most mature market at a company now preparing to scale beyond Latin America entirely.