• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
CompaniesCryptocurrency

MoonPay executives cashed out $150 million in equity just months before crypto crash

By
Ben Weiss
Ben Weiss
Crypto Reporter
Down Arrow Button Icon
By
Ben Weiss
Ben Weiss
Crypto Reporter
Down Arrow Button Icon
May 31, 2023, 10:30 AM ET
Ivan Soto-Wright speaks at Bitcoin Miami 2022.
Ivan Soto-Wright, cofounder and CEO of MoonPayEva Marie Uzcategui—Bloomberg/Getty Images

MoonPay cofounder and CEO Ivan Soto-Wright, along with other executives at the crypto payments company, sold $150 million of company shares in November 2021, just months before the bottom of the crypto market fell out.

The sale occurred during a mammoth Series A funding round led by Tiger Global Management and Coatue Management. In its first outside fundraising round, MoonPay, which facilitates crypto purchases with dollars and other fiat currency, raised $555 million at a $3.4 billion valuation, but only $405 million went to shares for investors, according to a person familiar with the situation, cited by The Information.

One month after the funding round, Soto-Wright, a former DJ and investment firm founder, bought a waterfront Miami Beach mansion owned by Chris Bosh, a retired NBA star who played for the Heat. The property was listed at $42 million and sold for $38.5 million.

MoonPay hadn’t previously disclosed the $150 million secondary sale publicly. Three former employees told The Information that they were unaware of the ability to sell their shares during the funding round. A spokesperson for MoonPay did not immediately respond to a request for comment from Fortune.

The cash grab by the startup’s executives came shortly before the crypto market crashed in the first half of 2022. While secondary sales of equity during funding rounds were not uncommon at the time, investors and employees have critiqued the selloffs by executives during 2021, especially as venture capital funding—especially in the world of Web3—has slowed to a trickle in the past year.

Founded in 2019, MoonPay saw meteoric growth with the rise of the most recent crypto bull market. In 2021, the startup told investors that it would generate $150 million in net revenue for the year. Even Paris Hilton advertised the company while chatting with Jimmy Fallon about non-fungible tokens, or NFTs, on The Tonight Show in January 2022.

Just months later, the startup’s outlook grew dimmer. The total volume of transactions from MoonPay’s largest partners, which include MetaMask and OpenSea, dropped between 50% and 70% from early 2022 to early 2023, according to The Information. And by the end of 2022, Tiger Global Management, one of the two firms to lead MoonPay’s Series A funding round, lowered its valuation of the company to $2.8 billion.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Ben WeissCrypto Reporter
LinkedIn iconTwitter icon

Ben Weiss is a crypto reporter at Fortune.

See full bioRight Arrow Button Icon

Latest in Companies

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Companies

Exclusive: Crypto venture firm CMT Digital raises $136 million for fourth fund
CompaniesVenture Capital
Exclusive: Crypto venture firm CMT Digital raises $136 million for fourth fund
By Ben WeissNovember 5, 2025
6 months ago
A Ferrari race car on a racetrack
CompaniesCryptocurrency
Ferrari to release crypto token to let wealthy fans take part in 499P auction
By Carlos GarciaNovember 3, 2025
7 months ago
Michael Saylor on stage at a Bitcoin conference.
CompaniesBitcoin
Michael Saylor boosts yield, says Strategy is at an ‘inflection point’
By David Pan, Judy Lagrou and BloombergOctober 30, 2025
7 months ago
Crypto founders are getting very rich, very fast—again
CompaniesCryptocurrency
Crypto founders are getting very rich, very fast—again
By Jeff John RobertsOctober 30, 2025
7 months ago
A Mastercard credit card peeking out from a pocket.
CompaniesMastercard
Exclusive: Mastercard poised to acquire crypto startup Zerohash for nearly $2 billion, sources say
By Ben Weiss and Leo SchwartzOctober 29, 2025
7 months ago
Three men stand in front a white backdrop.
CompaniesCryptocurrency
Exclusive: Startup Hercle raises $10 million to build out stablecoin-based global money transfers
By Carlos GarciaOctober 29, 2025
7 months ago

Most Popular

The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
Politics
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
By Jake AngeloMay 12, 2026
7 days ago
While Trump insisted the Iran war would end ‘soon,’ an account in his name was buying millions in oil, defense and gold
Economy
While Trump insisted the Iran war would end ‘soon,’ an account in his name was buying millions in oil, defense and gold
By Eva RoytburgMay 18, 2026
17 hours ago
Current price of oil as of May 18, 2026
Personal Finance
Current price of oil as of May 18, 2026
By Joseph HostetlerMay 18, 2026
22 hours ago
EXCLUSIVE: An hour in the Oval Office with the CEO-in-Chief, President Trump
Politics
EXCLUSIVE: An hour in the Oval Office with the CEO-in-Chief, President Trump
By Alyson ShontellMay 18, 2026
1 day ago
Spirit Airlines apologizes to all the Americans who can't afford any summer vacation flights as it shuts down
Travel & Leisure
Spirit Airlines apologizes to all the Americans who can't afford any summer vacation flights as it shuts down
By Rio Yamat and The Associated PressMay 18, 2026
22 hours ago
Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
AI
Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
By Jake AngeloMay 16, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.