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CompaniesBitcoin

Michael Saylor boosts yield, says Strategy is at an ‘inflection point’

By
David Pan
David Pan
,
Judy Lagrou
Judy Lagrou
, and
Bloomberg
Bloomberg
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By
David Pan
David Pan
,
Judy Lagrou
Judy Lagrou
, and
Bloomberg
Bloomberg
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October 30, 2025, 5:28 PM ET
Michael Saylor on stage at a Bitcoin conference.
Michael Saylor, cofounder and executive chairman of Strategy.Ronda Churchill—Bloomberg/Getty Images

Michael Saylor is raising the stakes for almost everyone that is touched by his multibillion dollar bet on Bitcoin. 

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The head of the digital asset treasury firm Strategy Inc. is boosting the yield on the preferred shares that he’s designated as the company’s primary source of funding going forward to help shore up faltering demand and keep the gambit going. 

“We are kind of in an inflection point we believe, our multiple of net asset value has been trending down over time as the Bitcoin asset class matures and the volatility decreases,” Saylor, the cofounder and chairman of the company formally called MicroStrategy, said during an earnings conference call Thursday. 

While releasing third-quarter results, Strategy announced that the yield on its Variable Rate Series A Perpetual Stretch Preferred Stock, or STRC, will increase by 25 basis points to 10.5% in November. The company registered net income of $2.8 billion during the quarter after taking an unrealized gain tied to the rising value of its roughly $70 billion cryptocurrency stockpile. 

Even though Bitcoin reached a record high during the third quarter and dozens of public firms copied the treasury company model Saylor pioneered five years ago, investors have begun to question the tactic. Shares of Strategy have tumbled around 45% since the stock closed at a record high last November, erasing much of the premium the shares long enjoyed over its Bitcoin holdings for the past few years.

At the same time, the preferred shares have drawn tepid demand. Recent sales have fallen well short of Saylor’s ambition for blockbuster capital raising, prompting a slowdown in the pace of Bitcoin purchases in recent weeks. 

Strategy is also looking to international markets to raise capital and considering launching exchange-traded funds underpinned by the preferred shares, Chief Executive Officer Phong Le said during the call. Strategy has around $689 million annually in interest and dividend expenses. 

“The incremental interest expense implied by the higher yield [on STRC] would be very modest compared to the positive impact of the capital that the company could raise through STRC and the Bitcoins it could acquire with it,” said Mark Palmer, an equity research analyst at Benchmark Equity Research, who has a “buy” rating on Strategy.

The company was a modest enterprise software firm until 2020, when Saylor jolted Wall Street by shifting money into Bitcoin. The stock ceased trading on earnings potential and began trading on a multiple of its underlying Bitcoin holdings—known as mNAV. After trading at more then two times that multiple at times, the mNAV has shrunk to around 1.3. 

The falling premium has in part triggered the concern among investors on further dilution. Following the release of second-quarter results in July, Strategy pledged it won’t issue new common shares at less than 2.5 times its net asset value, except to cover debt interest or preferred dividends. At the same time, Saylor said he would keep tapping the market “opportunistically” when the premium is high, turning equity sales into fresh Bitcoin buys. Despite seeking to reassure shareholders, the firm subsequently sold more common shares. 

“The dilution I discussed is coming full force if current shelves are executed,” said Gus Gala, an analyst at Monness Crespi Hardt & Co., who has a “sell” rating on Strategy’s shares.

In the latest earnings report, the company said it did not issue shares of its Class A common stock under its Common Stock ATM Program this month and reiterated they will continue the disciplined approach to raise money from common stocks. 

The company adopted accounting standards in January that required it to include the fair value of its Bitcoin holdings in its earnings. The change triggered multibillion dollar swings between profits and losses in the the previous two quarters. It had a loss of about $340 million in the year-ago period.

Revenue from the company’s legacy enterprise software business rose 11% to $128.7 million, above the $116.8 million average forecast of analysts surveyed by Bloomberg. 

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