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The telecom giant, which employs more than 120,000 in the U.S., saw a surge in demand amid stay-at-home orders, as its Internet service became a primary means of interaction. Comcast’s media and entertainment arm, NBCUniversal, meanwhile, largely experienced a lull as movie theaters shuttered. The company responded to the shake-up with extra paid time off, reduced copays, and retraining—for example, some retail staff pivoted to call center work—and by helping more Americans access the web. One major initiative was the creation of 1,000 new Wi-Fi–connected “Lift Zones” in local communities, while others included waiving two months’ worth of fees for new low-income customers and expanding hotspot access to noncustomers.
Courtesy of Comcast
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