• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
CompaniesBitcoin

Tesla and Block among Bitcoin-holding firms to get boost from accounting rule change in late 2024

By
Jeff John Roberts
Jeff John Roberts
Editor, Finance and Crypto
Down Arrow Button Icon
By
Jeff John Roberts
Jeff John Roberts
Editor, Finance and Crypto
Down Arrow Button Icon
December 13, 2023, 1:21 PM ET
An upcoming change by FASB could benefit Bitcoin-holding firms tremendously.
An upcoming change by FASB could benefit Bitcoin-holding firms tremendously.Artur Widak—NurPhoto via Getty Images

The Financial Accounting Standards Board, an outfit known as FASB that helps create rules for corporate bookkeeping, published a bulletin on Wednesday about implementing a long-awaited rule change that will benefit firms that hold Bitcoin and other cryptocurrencies.

Recommended Video

Under the current accounting regime, firms such as Tesla and Block that hold Bitcoin must report a loss in earnings reports if the digital asset drops in value during a given time. At the same time, they can’t record a profit if the price goes up. In practice, this means that a company that bought Bitcoin at $25,000 and saw it dip to $20,000 must maintain the lower value on its balance sheet—even if the price soars to $40,000 right after.

The price of Bitcoin, which jumped on the FASB news, was a little over $42,000 at midday on Wednesday. Tesla owns around 10,000 while Block has about 8,000, and as both firms acquired most or all of their Bitcoin holdings at a lower price, they stand to reap a gain when the new rules are enacted, according to FASB, “for fiscal years beginning after Dec. 15, 2024.”

The biggest beneficiary of the rule change is set to be MicroStrategy, a onetime cybersecurity firm that pivoted to acquiring large amounts of Bitcoin several years ago. The firm says it currently owns nearly 160,000, which it acquired at an average cost of just under $30,000—which at current prices would be a net of almost $2 billion.

The forthcoming rule changes have been expected for months, but the share price of MicroStrategy nonetheless jumped 5% on the news. Shares of Tesla and Block, whose Bitcoin holdings represent only a small portion of the value, were down slightly.

The price of Bitcoin, historically volatile, is up around 180% this year as the crypto market appears to be recovering from a wave of scandals and ongoing regulatory scrutiny. Bitcoin fell to a low of around $16,000 last December after reaching its all-time high of roughly $69,000 in the fall of 2021.

The FASB announcement also may encourage other corporations to include crypto as part of their corporate treasuries since the ability to record it at fair market value will eliminate a significant impediment to holding it.

“This upgrade to accounting standards will facilitate the adoption of [Bitcoin] as a treasury reserve asset by corporations worldwide,” MicroStrategy cofounder Michael Saylor wrote in response to the news.

FASB’s forthcoming update will be the first it’s issued for crypto in nearly a decade. When the body first issued guidance for crypto, it classified digital assets as “intangible” and in the same category of trademarks and goodwill, which likewise are marked down in the event of a drop in value but not marked up if the value rises.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Jeff John RobertsEditor, Finance and Crypto
LinkedIn iconTwitter icon

Jeff John Roberts is the Finance and Crypto editor at Fortune, overseeing coverage of the blockchain and how technology is changing finance.

See full bioRight Arrow Button Icon

Latest in Companies

CompaniesVenture Capital
Exclusive: Crypto venture firm CMT Digital raises $136 million for fourth fund
By Ben WeissNovember 5, 2025
1 month ago
A Ferrari race car on a racetrack
CompaniesCryptocurrency
Ferrari to release crypto token to let wealthy fans take part in 499P auction
By Carlos GarciaNovember 3, 2025
1 month ago
Michael Saylor on stage at a Bitcoin conference.
CompaniesBitcoin
Michael Saylor boosts yield, says Strategy is at an ‘inflection point’
By David Pan, Judy Lagrou and BloombergOctober 30, 2025
1 month ago
CompaniesCryptocurrency
Crypto founders are getting very rich, very fast—again
By Jeff John RobertsOctober 30, 2025
1 month ago
A Mastercard credit card peeking out from a pocket.
CompaniesMastercard
Exclusive: Mastercard poised to acquire crypto startup Zerohash for nearly $2 billion, sources say
By Ben Weiss and Leo SchwartzOctober 29, 2025
1 month ago
Three men stand in front a white backdrop.
CompaniesCryptocurrency
Startup Hercle raises $10 million to build out stablecoin-based global money transfers
By Carlos GarciaOctober 29, 2025
2 months ago

Most Popular

placeholder alt text
Economy
Tariffs are taxes and they were used to finance the federal government until the 1913 income tax. A top economist breaks it down
By Kent JonesDecember 12, 2025
1 day ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Success
40% of Stanford undergrads receive disability accommodations—but it’s become a college-wide phenomenon as Gen Z try to succeed in the current climate
By Preston ForeDecember 12, 2025
24 hours ago
placeholder alt text
Economy
For the first time since Trump’s tariff rollout, import tax revenue has fallen, threatening his lofty plans to slash the $38 trillion national debt
By Sasha RogelbergDecember 12, 2025
20 hours ago
placeholder alt text
Economy
The Fed just ‘Trump-proofed’ itself with a unanimous move to preempt a potential leadership shake-up
By Jason MaDecember 12, 2025
18 hours ago
placeholder alt text
Success
At 18, doctors gave him three hours to live. He played video games from his hospital bed—and now, he’s built a $10 million-a-year video game studio
By Preston ForeDecember 10, 2025
3 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.