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Fernanda Tronco

Fernanda Tronco is a contributing writer at Fortune, covering retail, fashion, food, travel, sports, pop culture, and consumer trends. Her reporting blends cultural insight with business storytelling, bringing a global perspective to the topics shaping industries and audiences worldwide.

She has contributed to leading publications including Harper’s Bazaar, Cosmopolitan, Grazia, and TheStreet.

Kylie Jenner, Selena Gomez, and Hailey Bieber’s brands dominate beauty’s creator economy. Fame is only part of the reason
Arts & Entertainment
Kylie Jenner, Selena Gomez, and Hailey Bieber’s brands dominate beauty’s creator economy. Fame is only part of the reason
By Fernanda TroncoOctober 1, 2026
Mark Zuckerberg, chief executive officer of Meta Platforms Inc., during the Meta Connect event in Menlo Park, California, US, on Wednesday, Sept. 17, 2025.
Workplace Culture
Mark Zuckerberg’s Meta bet that AI would shrink its management ranks. Now it’s quietly rebuilding them
By Fernanda TroncoSeptember 12, 2026
The U.S. Open turned exclusivity into a half-billion-dollar business, and the $23 Honey Deuce is just the beginning
Travel & Leisure
The U.S. Open turned exclusivity into a half-billion-dollar business, and the $23 Honey Deuce is just the beginning
By Fernanda TroncoSeptember 11, 2026
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Future of Work
Mike Rowe on America’s great tradesperson shortage: ‘I don’t care what your politics are. Math doesn’t care, either’placeholder alt text
By Nick LichtenbergSeptember 30, 2026
Politics
Trump removes chairs for TSA agents, saying they ‘must meet fitness for duty requirements’placeholder alt text
By Sasha RogelbergOctober 1, 2026
Investing
Investors thought they were buying pre-IPO OpenAI and SpaceX shares. Their cash went to strip clubs, Bloomingdale’s, and shopping on Amazon, SEC allegesplaceholder alt text
By Amanda GerutSeptember 30, 2026
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